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Publications

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  • All HBS Web  (307)
    • News  (90)
    • Research  (201)
    • Multimedia  (3)
  • Faculty Publications  (61)

Show Results For

  • All HBS Web  (307)
    • News  (90)
    • Research  (201)
    • Multimedia  (3)
  • Faculty Publications  (61)
← Page 11 of 307 Results →
  • 18 Jul 2014
  • News

Team Players

"I'll take that bet." Despite having come off a solid win as chief marketing officer of the NY/NJ Super Bowl Host Committee, Amy Aronoff Blumkin (MBA 1988), isn't talking about football. She's recounting what she told her boss at AT&T... View Details
Keywords: Robert S. Benchley; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment; Management of Companies and Enterprises; Management
  • 13 May 2008
  • First Look

First Look: May 13, 2008

What Deep Metaphors Reveal About the Minds of Consumers Authors:Gerald Zaltman and Lindsay Zaltman Publication:Harvard Business School Press, 2008 Abstract Why do advertising campaigns and new products often fail? Why do consumers feel that companies don't understand... View Details
Keywords: Martha Lagace
  • 01 Dec 2002
  • News

Bad Times for Business

directors, auditors, regulators, financial analysts, and professional investors and money managers. We thought we had a pretty good system, one the rest of the world looked to as a capital market that effectively allocated resources in... View Details
Keywords: Garry Emmons
  • 18 Nov 2010
  • Research & Ideas

GM’s IPO: Back to the Future

solicitation of interest from sovereign wealth funds alongside traditional buyers. IPOs require a leap of faith from investors who have to bet on a new company. The new GM wants to be just that, a corporation intent on presenting itself... View Details
Keywords: by Staff; Auto
  • 03 Nov 2008
  • HBS Case

Economics of the Ethanol Business

production levels and the potential sale of the ethanol plant in an increasingly competitive, complex environment. "For the first time in history, the food and energy markets are converging," says Reinhardt. "It's hard to... View Details
Keywords: by Julia Hanna; Agriculture & Agribusiness; Energy
  • 20 Nov 2007
  • First Look

First Look: November 20, 2007

ownership patterns across different towns, allowing credible identification of the effects of bank ownership on financial development, lending rates, and the quality of intermediation, as well as employment and investment. Credit markets... View Details
Keywords: Martha Lagace
  • 21 Mar 2016
  • Lessons from the Classroom

When Your Classmate is an NBA Superstar (or Fashion Model, or Movie Actress)

managed to pull off such a huge success without any of the typical pre-release marketing hype. “You could make a strong argument that an unknown artist could not get away with this. You need to be at a level of Beyoncé to pull this off,”... View Details
Keywords: by Dina Gerdeman; Entertainment & Recreation; Sports; Media & Broadcasting; Education
  • 01 Dec 2002
  • News

Mary Callahan Erdoes

for her analytical skills and sound judgment, Erdoes is particularly sought out for her expertise in assessing complicated financial instruments, such as derivatives. The Chicago native and Georgetown University graduate says that during the current stock View Details
Keywords: Deborah Blagg
  • 21 Mar 2022
  • Blog Post

The Impact of Career Coaching | When Mission Meets Passion

evaluating hearing healthcare investments. For example, I recently advised a company developing gene therapies for hearing loss. For the engagement, we delivered strategic recommendations for clinical trial design based on a synthesized analysis of the View Details
  • 27 Jul 2023
  • Blog Post

Buy Big, Sell Small

cofounder of ApnaKlub, a wholesale digital platform that helps kirana owners aggregate their buying power and access credit tools and other services. “These are micro businesses that run on tight margins. If shopkeepers run out of something, they have to travel to a... View Details
  • 15 Aug 2016
  • Research & Ideas

Black Swans and Big Trends Can Ruin Anyone's Internet Prediction

irony, given its title and topic. I had confidence in the quality of my work, but not enough to bet my job. I canceled publication and forfeited my advance. It was painful to scuttle Speed Trap, but I don’t second guess my decision: I got... View Details
Keywords: by Thomas R. Eisenmann; Technology
  • 21 Nov 2013
  • News

Case Study: BlackBerry and Thorsten Heins

which was facing numerous challenges: a rapidly decreasing market share, falling revenues, and cratering investor faith. Heins went about cutting costs—including the layoff of more than 5,000 workers in May 2012—scrapped plans to make the... View Details
Keywords: Telecommunications; Information; Management of Companies and Enterprises; Management
  • 09 Jun 2003
  • Research & Ideas

Incentives and Operational Excellence

technology was introduced to create a more valuable contract between parties. Looking at the home-video market in general, Narayanan learned that between 20 and 25 percent of customers can't find the video they want when they go to their... View Details
Keywords: by Martha Lagace
  • 26 Jul 2010
  • Research & Ideas

Yes, You Can Raise Prices in a Downturn

bet on your cost position, and (based on experience!) it's always worth emphasizing certain core truths: Lowering cost does not necessarily mean low cost versus relevant competition, and in any market there... View Details
Keywords: by Sean Silverthorne; Retail; Consumer Products
  • 29 Jan 2015
  • Op-Ed

The Fall of Greece

election, the Athens stock market index is down by almost 20 percent and the bank index by 45 percent. Investors, which are so badly needed in order to restart the Greek economy, are fleeing the country expecting that the economy will get... View Details
Keywords: by George Serafeim
  • 01 Mar 2006
  • News

The Producers

tax incentives), they will work on the set for months at a time and follow through on marketing once the film is complete. However, there are often no guarantees that a project will make it to the big screen, and for that reason it’s... View Details
Keywords: Julia Hanna; Motion Picture and Sound Recording Industries; Information
  • 01 May 2006
  • What Do You Think?

Who Will Cast a Longer Shadow on the 21st Century: Friedman or Galbraith?

"I think Friedman will cast the longer shadow . . . the expansion of markets has speeded up the process of globalization . . . the corporate power of multinationals has not been as dominant as Galbraith had envisioned." In... View Details
Keywords: by James Heskett
  • 05 Oct 2016
  • What Do You Think?

Can the US Economy Regain the Growth and Prosperity of the Past?

accomplished, including more freedom for business, more immigration, and big bets by the government and industry to meet imposing infrastructure needs. Ron Kurtz said, “I am concerned that we are facing a decline in the size and spending... View Details
Keywords: by James Heskett
  • 01 Jan 2003
  • News

Greylock

One of the country's most renowned venture capital firms, for nearly four decades Greylock has emphasized building businesses rather than stocks, providing hands-on assistance to entrepreneurs, and helping companies contribute new products and jobs to the nation's... View Details
  • 18 Jun 2001
  • Research & Ideas

When In-House Research Isn’t Enough

in a marketplace that you have a good chance to dominate. Bottom line: higher margins and more revenues for you. These sorts of assumptions may still prevail in, say, pharmaceuticals, but all bets are off as far as the IT sector is... View Details
Keywords: by Jim Aisner
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