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      • April 2015
      • Teaching Note

      Yara International: Africa Strategy

      By: Michael Porter and Jorge Ramirez-Vallejo
      Leading fertilizer producer Yara International demonstrates the concept of creating shared value through the Southern Agricultural Corridor of Tanzania (SAGCOT) initiative, which brought together multiple organizations to enhance agricultural development in rural... View Details
      Keywords: Shared Value; Tanzania; Agriculture Reform; Africa; Tanzania
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      Porter, Michael, and Jorge Ramirez-Vallejo. "Yara International: Africa Strategy." Harvard Business School Teaching Note 715-461, April 2015.
      • 2015
      • Chapter

      Government and the Minimalist Platform: Business at the Kumbh Mela

      By: John D. Macomber and Tarun Khanna
      India's Kumbh Mela, a religious festival occurring once every 12 years at the confluence of the Ganges and Yamuna rivers, attracts over 80 million pilgrims to a temporary "pop-up megacity" over the course of two months. A team of faculty and students from five Harvard... View Details
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      Macomber, John D., and Tarun Khanna. "Government and the Minimalist Platform: Business at the Kumbh Mela." In Kumbh Mela, January 2013: Mapping the Ephemeral Mega City, edited by Rahul Mehrotra and Felipe Vera. Ostfildern, Germany: Hatje Cantz Verlag, 2015.
      • March 2015
      • Teaching Note

      CVS Health: Promoting Drug Adherence

      By: Leslie John, John Quelch and Robert Huckman
      Email mking@hbs.edu for a courtesy copy.

      This Teaching Note explains the theory of the case and teaching plan for the case: CVS Health: Promoting Drug Adherence (515010). The case finds Helena Foulkes, Executive... View Details
      Keywords: Medication Adherence; Affordable Care Act (ACA); Marketing Strategy; Communication Strategy; Customer Value and Value Chain; Decisions; Health Care and Treatment; Goals and Objectives; Resource Allocation; Marketing Communications; Consumer Behavior; Measurement and Metrics; Service Delivery; Behavior; Motivation and Incentives; Social Issues; Information Technology; Value Creation; Health Industry; Pharmaceutical Industry; Insurance Industry; Public Relations Industry; Retail Industry; United States
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      John, Leslie, John Quelch, and Robert Huckman. "CVS Health: Promoting Drug Adherence." Harvard Business School Teaching Note 515-086, March 2015. (Email mking@hbs.edu for a courtesy copy.)
      • March 2015
      • Article

      Signaling to Partially Informed Investors in the Newsvendor Model

      By: William Schmidt, Vishal Gaur, Richard Lai and Ananth Raman
      We investigate a puzzling phenomenon in which firms make investment decisions that purposefully do not maximize expected profits. Using an extension to the newsvendor model, we focus on a relatively common scenario in which the firm's investor has imperfect information... View Details
      Keywords: Decision Choices and Conditions; Investment
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      Schmidt, William, Vishal Gaur, Richard Lai, and Ananth Raman. "Signaling to Partially Informed Investors in the Newsvendor Model." Production and Operations Management 24, no. 3 (March 2015): 383–401.
      • 2015
      • Chapter

      Modularity and Organizations

      By: Carliss Y. Baldwin
      Modularity describes the degree to which a complex system can be broken apart into subunits (modules) that can be recombined in various ways. Modularity is important for organizations and the economy because the boundaries of organizational units and corporations are... View Details
      Keywords: Complexity; Organizations
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      Baldwin, Carliss Y. "Modularity and Organizations." In International Encyclopedia of the Social & Behavioral Sciences. 2nd ed. Edited by James D. Wright, 718–723. Amsterdam: Elsevier, 2015.
      • 2015
      • Chapter

      Negotiations: Statistical Aspects

      By: James K. Sebenius
      'Negotiation analysis' seeks to develop prescriptive theory and useful advice for negotiators and third parties. It generally emphasizes the parties' underlying interests, alternatives to negotiated agreement, approaches to productively manage the inherent tension... View Details
      Keywords: Negotiation Preparation; Negotiation Tactics; Negotiation Participants
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      Sebenius, James K. "Negotiations: Statistical Aspects." In International Encyclopedia of the Social & Behavioral Sciences. 2nd ed. Edited by James D. Wright, 430–436. London: Elsevier, 2015.
      • 2014
      • Working Paper

      Tommy Koh and the U.S.–Singapore Free Trade Agreement: A Multi-Front 'Negotiation Campaign'

