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  • 5 Sep 2013
  • Conference Presentation

The Color of Taste: Selling Food in Clear Packages in the Early-Twentieth-Century United States

By: Ai Hisano
This paper examines the role of color in the marketing and retailing of food products by focusing on the increasingly popular presentation of food in clear packages in the early-twentieth-century United States. In the 1910s, a candy company began using cellophane to... View Details
Keywords: Food; Product Marketing; Food and Beverage Industry
Citation
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Hisano, Ai. "The Color of Taste: Selling Food in Clear Packages in the Early-Twentieth-Century United States." Paper presented at the CHORD Conference, Centre for the History of Retailing and Distribution (CHORD), Leeds, UK, September 5, 2013.
  • 10 Jan 2023
  • Research & Ideas

How to Live Happier in 2023: Diversify Your Social Circle

The classic advice to investors is to diversify—put wealth into a combination of assets. Perhaps some cash goes into mutual funds, some in blue chips, and a little in growth stocks, spreading out risk as well as opportunity. What if... View Details
Keywords: by Michael Blanding
  • 08 Jul 2008
  • First Look

First Look: July 8, 2008

performance declines and further re-organizations. On Chinese, European and American Universities Author:William C. Kirby Periodical:Daedalus: Journal of the American Academy of Arts and Sciences 137, no. 3... View Details
Keywords: Martha Lagace
  • 22 May 2018
  • First Look

New Research and Ideas, May 22, 2018

forthcoming American Economic Review Innovation, Reallocation and Growth By: Acemoglu, Daron, Ufuk Akcigit, Harun Alp, Nicholas Bloom, and William R. Kerr Abstract—We build a model of firm-level innovation, productivity growth, and... View Details
Keywords: Dina Gerdeman
  • 18 Mar 2008
  • First Look

First Look: March 18, 2008

  Working PapersWhere Does It Go? Spending by the Financially Constrained Authors:Shawn A. Cole, John Thompson, and Peter Tufano Abstract In this paper, we analyze the spending decisions of over 1.5 million Americans who vary in their... View Details
Keywords: Martha Lagace
  • 08 Feb 2011
  • First Look

First Look: Feb. 8

significantly enriched. We then discuss several applications related to online and brick-and-mortar intermediaries. American Exceptionalism?: A Comparative Analysis of the Origins and Trajectory of U.S. Business Education Development... View Details
Keywords: Sean Silverthorne
  • 25 Aug 2015
  • First Look

First Look Tuesday

Working Papers Patent Publication and the Market for Ideas By: Hegde, Deepak, and Hong Luo Abstract—In this paper, we study the effect of invention disclosure-through patent publication-on the market for ideas. We do so by analyzing the effects of the View Details
  • 31 Oct 2018
  • What Do You Think?

What is the Function of Fear in Leadership?

high standards as well as “sharing, sharpening, and continually emphasizing a worthy purpose.” So how does one go about building PS? Edmondson suggests, among other things, reframing failure primarily as an opportunity to learn,... View Details
Keywords: by James Heskett
  • 24 Oct 2023
  • Research & Ideas

When Tech Platforms Identify Black-Owned Businesses, White Customers Buy

Luca, Abhay Aneja at the University of California-Berkeley, and Oren Reshef of Washington University in St. Louis, shows that making it easier to search for Black restaurant owners on Yelp substantially increased their demand, leading to more calls, more delivery... View Details
Keywords: by Jay Fitzgerald; Food & Beverage
  • 19 Apr 2010
  • Research & Ideas

The History of Beauty

many small and often family-owned firms whose stories are hard to reconstruct. The industry as a whole is well known to be secretive—after all, its foundations rest heavily on mystique. And then there is the frequently observed gender... View Details
Keywords: by Sean Silverthorne; Beauty & Cosmetics
  • 24 Apr 2017
  • Op-Ed

Op-Ed: Courage: The Defining Characteristic of Great Leaders

contrast to Mulally, General Motors CEO Rick Wagoner and his predecessors refused to transform GM’s product line, even as the company’s North American market share slid from 50 percent in the 1970s to 18 percent. When the automobile... View Details
Keywords: by Bill George; Auto; Food & Beverage
  • 15 Jul 2013
  • Research & Ideas

Five Imperatives for Improving Health Care

quality, reduce costs, and, consequently, increase value in the American health care industry. To kick off its work, the Forum in November 2012 hosted its inaugural conference, entitled "Healing Ourselves: Addressing Healthcare... View Details
Keywords: by Carmen Nobel; Health
  • 08 Jul 2014
  • First Look

First Look: July 8

meltdowns in the days following a 9.0 earthquake and a tsunami that produced waves as high as 17 meters. The world is familiar with Daiichi's fate; less well known is the crisis at its sister plant, Daini, about 10 kilometers to the... View Details
Keywords: Carmen Nobel
  • 07 Feb 2017
  • Research & Ideas

The Right Way to Cry in Front of Your Boss

appropriate in the American workplace, but valued. People only get emotional about things they care about, so reframing distress as passion isn’t disingenuous, she says. Take job performance reviews, a situation where despite best efforts... View Details
Keywords: by Roberta Holland
  • 16 Jul 2020
  • Research & Ideas

Restaurant Revolution: How the Industry Is Fighting to Stay Alive

percent year over year, and the National Restaurant Association projected an industry revenue shortfall of $240 billion for the year. Second-order effects of restaurant closures ripple through the American economy, bringing economic pain... View Details
Keywords: by Michael S. Kaufman, Lena G. Goldberg, and Jill Avery; Food & Beverage
  • 13 Jul 2021
  • Research & Ideas

Outrage Spreads Faster on Twitter: Evidence from 44 News Outlets

has also become a crucial channel for news organizations, who must compete for engagement to grow their audiences. In their new paper, Left- and Right-Leaning News Organizations’ Negative Tweets Are More Likely to Be Shared, Goldenberg, Bellovary, and Young point out... View Details
Keywords: by Kristen Senz; Media & Broadcasting
  • 24 Apr 2018
  • Op-Ed

Op-Ed: What Mark Zuckerberg Can Learn About Crisis Leadership from Starbucks

crisis. Now, we have a new exemplar: Starbucks CEO Kevin Johnson. His response to the eviction of two African American men from a Starbucks store in Philadelphia will define for today’s leaders how to respond to crisis. Facebook founder... View Details
Keywords: by Bill George; Technology; Food & Beverage
  • 18 Apr 2016
  • Research & Ideas

The Cost of Leaning In

Last summer, Christine Exley polled 200 American adults with a simple yes/no question: Do you think women should negotiate their salaries more often? Seventy percent of respondents answered in the affirmative. She wasn’t surprised by the... View Details
Keywords: by Carmen Nobel
  • 13 Dec 2022
  • Research & Ideas

The Color of Private Equity: Quantifying the Bias Black Investors Face

founders or senior partners. Significantly, they are more likely to be penalized than white-owned funds when they underperform, and they are less likely to reach fundraising goals. The opaque, risky nature of private equity—whose American... View Details
Keywords: by Pamela Reynolds; Financial Services
  • 23 Apr 2024
  • In Practice

Getting to Net Zero: The Climate Standards and Ecosystem the World Needs Now

With each month clocking record-breaking temperatures across the planet, this Earth Day reflected the renewed urgency of regulators and businesses to find climate-change solutions. The US Securities and Exchange Commission recently adopted new rules that will mandate... View Details
Keywords: by Rachel Layne
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