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      • March 1995 (Revised August 1995)
      • Background Note

      Options and Put-Call Parity

      By: Andre F. Perold and Wai Lee
      Illustrates the payoff structure of various positions involving put and call options and the use of put-call parity in understanding the relationships among various positions. Examines the cases of insured equity, interest rate caps and floors, callable and extendable... View Details
      Keywords: Stock Options
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      Perold, Andre F., and Wai Lee. "Options and Put-Call Parity." Harvard Business School Background Note 295-129, March 1995. (Revised August 1995.)
      • 1995
      • Article

      Dignity and Downsizing

      By: Joshua D. Margolis
      Keywords: Job Cuts and Outsourcing
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      Margolis, Joshua D. "Dignity and Downsizing." Business Ethics Forum 8 (1995): 29–35.
      • winter 1995
      • Article

      How to Manage an IT Outsourcing Alliance

      By: F. W. McFarlan and R. L. Nolan
      Keywords: Management; Job Cuts and Outsourcing; Information Technology; Alliances
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      McFarlan, F. W., and R. L. Nolan. "How to Manage an IT Outsourcing Alliance." MIT Sloan Management Review 36, no. 2 (winter 1995): 9–24.
      • 1995
      • Article

      Managing Distrust: The Hidden Cost of Downsizing

      By: D. Sull and N. Nohria
      Keywords: Management; Job Cuts and Outsourcing; Cost; Trust
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      Sull, D., and N. Nohria. "Managing Distrust: The Hidden Cost of Downsizing." Business Ethics Forum 8 (1995): 73–83.
      • 1995
      • Article

      The Positive Impact of Creative Activity: Effects of Creative Task Engagement and Motivational Focus on College Student's Learning

      By: R. Conti, T. M. Amabile and S. Pollack
      This study assessed the effectiveness of engaging students in a creative activity on a topic as a means of encouraging an active cognitive set toward learning that topic area. This technique was examined in three motivational contexts. Before reading a short... View Details
      Keywords: Creativity; Cognition and Thinking; Behavior; Performance; Motivation and Incentives; Training
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      Conti, R., T. M. Amabile, and S. Pollack. "The Positive Impact of Creative Activity: Effects of Creative Task Engagement and Motivational Focus on College Student's Learning." Personality and Social Psychology Bulletin 21 (1995): 1107–1116.
      • 1995
      • Article

      What Downsizing Does to Creativity

      By: T. M. Amabile and R. Conti
      Keywords: Creativity; Job Cuts and Outsourcing
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      Amabile, T. M., and R. Conti. "What Downsizing Does to Creativity." Issues & Observations 15 (1995): 1–6.
      • December 1994
      • Article

      The Inconsistent Role of Comparison Others and Procedural Justice to Hypothetical Job Descriptions: Implications for Job Acceptance Decisions

      By: M. H. Bazerman, H. A. Schroth, P. P. Shah, K. A. Diekmann and A. E. Tenbrunsel
      Keywords: Human Resources; Decision Making
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      Bazerman, M. H., H. A. Schroth, P. P. Shah, K. A. Diekmann, and A. E. Tenbrunsel. "The Inconsistent Role of Comparison Others and Procedural Justice to Hypothetical Job Descriptions: Implications for Job Acceptance Decisions." Organizational Behavior and Human Decision Processes 60, no. 3 (December 1994): 326–352.
      • November 1994 (Revised May 1996)
      • Case

      Walt Disney's Dennis Hightower-- Taking Charge

      By: Ashish Nanda
      In 1987, Dennis Hightower, was recruited from outside for a newly created position as head of Disney Consumer Products European operations. Hightower has to win initial acceptance of entrenched country managers, integrate the company's diverse subsidiaries closer... View Details
      Keywords: Organizational Change and Adaptation; Leadership; Change Management; Corporate Strategy; Personal Development and Career; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Europe
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      Nanda, Ashish. "Walt Disney's Dennis Hightower-- Taking Charge." Harvard Business School Case 395-055, November 1994. (Revised May 1996.)
      • September 1994 (Revised October 1994)
      • Case

      Guinness PLC

      By: Ray A. Goldberg and Grant Kelley
      Changing demographics, new types of competition, and new attitudes toward alcoholic beverages force the company to rethink priorities. View Details
      Keywords: Transformation; Demographics; Product Positioning; Competitive Strategy; Food and Beverage Industry
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      Goldberg, Ray A., and Grant Kelley. "Guinness PLC." Harvard Business School Case 595-021, September 1994. (Revised October 1994.)
      • September 1994
      • Case

      Leadership Problems at Salomon (A)

      By: Lynn S. Paine and Michael Santoro
      Deryck Maughan, a vice chairman and co-head of investment banking at Salomon Brothers, learns that his superiors have been less than candid about their knowledge of bidding improprieties by the firm's government trading desk. He must decide what, if anything, he should... View Details
      Keywords: Leadership; Decision Choices and Conditions; Ethics; Moral Sensibility; Values and Beliefs; Crime and Corruption; Rank and Position; Financial Services Industry
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      Paine, Lynn S., and Michael Santoro. "Leadership Problems at Salomon (A)." Harvard Business School Case 395-044, September 1994.
      • September 1994 (Revised September 1994)
      • Case

      Acer Group, The: Vision for the Year 2000

      By: D. Quinn Mills and Richard C. Wei
      In the early 1990s, Acer, Inc. set two goals: to be a top-five PC company worldwide in 1995 and to be a global consortium of companies by the year 2000. The company identified potential obstacles concerning capital, image, number of experienced international managers,... View Details
      Keywords: Mission and Purpose; Goals and Objectives; Management Analysis, Tools, and Techniques; Organizational Structure; Global Strategy; Multinational Firms and Management; Experience and Expertise; Marketing Strategy; Production; Rank and Position; Business Strategy; Capital; Computer Industry; Japan
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      Mills, D. Quinn, and Richard C. Wei. "Acer Group, The: Vision for the Year 2000." Harvard Business School Case 495-001, September 1994. (Revised September 1994.)
      • June 1994
      • Case

