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  • All HBS Web  (7,060)
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  • January 2022 (Revised September 2023)
  • Case

Simplifyy

By: Paul A. Gompers and Alicia Dadlani
Jake Lisby, co-founder and CEO of Simplifyy, a property technology startup in Kansas City, Missouri, was both exhausted and exhilarated by the flurry of activity surrounding the pivot of the business model in late 2021. Simplifyy, a venture-backed PropTech company, was... View Details
Keywords: SaaS; SaaS Business Models; Business Model; Business Startups; Small Business; Geographic Location; Technological Innovation; Information Technology; Transformation; Problems and Challenges; Real Estate Industry; Information Technology Industry; United States; Missouri
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Gompers, Paul A., and Alicia Dadlani. "Simplifyy." Harvard Business School Case 222-050, January 2022. (Revised September 2023.)
  • March 2010 (Revised February 2013)
  • Case

Baltic Beverages Holding: Competing in a Globalizing World (A)

By: Juan Alcacer, Rasmus Karl Gustaf Molander and Rakeen Mabud
The Finnish brewer Hartwall and the Swedish brewer Pripps had to decide how to react to the rapidly changing European political, economic, and business environment in 1989–1990. View Details
Keywords: Economics; Globalized Economies and Regions; Government and Politics; Competition; Corporate Strategy; Food and Beverage Industry; Finland; Sweden
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Alcacer, Juan, Rasmus Karl Gustaf Molander, and Rakeen Mabud. "Baltic Beverages Holding: Competing in a Globalizing World (A)." Harvard Business School Case 710-430, March 2010. (Revised February 2013.)
  • 10 Dec 2024
  • Interview

A New Model for Funding Healthcare Innovation

By: Regina E. Herzlinger and Duke Rohlen
Ajax Health founder Duke Rohlen (HBS MBA 2001) and HBS Professor Regina Herzlinger join host Brian Kenny to discuss the key success factors for both start-up and established medical technology firms. The case “Ajax Health: A New Model for Medical Technology Innovation”... View Details
Keywords: Entrepreneurship; Innovation and Invention; Business Model; Private Equity; Health Industry
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Herzlinger, Regina E., and Duke Rohlen. "A New Model for Funding Healthcare Innovation." Cold Call (podcast), Harvard Business Review Group, December 10, 2024.
  • September–October 2020
  • Article

A New Model for Ethical Leadership

By: Max Bazerman
Rather than try to follow a set of simple rules (“Don’t lie.” “Don’t cheat.”), leaders and managers seeking to be more ethical should focus on creating the most value for society. This utilitarian view, Bazerman argues, blends philosophical thought with business school... View Details
Keywords: Social Value; Leadership; Moral Sensibility; Ethics; Decision Making; Corporate Social Responsibility and Impact; Society
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Bazerman, Max. "A New Model for Ethical Leadership." Harvard Business Review 98, no. 5 (September–October 2020): 90–97.
  • January 1988 (Revised March 1995)
  • Supplement

Digital Equipment Corp.: The Endpoint Model (B2)

By: David A. Garvin
Should follow Digital Equipment Corp.: The Endpoint Model (B1). A new plant manager has been hired; the case describes her experience, management philosophy, goals in the plant, and handling of a production problem. View Details
Keywords: Experience and Expertise; Goals and Objectives; Production; Problems and Challenges; Technology Industry
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Garvin, David A. "Digital Equipment Corp.: The Endpoint Model (B2)." Harvard Business School Supplement 688-061, January 1988. (Revised March 1995.)
  • May 2021
  • Article

Evolution of the Indian LPG Industry: Exploring Conditions for Public Sector Business Model Innovation

By: Renu Agarwal, Neeraj Mittal, Eric Patterson and Michela Giorcelli
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Agarwal, Renu, Neeraj Mittal, Eric Patterson, and Michela Giorcelli. "Evolution of the Indian LPG Industry: Exploring Conditions for Public Sector Business Model Innovation." Research Policy 50, no. 4 (May 2021).
  • September 2000 (Revised June 2002)
  • Supplement

Overview of E-Business Pricing Models

By: Lynda M. Applegate, W. Earl Sasser and Kristin Kohler
Supplements National Logistics Management. View Details
Keywords: Internet and the Web; Price; Business Model; Information Technology Industry
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Applegate, Lynda M., W. Earl Sasser, and Kristin Kohler. "Overview of E-Business Pricing Models." Harvard Business School Supplement 801-182, September 2000. (Revised June 2002.)
  • July 2006 (Revised March 2010)
  • Case