      By: Laurence A. Green and James K. Sebenius
      Complex, multiparty negotiations are often analyzed as principals negotiating through agents, as two-level games (Putnam 1988), or in coalitional terms. The relatively new concept of a "multi-front negotiation campaign" (Sebenius 2010, Lax and Sebenius, 2012) offers... View Details
      Keywords: Negotiation; Trade; United States; Singapore
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      Green, Laurence A., and James K. Sebenius. "Tommy Koh and the U.S.–Singapore Free Trade Agreement: A Multi-Front 'Negotiation Campaign'." Harvard Business School Working Paper, No. 15-053, December 2014.
      • 12 Dec 2014
      • Other Presentation

      The New Competitive Advantage: Creating Shared Value

      By: Michael E. Porter
      This presentation given by Professor Michael Porter covers the role of business in society, the concept of shared value, the difference between CSR and CSV, the three levels of shared value, implications for government and civil society, and examples of companies that... View Details
      Keywords: Shared Value; Society; Value Creation; Competitive Advantage; Civil Society or Community; Business and Community Relations; Business and Government Relations
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      Porter, Michael E. "The New Competitive Advantage: Creating Shared Value." In Porter Prize South Korea. Dong-A Business Forum, Seoul, South Korea, December 12, 2014.
      • 3 Dec 2014
      • Other Presentation

      The New Competitive Advantage: Creating Shared Value

      By: Michael E. Porter
      This presentation given by Professor Michael Porter covers the role of business in society, the concept of shared value, the difference between CSR and CSV, the three levels of shared value, implications for government and civil society, and examples of companies that... View Details
      Keywords: Society; Value Creation; Competitive Advantage; Civil Society or Community; Business and Community Relations; Government and Politics
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      Porter, Michael E. "The New Competitive Advantage: Creating Shared Value." Porter Prize for Excellence in CSV, Seoul, South Korea, December 3, 2014.
      • December 2014 (Revised January 2018)
      • Case

      Yara International: Africa Strategy

      By: Michael E. Porter, Mark R. Kramer, Jorge Ramirez-Vallejo and Kerry Herman
      Leading fertilizer producer Yara International demonstrates the concept of creating shared value through the Southern Agricultural Corridor of Tanzania (SAGCOT) initiative, which brought together multiple organizations to enhance agricultural development in rural... View Details
      Keywords: Shared Value; Tanzania; Agriculture Reform; Value Creation; Plant-Based Agribusiness; Agriculture and Agribusiness Industry; Chemical Industry; Tanzania
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      Porter, Michael E., Mark R. Kramer, Jorge Ramirez-Vallejo, and Kerry Herman. "Yara International: Africa Strategy." Harvard Business School Case 715-402, December 2014. (Revised January 2018.)
      • December 2014
      • Article

      The Discipline of Business Experimentation

      By: Stefan Thomke and Jim Manzi
      The data you already have can't tell you how customers will react to innovations. To discover if a truly novel concept will succeed, you must subject it to a rigorous experiment. In most companies, tests do not adhere to scientific and statistical principles. As a... View Details
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      Thomke, Stefan, and Jim Manzi. "The Discipline of Business Experimentation." Harvard Business Review 92, no. 12 (December 2014): 70–79.
      • October 2014 (Revised November 2016)
      • Technical Note

      Customer Lifetime Value (CLV) vs. Customer Lifetime Return on Investment (CLROI)

      By: Elie Ofek
      This note presents two related measures for assessing the financial value of a customer to the firm. The first is the well-known measure of Customer Lifetime Value, or CLV for short. The second, which has received much less attention, treats the acquisition of a... View Details
      Keywords: Customer Lifetime Value; Return On Investment; Segmentation; Social Networks; Customer Relationship Management; Marketing Strategy; Investment Return; Social and Collaborative Networks; Social Media
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      Ofek, Elie. "Customer Lifetime Value (CLV) vs. Customer Lifetime Return on Investment (CLROI)." Harvard Business School Technical Note 515-049, October 2014. (Revised November 2016.)
      • 2014
      • Book

      Managerial Accounting: Making Decisions and Motivating Performance

      By: Srikant M. Datar and Madhav Rajan
      Managerial Accounting: Making Decisions and Motivating Performance enables future managers and business owners to attain the core skills they need to become integral members of their company’s decision-making teams. This new program from established authors... View Details
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      Datar, Srikant M., and Madhav Rajan. Managerial Accounting: Making Decisions and Motivating Performance. Prentice Hall, 2014.
      • 2014
      • Book

