General Strategy - Publications - Faculty & Research

24 Apr 2006
Research & Ideas

Managing Alignment as a Process

To create synergy, we require more than a concept and a strategy. The enterprise value proposition defines the strategy for value creation through alignment, but it doesn't describe how to achieve it. The alignment View Details

Keywords: by Robert S. Kaplan & David P. Norton; Apparel & Accessories; Fashion; Consumer Products; Retail

11 Dec 2023
Blog Post

Building Iconic Brands and Brighter Futures: Interview with Glossier CEO, Kyle Leahy

exposed me to so many fascinating, smart, kind, humble, incredible people with so many different diverse backgrounds.” It was also at HBS that Leahy learned she could utilize her skillset in strategy consulting to contribute to an iconic... View Details

Keywords: Consumer Products / Retail

Web

Partner with a Student Club - Recruiting

attendance and feature keynote speakers, panels, networking opportunities, and more. Conference dates are generally updated in the fall. Looking for Assistance? If you’d like support building your recruiting View Details

Web

Curriculum | MBA

Also during Year 3, all students complete a year-long capstone exercise at HKS.Participants generally complement their required and elective studies with two summer internships: either a policy, international development or social... View Details

13 May 2013
Blog Post

Alumni: Where are they now? Featuring Fereshteh…

explore a new challenge - store management. I realized that in order to be an effective General Manager for Louis Vuitton, I needed to gain a better understanding of our business operations. What better way to do this than through... View Details

Keywords: Consumer Products / Retail

01 Dec 2003
News

The Next Big Thing

It's a case of competition and strategy on a global scale, and the stakes could hardly be higher. The prize? Leadership in the realm of life sciences, a field that experts say will shape and dominate 21st-century enterprise. What city or... View Details

Keywords: life sciences; Scientific Research and Development Services

Profile

Durdana Achakzai

cases force you to think about complex ethical issues, especially in developing countries with few formal structures." After graduation, Durdana plans to return to pursue a strategy role in an international organization. "I want... View Details

07 Mar 2007
Research & Ideas

How Do You Value a “Free” Customer?

Businesspeople understand that not all customers are created equal—the 80-20 rule suggests that over time a small percentage of a company's customer base can generate a high percentage of its sales and profit. Models for calculating... View Details

Keywords: by Sarah Jane Gilbert; Web Services

01 Jun 2006
News

Managing Family Assets

generations to come and shares his personal history as an heir to the Carnation fortune. The message of his great-grandfather, E.A. Stuart, the founder of the Carnation Company in 1899, still holds true today, says Lucas: Be useful. How... View Details

Keywords: Lewis I. Rice; Funds, Trusts, and Other Financial Vehicles; Finance; Management

15 Sep 2003
Research & Ideas

The Lessons of New-Market Disruption

the outcomes. Teradyne found that by using generic components offered with Windows NT software, it could slash the cost of delivering the product to integrated circuit manufacturers. Despite the significant cost advantages offered by... View Details

Keywords: by Clark Gilbert; Technology

Web

Tough Tech Ventures - Course Catalog

strategies to overcome those challenges and successfully lead these ventures to scale in order to generate financial returns and deliver the intended impact. Key Learning Objectives Understand key founding... View Details

01 Jun 2011
News

Building a Social Network

regarding how to improve ratings for the other half. The organization’s strategy to date has focused on a “broad” approach where member interest drives group formation; to generate the revenues needed to... View Details

Keywords: Julia Hanna

01 Jun 1996
News

New Releases

of both. In their new book, HBS associate professor Adam Brandenburger and Professor Barry Nalebuff of the Yale School of Management develop a five-part business strategy based on this concept. Drawing from the science of game theory, the... View Details

Profile

Amanda Pratt

graduation, Amanda took on a traditional engineering role – working on medical imaging devices within General Electric's Healthcare business – that took her to some nontraditional worksites: Wisconsin, India, and Southeast Asia. Yet after... View Details

Keywords: Healthcare/Biotech

01 Jun 2010
News

Three Profs Win McKinsey Award

Articles about the disastrous effects of outsourcing on the American economy and the origins of creative business strategies have earned three HBS professors top honors in the annual competition for best contributions to the Harvard... View Details

Keywords: Electrical Equipment, Appliance, and Component Manufacturing; Manufacturing

01 Mar 2004
News

The New Global Business Manager

function of today’s global manager? We used to think of the CEO as being the grand strategic architect. Now the world is so complex and fast-moving that the general manager’s role is less about managing content and more about managing... View Details

Keywords: Management

30 May 2018
News

HBS Fellowship Program Puts an MBA Within Reach

job within Allstate’s leadership development program in Chicago. She later pivoted to personal finance startup NerdWallet in San Francisco, where she realized that colleagues who had the internal strategy jobs she aspired to had MBA... View Details

10 Aug 2015
News

Seeding a Better Future for Colombia

format when he served as his country’s pavilion director during the Shanghai Expo, in 2009. The experience led to his leadership role as commissioner general for Colombia at Expo Milano 2015. This year’s Milan gathering runs through... View Details

Teaching Interest

Overview

21st Century Energy — Dr Crawford teaches this EC course, which exposes students to business models and management diilemmas, all along the energy value chain — from oil sands and pipelines, to coal and natural gas, hydro and nuclear, wind and solar, to biofuels. The... View Details

01 May 2020
In Practice

COVID-19’s Hard Lessons Might Prepare Business for Climate Change

The coronavirus pandemic caught the business world by surprise, but the catastrophe might force companies to face a crisis that has been unfolding in plain sight: climate change. We asked faculty members affiliated with the Business and Environment Initiative at... View Details

Keywords: by Danielle Kost

Publications