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Show Results For
- All HBS Web
(9,356)
- People (40)
- News (3,122)
- Research (4,037)
- Events (41)
- Multimedia (134)
- Faculty Publications (2,791)
- April 6, 2023
- Article
A New NFT Launch Strategy: The Wave Mint
By: Scott Duke Kominers and 1337 Skulls Sers
In an NFT project, the mint—the process by which tokens are initially allocated—largely determines who your community is and how they and the broader market view the project going forward. In this piece, we review a new minting strategy recently introduced by 1337... View Details
Keywords: NFTs; Mechanism Design; Sales Management; Sales Model; Crypto Economy; Non-fungible Tokens; Networks; Product Launch; Auctions; Market Design
Kominers, Scott Duke, and 1337 Skulls Sers. "A New NFT Launch Strategy: The Wave Mint." a16zcrypto.com (April 6, 2023).
- Clubs
Volunteer Corps
- February 1992 (Revised September 2003)
- Case
Beech-Nut Nutrition Corporation (A-1)
By: Lynn S. Paine
The CEO of Beech-Nut Nutrition Corp. must decide what to do when he receives information that the company's supply of apple juice concentrate may be adulterated. The concentrate is used in many of the company's juice products. It appears that others in the company may... View Details
Keywords: Quality; Law; Ethics; Nutrition; Management Teams; Decisions; Business or Company Management; Communication; Governance Compliance; Information Management; Corporate Finance; Food and Beverage Industry; United States
Paine, Lynn S. "Beech-Nut Nutrition Corporation (A-1)." Harvard Business School Case 392-084, February 1992. (Revised September 2003.)
- 23 Dec 2010
- News
How Social Networking Has Changed Business
- 25 May 2022
- Video
Class Day Welcome from April Weathers, MBA 2022
- Web
The World Needs Your Leadership Now More Than Ever
The Advanced Management Program (AMP) will expose you to new tools and thinking, providing you with the opportunity to self-reflect and renew yourself as a leader and... View Details
- April 1993 (Revised June 1994)
- Supplement
MathSoft, Inc. (B)
Describes the president's decision regarding MathSoft's marketing channels and communications methods, and the company's sales results during the next five quarters. The (A) case market response model is also updated. View Details
Keywords: Communication Technology; Forecasting and Prediction; Curriculum and Courses; Learning; Knowledge Sharing; Growth and Development Strategy; Marketing Channels; Education Industry
Rangan, V. Kasturi. "MathSoft, Inc. (B)." Harvard Business School Supplement 593-095, April 1993. (Revised June 1994.)
- 15 Nov 2022
- Cold Call Podcast
Planning the Future for Harlem’s Beloved Sylvia’s Restaurant
- 08 Mar 2021
- Blog Post
International Women's Day Featured Stories
we can create an inclusive world. To celebrate International Women's Day the Women's Student Association is thrilled to feature 13 incredible women from across our Harvard Business School community - faculty, staff View Details
- September 1991
- Background Note
Persuasion
Examines the principles that apply in any persuasive business situation. Describes how to analyze the goals and audience; how to devise a persuasive message; and how to execute a persuasive strategy in writing, presentations, and larger corporate communication tasks. View Details
Keywords: Business or Company Management; Communication Intention and Meaning; Interpersonal Communication; Communication Strategy
Hattersley, Michael E. "Persuasion." Harvard Business School Background Note 392-012, September 1991.
- 08 Mar 2024
- Blog Post
History of the HBS Women's Student Association
community of women at HBS. This initiative was born out of a necessity to support women navigating the challenges of a predominantly male-dominated business world, marking a significant step towards fostering gender inclusivity View Details
- Clubs
Volleyball Club
- 23 Jun 2022
- Video
We Celebrate Pride Month
- Web
Alumni in Climate Networking Series: San Francisco - Addressing Extreme Weather, Climate Risk, and Resilience - Blog - Business & Environment
resilience and discussed emerging approaches like parametric insurance and community catastrophe coverage. Barney Schauble (AB ’95) , Senior Advisor at Nephila View Details
- September 2023
- Case
The Meteoric Rise of Skims
Since its founding in 2019 by Kim Kardashian and Jens Grede, Skims, a solutions-oriented brand creating the next generation of underwear, loungewear, and shapewear with an eye toward body-type and skin-tone inclusivity, has experienced a meteoric rise. Kardashian, who... View Details
Keywords: Brand; Branding; Direct-to-consumer; DTC; Influencers; Influencer Marketing; Fashion; Growth; Direct Marketing; Influence; Reputation; Social Inference; Consumer Goods; Consumer Products; Female Entrepreneur; Female Protagonist; Entrepreneurship And Strategy; Brand ＆ Product Management; Competitive Advantage; Online Followers; Retail; Retail Formats; Retailing; Online Retail; Celebrities; Celebrity; Celebrity Endorsement; Go To Market Strategy; Apparel; Startup Marketing; Startups; Social Influencers; Brands and Branding; Growth and Development Strategy; Growth Management; Distribution Channels; Digital Marketing; Advertising; Power and Influence; Social Media; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry; United States
Israeli, Ayelet, Jill Avery, and Leonard A. Schlesinger. "The Meteoric Rise of Skims." Harvard Business School Case 524-023, September 2023.
- October 2006 (Revised November 2006)
- Case
Integrated Packaging Corporation: Struggling to Do the Right Thing (A)
By: Herman B. Leonard and Orson Watson
As a child, Al Fuller had seen his working-class, African-American neighborhood disintegrate as factory jobs moved away. He resolved to help inner-city communities do better when he grew up. Some years later, as an accomplished university graduate with several years... View Details
Keywords: Business and Community Relations; Corporate Entrepreneurship; Social Issues; Factories, Labs, and Plants; Strategy; Management Style; Pulp and Paper Industry; Pulp and Paper Industry
Leonard, Herman B., and Orson Watson. "Integrated Packaging Corporation: Struggling to Do the Right Thing (A)." Harvard Business School Case 307-064, October 2006. (Revised November 2006.)
- October 1987 (Revised October 1989)
- Background Note
Moving Ideas into Action: Mastering the Art of Change
Discusses elements in organizing a large scale change effort: defining a shared vision, coalition building, management structure and process, communication and education, local participation and innovation, standards and measures, and symbols and signals. View Details
Keywords: Change Management; Communication; Policy; Innovation and Invention; Standards; Organizational Change and Adaptation; Strategy
Kanter, Rosabeth M. "Moving Ideas into Action: Mastering the Art of Change." Harvard Business School Background Note 388-002, October 1987. (Revised October 1989.)