      International Strategy: Context, Concepts and Implications

      By: David J. Collis
      This book is designed for every student who will be involved in managing and advising companies that compete internationally or face international competitors. Designed around the course at Harvard Business School, Collis' new text takes the firm that operates across... View Details
      Keywords: Cross-Cultural and Cross-Border Issues; Global Strategy; Globalized Economies and Regions; Globalized Firms and Management; Multinational Firms and Management; Globalized Markets and Industries; Alignment; Business Strategy; Competitive Strategy; Competitive Advantage; Corporate Strategy; Diversification; Horizontal Integration; Vertical Integration
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      Collis, David J. International Strategy: Context, Concepts and Implications. Chichester, UK: John Wiley & Sons, 2014.
      • September 2014 (Revised March 2017)
      • Case

      Humanitarian Assistance/Disaster Relief: What Can We Learn from Commercial Supply Chains?

      By: Willy Shih and Margaret Pierson
      Organizing speedy and efficient supply operations for unpredictable major natural disasters was a continuing challenge for the U.S. military, and the 2010 earthquake in Haiti was both unique in its operational scope and political complexity. As he reviewed the... View Details
      Keywords: Supply Chains; Humanitarian Assistance; Disaster Relief; Distribution; Logistics; Supply Chain; Supply Chain Management; Operations; Distribution Industry; United States; Haiti
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      Shih, Willy, and Margaret Pierson. "Humanitarian Assistance/Disaster Relief: What Can We Learn from Commercial Supply Chains?" Harvard Business School Case 615-003, September 2014. (Revised March 2017.)
      • 2014
      • Contribution

      Entrepreneurship in Emerging Markets: Contextual Intelligence for the Study of Two Thirds of the World's Population

      By: Tarun Khanna
      In this paper, I review the concept of "institutional voids" that provides a way to understand the structure of emerging markets. These voids impede would-be buyers from getting together with would-be sellers, and hence compromise the functioning of markets.... View Details
      Keywords: Emerging Markets; Entrepreneurship
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      Khanna, Tarun. "Entrepreneurship in Emerging Markets: Contextual Intelligence for the Study of Two Thirds of the World's Population." Contribution to Multidisciplinary Insights from New AIB Fellows. Vol. 16, edited by Jean J. Boddewyn, 221–238. Research in Global Strategic Management. Bingley, UK: Emerald Group Publishing, 2014.
      • 2014
      • Working Paper

      The Nobel Prize: A 'Heritage-based' Brand-oriented Network

      By: Mats Urde and Stephen A. Greyser
      Purpose — Understanding the Nobel Prize as a 'true' heritage brand in a networked situation and its management challenges, especially regarding identity and reputation.

      Methodology — The Nobel Prize serves as an in-depth case study and is analysed within... View Details
      Keywords: Nobel Prize; Heritage Brand; Brand Network; Networked Brand; Brand Within A Network; Brand Orientation; Brand Stewardship; Corporate Brand Identity; Reputation; Networks; Organizations; Philanthropy and Charitable Giving; Brands and Branding
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      Urde, Mats, and Stephen A. Greyser. "The Nobel Prize: A 'Heritage-based' Brand-oriented Network." Harvard Business School Working Paper, No. 15-010, August 2014.
      • Article

      Advancing Research on Hybrid Organizing—Insights from the Study of Social Enterprises

      By: Julie Battilana and Matthew Lee
      Hybrid organizations that combine multiple organizational forms deviate from socially legitimate templates for organizing and thus experience unique organizing challenges. In this paper, we introduce and develop the concept of hybrid organizing, which we define as the... View Details
      Keywords: Hybrid Organizations; Social Enterprise; Organizational Structure; Social Entrepreneurship
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      Battilana, Julie, and Matthew Lee. "Advancing Research on Hybrid Organizing—Insights from the Study of Social Enterprises." Academy of Management Annals 8 (2014): 397–441.
      • 2014
      • Other Teaching and Training Material

      Strategy Reading: Setting Aspirations—Mission, Vision, and Values

      By: Ramon Casadesus-Masanell
      "Setting Aspirations-Mission, Vision, and Values" introduces students to the concepts of organizational aspirations and the link to strategy. The Reading presents a framework for analyzing aspirations, discusses the differences between mission and vision, and uses... View Details
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      Casadesus-Masanell, Ramon. "Strategy Reading: Setting Aspirations—Mission, Vision, and Values." Core Curriculum Readings Series. Boston: Harvard Business Publishing 8114, 2014.
      • May 2014
      • Supplement

      EV Charging (3): Lawrence Lee and the Amenity Concept

      By: John Macomber
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      Macomber, John. "EV Charging (3): Lawrence Lee and the Amenity Concept ." Harvard Business School Supplement 214-097, May 2014.
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