Symantec vs. McAfee: Competing in the Consumer Anti-virus Industry

By: Ramon Casadesus-Masanell and Jordan Mitchell
Symantec and McAfee hold 53.6% and 18.8% respectively, of the anti-virus software market as of 2006. While the market is concentrated with five firms controlling over 90%, Microsoft is on the eve of releasing a consumer security subscription packed called OneCare Live.... View Details
Keywords: Business Model; Market Entry and Exit; Competitive Strategy; Software; Information Technology Industry
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Casadesus-Masanell, Ramon, and Jordan Mitchell. "Symantec vs. McAfee: Competing in the Consumer Anti-virus Industry." Harvard Business School Case 707-413, July 2006. (Revised March 2010.)
  • 20 Aug 2024
  • Book

Why Competing With Tech Giants Requires Finding Your Own Edge

The following is an excerpt that was adapted and lightly edited from chapter nine of Smart Rivals: How Innovative Companies Play Games That Tech Giants Can't Win, written by Feng Zhu and Bonnie Yining Cao and published August 20, 2024. In today's global digital and... View Details
Keywords: by Feng Zhu; Technology; Information Technology
  • 2002
  • Chapter

The Use of Virtual Classes at Harvard Business School: A Successful Model for Corporate e-Learning

By: D. Quinn Mills and Dirk Seifert
Keywords: Business Education; Information Technology; Education Industry
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Mills, D. Quinn, and Dirk Seifert. "The Use of Virtual Classes at Harvard Business School: A Successful Model for Corporate e-Learning." Chap. 13 in Corporate e-Learning. Edited by Reiner Neumann, Ralf Nacke, and Alexander Ross, 171–180. Wiesbaden, Germany: Gabler Verlag, 2002.
  • November 2021 (Revised December 2021)
  • Case

Praava Health: A New Model for Bangladesh

By: Michael Chu
Launched in Dhaka, Bangladesh, in 2018, Praava Health (‘Praava’) delivered high-quality in-clinic primary and specialist care, backed by its own high quality diagnostic laboratories, imaging and pharmacy. Praava was founder Sylvana Sinha’s response to what she saw as a... View Details
Keywords: Entrepreneurship; Health Care and Treatment; Investment Return; Mobile and Wireless Technology; Business Model; Growth and Development Strategy; Health Industry; Bangladesh; Asia
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Chu, Michael. "Praava Health: A New Model for Bangladesh." Harvard Business School Case 322-067, November 2021. (Revised December 2021.)
  • June 2011 (Revised August 2012)
  • Case

Coca-Cola in 2011: In Search of a New Model

By: David B. Yoffie and Renee Kim
Muhtar Kent, CEO of the Coca-Cola Company, faced a critical decision in 2011 after closing a $12 billion deal to buy its troubled North America bottling operations from its biggest bottler, Coca-Cola Enterprises. The decision was prompted by several changes in the U.S.... View Details
Keywords: Beverage Industry; Strategic Positioning; Mergers And Acquisitions; Competition; Business Model; Vertical Integration; Competitive Strategy; Corporate Strategy; Franchise Ownership; Investment; Food and Beverage Industry; United States
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Yoffie, David B., and Renee Kim. "Coca-Cola in 2011: In Search of a New Model." Harvard Business School Case 711-504, June 2011. (Revised August 2012.)
  • December 2022 (Revised February 2025)
  • Module Note

How Do You Compete and Cooperate? Understanding Strategic Interactions

By: Jorge Tamayo
This module examines how firms interact strategically, both competitively and cooperatively, as they create and capture value. Although the module focuses on strategic interactions between competitors, an organization's relationships with buyers, suppliers, and... View Details
Keywords: Competitive Strategy; Cooperation; Value Creation; Business and Stakeholder Relations
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Tamayo, Jorge. "How Do You Compete and Cooperate? Understanding Strategic Interactions." Harvard Business School Module Note 723-406, December 2022. (Revised February 2025.)
  • July 2021
  • Teaching Note

Playing the Field: Competing Bids for Anadarko Petroleum Corp.

