Publications

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March 2023 (Revised November 2023)
Module Note

The Social Purpose of the Firm

By: Debora L. Spar and Julia M. Comeau

The Social Purpose of the Firm (SPF) is a short module designed to explore how, and under what circumstances, business leaders can harness the power of capitalism and markets to “make a difference in the world” – that is, to address a significant societal problem as a... View Details

Keywords: Social Accounting; Purpose; Corporate Social Responsibility and Impact; Social Enterprise; Mission and Purpose; United States; Sweden; Kenya; Netherlands

November 2023 (Revised April 2024)
Case

Celsius Network Inc.: Fear, Uncertainty, and Doubt in the Brave New World of Crypto Bankruptcy

By: Stuart C. Gilson and Sarah L. Abbott

In July 2022, Celsius Network filed for Chapter 11 bankruptcy. CEO Alex Mashinsky acknowledged that Celsius had grown its assets “faster than the Company was prepared to deploy [them]” and as a result had made “certain poor asset deployment decisions.” Two months after... View Details

Keywords: Cryptocurrency; Chapter 11; Restructuring; Insolvency and Bankruptcy; Asset Management; Acquisition; Borrowing and Debt; Financial Services Industry; United States

February 1993 (Revised October 1993)
Case

Brent Walker Group PLC,The

The Brent Walker Group completed the largest out-of-court restructuring in the United Kingdom. After overexpansion in the 1980s, the company pursued a large acquisition financed with debt and then encountered falling asset prices. With the assistance of the Bank of... View Details

Keywords: Restructuring; United Kingdom

14 Dec 2015
News

How Accounting Can Help Build a Sustainable Economy

February 22, 2023
Article

How to Seed Organic Marketing in a Video-First World

By: Ayelet Israeli, Leonard A. Schlesinger and Matt Higgins

Early direct-to-consumer (DTC) companies relied on plentiful capital and low-cost digital marketing to power growth. But as this sector has matured, capital is more constrained, social media is more cluttered, and customer acquisition costs are rising. DTC companies... View Details

Keywords: Online Business; Ecommerce; E-commerce; E-Commerce Strategy; Omnichannel Retail; Omnichannel Retailing; Influencer Marketing; Consumer; Organic Growth; Video Advertising; Promotion; Celebrities; Online Advertising; Online Channel; Online Communities; Online Community; Go To Market Strategy; Platform; Media; Media Content; Digital; Digital Culture; Digital Influencers; Direct To Consumer Marketing; Direct-to-consumer; Innovation ＆ Entrepreneurship; Innovation; Sales; Digital Platforms; Digital Marketing; Digital Strategy; Consumer Behavior; Internet and the Web; Advertising; Business Model; Growth Management; Marketing; Marketing Strategy; Marketing Channels; Marketing Communications; Communication Strategy; Innovation Strategy; Retail Industry; Consumer Products Industry; Fashion Industry; Advertising Industry; Apparel and Accessories Industry; Beauty and Cosmetics Industry; Food and Beverage Industry; Media and Broadcasting Industry; United States; North America

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Web

About Michael Porter - Institute For Strategy And Competitiveness

HBS ISC About Michael Porter About Michael Porter A Letter from Michael Porter Biography The Essential Porter Honors & Awards Affiliated Organizations & Institutions VBHCD Initiative About Michael Porter “He has influenced more executives - and more nations - than any... View Details

14 Dec 2021
Op-Ed

To Change Your Company's Culture, Don't Start by Trying to Change the Culture

tackle tough business challenges like reworking an outdated strategy or business model. The culture evolves as you do that important work.” Lorsch and McTague offered Ford as an example. When Allan Mullaly... View Details

Keywords: by Michael Beer

December 2018 (Revised June 2021)
Supplement

Bulb 2017: Launch

By: John R. Wells and Benjamin Weinstock

On August 21, 2015, Amit Gudka and Hayden Wood, co-founders of Bulb Ltd. (Bulb) launched a new business to supply energy to the United Kingdom’s 27 million residential homes with a promise of 100% renewable electricity at affordable prices. By the end of March 2017,... View Details