      Green Marketing at Rank Xerox

      By: Jeffrey F. Rayport
      Xerox Corp. is on the verge of launching a new line of photocopiers made largely from refurbished or recycled parts. In spite of this reclaimed content, the company intends to position the machines as "new." The move is a response to growing environmental pressures in... View Details
      Keywords: Product Positioning; Machinery and Machining; Environmental Sustainability; Manufacturing Industry; Consumer Products Industry; Europe
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      Rayport, Jeffrey F. "Green Marketing at Rank Xerox." Harvard Business School Case 594-047, June 1994.
      • June 1994 (Revised August 1994)
      • Case

      Cunard Line Ltd.: Managing Integrated Marketing Communications

      By: Stephen A. Greyser
      Cunard, the world's oldest luxury line company, is confronted with several key issues involving its marketing and marketing communications strategy. One concerns the balance between image/positioning advertising and short-term-oriented promotional... View Details
      Keywords: Advertising Campaigns; Marketing Communications; Marketing Strategy; Product Positioning; Consumer Behavior; Organizational Structure; Identity; Balance and Stability; Shipping Industry
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      Greyser, Stephen A. "Cunard Line Ltd.: Managing Integrated Marketing Communications." Harvard Business School Case 594-046, June 1994. (Revised August 1994.)
      • May 1994 (Revised August 1994)
      • Case

      Motorola-Elma

      By: Shoshana Zuboff and Janis Lee Gogan
      Motorola's old automative electronics plant in Arcade, outside Buffalo, New York, faced the prospect of closure in the mid-1980s, but leading customers persuaded Motorola to give the plant a second chance. The new plant manager, Dennis Fiehn, recognized that existing... View Details
      Keywords: Factories, Labs, and Plants; Business Exit or Shutdown; Customers; Leading Change; Management Analysis, Tools, and Techniques; Organizational Structure; Competitive Strategy; Expansion; Telecommunications Industry; New York (state, US)
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      Zuboff, Shoshana, and Janis Lee Gogan. "Motorola-Elma." Harvard Business School Case 494-136, May 1994. (Revised August 1994.)
      • April 1994
      • Teaching Note

      CF MotorFreight in 1992 TN

      By: David B. Yoffie
      Teaching Note for (9-793-100). View Details
      Keywords: Rank and Position; Competition; Labor Unions; Profit
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      Yoffie, David B. "CF MotorFreight in 1992 TN." Harvard Business School Teaching Note 794-140, April 1994.
      • March 1994 (Revised May 1994)
      • Case

      Lisa Benton (A)

      By: Linda A. Hill
      Lisa Benton is in her fourth month as an assistant product manager at Houseworld, a leading consumer products company. She has been on the job since graduating from the Harvard Business School, and she has been frustrated from the start by a lack of responsibility, by... View Details
      Keywords: Problems and Challenges; Jobs and Positions; Power and Influence; Relationships; Consumer Products Industry
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      Hill, Linda A. "Lisa Benton (A)." Harvard Business School Case 494-114, March 1994. (Revised May 1994.)
      • March 1994
      • Supplement

      Kevin Simpson at Haemonetics, Video

      By: Linda A. Hill
      Contains excerpts from an interview with Kevin Simpson (HBS 1990) about his decision to join Haemonetics, a medical equipment company, after receiving his MBA. Simpson discusses his experiences on the job during the first three months while he was the assistant to the... View Details
      Keywords: Interpersonal Communication; Experience and Expertise; Decisions; Recruitment; Medical Devices and Supplies Industry
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      Hill, Linda A. "Kevin Simpson at Haemonetics, Video." Harvard Business School Video Supplement 494-516, March 1994.
      • February 1994 (Revised May 1995)
      • Case

      Eastman Kodak Co.: Funtime Film

      By: Robert J. Dolan
      Eastman Kodak has suffered significant declines in film market share at the hands of lower priced branded producers and private label products. The case presents Kodak's proposal to launch a new economy brand of film to combat these rivals. View Details
      Keywords: Product Positioning; Competition; Price; Product Launch; Brands and Branding; Consumer Products Industry
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      Dolan, Robert J. "Eastman Kodak Co.: Funtime Film." Harvard Business School Case 594-111, February 1994. (Revised May 1995.)
      • February 1994 (Revised May 1994)
      • Background Note

      Exercising Influence

      By: Linda A. Hill
      Provides a framework for understanding the exercise of interpersonal influence in organizations. Describes some of the "myths and realities" of management that new managers discover--specifically, that managers are dependent on a complex network of relationships to get... View Details
      Keywords: Power and Influence
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      Hill, Linda A. "Exercising Influence." Harvard Business School Background Note 494-080, February 1994. (Revised May 1994.)
      • January 1994 (Revised March 1995)
      • Background Note

      Power Dynamics in Organizations

      By: Linda A. Hill
      Designed to introduce the concepts of power and power dynamics to students in the MBA second-year elective course Power and Influence. Defines "power" and "influence," and explores the role of power dynamics in managerial work and in the life of organizations. Combats... View Details
      Keywords: Power and Influence; Organizations; Conflict and Resolution
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      Hill, Linda A. "Power Dynamics in Organizations." Harvard Business School Background Note 494-083, January 1994. (Revised March 1995.)
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