By: Daniel Green, E. Scott Mayfield and Benjamin C. Esty
Teaching Note for HBS Case No. 220-087. View Details
Keywords: Mergers and Acquisitions; Bids and Bidding; Decision Making; Cost vs Benefits
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Green, Daniel, E. Scott Mayfield, and Benjamin C. Esty. "Playing the Field: Competing Bids for Anadarko Petroleum Corp." Harvard Business School Teaching Note 222-014, July 2021.
  • 2012
  • Chapter

IP Modularity in Software Ecosystems: How SugarCRM's IP and Business Model Shape Its Product Architecture

By: Josef Waltl, Joachim Henkel and Carliss Y. Baldwin
Keywords: Business Model; Digital Platforms; Open Source Distribution; Complexity; Applications and Software; Intellectual Property
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Waltl, Josef, Joachim Henkel, and Carliss Y. Baldwin. "IP Modularity in Software Ecosystems: How SugarCRM's IP and Business Model Shape Its Product Architecture." In Software Business: Proceedings of the Third International Conference, ICSOB 2012, by M. A. Cusumano, B. Iyer, and N. Venkatraman, 94–106. Berlin, Germany: Springer-Verlag, 2012.
  • 2020
  • Book

Competing in the Age of AI: Strategy and Leadership When Algorithms and Networks Run the World

By: Marco Iansiti and Karim R. Lakhani
In industry after industry, data, analytics, and AI-driven processes are transforming the nature of work. While we often still treat AI as the domain of a specific skill, business function, or sector, we have entered a new era in which AI is challenging the very... View Details
Keywords: Artificial Intelligence; Technological Innovation; Change; Competition; Strategy; Leadership; Business Processes; Organizational Change and Adaptation; AI and Machine Learning
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Iansiti, Marco, and Karim R. Lakhani. Competing in the Age of AI: Strategy and Leadership When Algorithms and Networks Run the World. Boston: Harvard Business Review Press, 2020.
  • 2014
  • Case

Yonyou 2013

By: F. Warren McFarlan, Zheng Xiaoming and Ziqian Zhao
The case describes how a leading Chinese management software provider Yonyou (formerly known as "UFIDA") disrupted its value chain-based business model to transform itself into a platform provider. The case describes Yonyou's past success, the market forces and... View Details
Keywords: Business Models; ERP; Platforms; Strategy; Transformations; China; Information Technology; Applications and Software; Digital Platforms; China
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McFarlan, F. Warren, Zheng Xiaoming, and Ziqian Zhao. "Yonyou 2013." Tsinghua University Case, 2014.
  • March 2010 (Revised February 2013)
  • Supplement

Baltic Beverages Holding: Competing in a Globalizing World (B)

By: Juan Alcacer, Rasmus Karl Gustaf Molander and Rakeen Mabud
In 1991, Hartwall and Pripps made the decision to found Baltic Beverages Holding (BBH) and invest in the former USSR by buying Estonia's biggest brewery, Saku. View Details
Keywords: Mergers and Acquisitions; Investment; Globalized Economies and Regions; Competition; Corporate Strategy; Food and Beverage Industry; Estonia; Finland; Sweden
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Alcacer, Juan, Rasmus Karl Gustaf Molander, and Rakeen Mabud. "Baltic Beverages Holding: Competing in a Globalizing World (B)." Harvard Business School Supplement 710-471, March 2010. (Revised February 2013.)
  • March 2017 (Revised January 2018)
  • Module Note

The Entrepreneurial Manager, Module 2 Part 2: Resourcing the Business Model – Team and Culture

By: Paul Gompers
Keywords: Founding Teams; Entrepreneurship; Organizational Structure
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Gompers, Paul. "The Entrepreneurial Manager, Module 2 Part 2: Resourcing the Business Model – Team and Culture." Harvard Business School Module Note 817-110, March 2017. (Revised January 2018.)
  • June 2002 (Revised June 2014)
  • Case

The Netherlands: Is the Polder Model Sinking?

By: Huw Pill, Marie-Laure Y Goepfer, Mathijs Robbens and Ingrid Vogel
The Netherlands suffered economic crisis in the late 1970s and early 1980s, despite (or perhaps because of) its access to North Sea gas. In response to mounting inflation and unemployment, a tripartite agreement between employers, unions, and government was reached in... View Details
Keywords: Macroeconomics; Labor Unions; Netherlands
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Pill, Huw, Marie-Laure Y Goepfer, Mathijs Robbens, and Ingrid Vogel. "The Netherlands: Is the Polder Model Sinking?" Harvard Business School Case 702-051, June 2002. (Revised June 2014.)
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