2017
Report

The American Angel: The First In-Depth Report on the Demographics and Investing Activity of Individual American Angel Investors

By: Laura Huang, Andy Wu, Min Ju Lee, Jiayi Bao, Marianne Hudson and Elaine Bolle

Early-stage financing from angel investors is critical to the success of high-growth startups. Recent estimates suggest that annual US angel investment activity may total as much as $24 billion each year, contributing to the growth and success of more than 64,000... View Details

Keywords: Angel Investors; Geography; Risk; Entrepreneurship; Venture Capital; Demographics; Geographic Location; Decision Making; Financial Services Industry; Technology Industry; United States

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May 1987 (Revised December 1987)
Case

Caruso's Pizza (Condensed)

Caruso's Pizza is a small, entrepreneurial restaurant chain. The case considers expansion of an experimental pizza delivery system ("express delivery") that involves a major process innovation--producing pizzas to inventory rather than to order. The system promises... View Details

Keywords: Entrepreneurship; Business Processes; Innovation and Invention; Food and Beverage Industry

July 2019 (Revised November 2022)
Case

Momofuku Ando and the Globalization of Noodles

By: Geoffrey Jones and Megumi Takada

This case examines the entrepreneurial career of Momofuku Ando, the Taiwanese-born Japanese entrepreneur who pioneered instant boodles with his Chicken Ramen (1958) and Cup Noodle (1971) products. It begins by reviewing his many previous unsuccessful ventures,... View Details

Keywords: Entrepreneurship; Personal Development and Career; Failure; Success; Globalization; Corporate Social Responsibility and Impact; Food and Beverage Industry; Japan

June 2019 (Revised November 2019)
Technical Note

Sustaining Corporate Culture in a Growing Organization

By: Dennis Campbell and Tatiana Sandino

An organization’s culture can be a significant source of sustainable competitive advantage. For the organization, it can attract job candidates who fit and align employees working in different teams around common goals. For employees, a strong culture can generate... View Details

Keywords: Organizational Culture; Growth and Development; Mission and Purpose; Values and Beliefs; Management Systems

Web

Program Requirements - Doctoral

Courses (7 courses) Strategy students are required to take five additional doctoral courses. The Foundations of Strategy (HBS 4110) The Economics of International Business (HBS 4720) Analytical Methods for Strategy Research (HBS 4115)... View Details

04 Jun 2024
Cold Call Podcast

How One Insurtech Firm Formulated a Strategy for Climate Change

Keywords: Re: Lauren H. Cohen; Insurance

September 2020 (Revised June 2021)
Case

Eaton Corporation: Portfolio Transformation and The Cost of Capital

By: Benjamin C. Esty, E. Scott Mayfield and Daniel Fisher

In 2000, Eaton Corporation was a broadly diversified industrial conglomerate. But its strategy was evolving and its focus was narrowing around “power management” and more recently on “intelligent power,” the use of digitally enabled products and services designed to... View Details

Keywords: Mergers and Acquisitions; Business Conglomerates; Business Divisions; Cost of Capital; Corporate Finance; Value; Valuation; Industrial Products Industry; United States; Denmark; Republic of Ireland

05 Feb 2019
First Look

New Research and Ideas, February 5, 2019

responsibility of both business and policy-makers to address corruption. The Video Supplement to the case contains short excerpts from eight business leaders in India, Sudan, Turkey, and the View Details

Keywords: Dina Gerdeman

08 Feb 2010
HBS Case

Looking Behind Google’s Stand in China

working inside the country to create value for its Chinese users, employees, and business partners. To critics, Google was selling out its core principles to play in the world's second largest economy. “Google shot themselves in the foot... View Details

Keywords: by Sean Silverthorne; Technology

April 2004 (Revised September 2005)
Case

China and the WTO: Doing the Right Thing?

In late 2001, the People's Republic of China joined the World Trade Organization (WTO). Sets the terms of China's accession agreement against its compliance record some two years later. Discusses why key actors, such as business, organized labor, and other governments,... View Details

Keywords: Management; History; International Relations; Judgments; Trade; Business and Government Relations; Development Economics; Governance Compliance; Emerging Markets; Global Strategy; China