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  • 17 Dec 2013
  • First Look

First Look: December 17

had? Second, how should she utilize the growing importance of digital channels that may increase pressure on traditional revenue sources but also fuel new ecommerce partnerships and other opportunities? Can Vogue, as both the fashion... View Details
Keywords: Carmen Nobel
  • 15 May 2018
  • First Look

New Research and Ideas, May 15, 2018

TrustSphere was pioneering a unique technology and solutions in the areas of sales, risk, and people analytics. Essentially, TrustSphere's technology allowed its customers to view the patterns of digital communication captured on the... View Details
Keywords: Dina Gerdeman
  • 19 Sep 2017
  • First Look

First Look at New Research and Ideas, September 19

School Case 617-053 Weathernews Tomohiro Ishibashi (Bashi), chief executive officer for B to S, and Julia Foote LeStage, chief innovation officer of Weathernews Inc., were addressing a panel at the HBS Digital Summit on creative uses of... View Details
Keywords: Sean Silverthorne
  • 18 Dec 2012
  • First Look

First Look: December 18

crunch. Could the eurozone survive the storm? Purchase this case:http://hbr.org/search/713034-PDF-ENG Digital Microscopy at Carl Zeiss: Managing Disruption Shih, WillyHarvard Business School Case 613-039 Ulrich Simon, the head of the... View Details
Keywords: Carmen Nobel
  • 05 Aug 2008
  • First Look

First Look: August 5, 2008

case: http://harvardbusinessonline.hbsp.harvard.edu /b01/en/common/item_detail.jhtml?id=606004 Glass Egg Digital Media Harvard Business School Case 508-066 Glass Egg is an outsource games development firm in Vietnam. They are able to... View Details
Keywords: Martha Lagace
  • 19 Jan 2021
  • In Practice

Leadership Advice for Biden: Restore a Sense of Calm

problems that influence the ecosystem for business success: climate change, crumbling infrastructure, digital divides, health disparities, racial equity, public education, and firmer safety nets. There will undoubtedly be tightening of... View Details
Keywords: by Dina Gerdeman
  • May 2024
  • Supplement

gWorks (B)

By: Richard S. Ruback and Royce Yudkoff
In January of 2019, Joe Heieck, CEO of gWorks, was deciding whether to proceed with his acquisition of Data Tech, that was a business roughly the same size as gWorks. gWorks, which provided geospatial software to small city and rural county governments, was acquired by... View Details
Keywords: Acquisition; Small Business; Cost vs Benefits; Decisions; Business Education; Corporate Entrepreneurship; Leadership Style; Leading Change; Business or Company Management; Problems and Challenges; Talent and Talent Management; Customer Relationship Management; Technology Adoption; Information Infrastructure; Digital Platforms; Growth Management; Applications and Software; Risk and Uncertainty; Technology Industry; United States
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  • December 2018 (Revised February 2020)
  • Case

Fishbowl: Scaling Up

By: Leslie K. John
Fishbowl is a social media app that allows professionals to connect with other relevant professionals both within their company and across industry. Unlike many other social media apps, on which users typically present idealized portraits of themselves, on Fishbowl,... View Details
Keywords: Communication Technologies; Customer Value; Value Chain; Interpersonal Communication; Talent and Talent Management; Customer Value and Value Chain; Entrepreneurship; Business Model; Growth and Development Strategy; Marketing Strategy; Advertising; Product Marketing; Digital Platforms; Consumer Behavior; Network Effects; Emotions; Motivation and Incentives; Trust; Applications and Software; Technology Adoption; Social Media; Communications Industry; Employment Industry; Media and Broadcasting Industry; Technology Industry; Telecommunications Industry; United States
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  • 17 Mar 2021
  • Research & Ideas

Beyond Pajamas: Sizing Up the Pandemic Shopper

for online retailers. Companies should use the data they collect from digital interactions to learn about these new customers: How do the new e-commerce customers compare to the pre-pandemic ones? Are they buying the same products at the... View Details
Keywords: by Ayelet Israeli, Eva Ascarza, and Laura Castrillo; Retail
  • 20 Aug 2001
  • Research & Ideas

Making an Ally of Uncle Sam

businesses. Consider, for example, the debate about Napster, the online service for sharing digital and music files. Napster triggered a firestorm of outrage in the music industry about piracy of music. The Recording Industry Association... View Details
Keywords: by Michael Watkins, Mickey Edwards & Usha Thakrar
  • 14 Jan 2014
  • First Look

First Look: January 14

following question: how can data and analytic tools be used to create new value? The authors have explored that question with many clients. In their work, they've seen IT create new value in five patterns: using data from sensors in objects to improve offerings (think... View Details
Keywords: Sean Silverthorne
  • 06 Mar 2012
  • First Look

First Look: March 6

Science of Viral Ads Author:Thales Teixeira Publication:Harvard Business Review 90, no. 3 (March 2012) Abstract It's the holy grail of digital marketing: the viral ad, a pitch that large numbers of viewers decide to share with family and... View Details
Keywords: Sean Silverthorne
  • 31 Jul 2012
  • First Look

First Look: July 31

121-year old mission-driven organization for a world of accelerating digital convergence and decreasing magazine sales. Historically a proponent of evolutionary change, he is considering a radical move: creating a senior management... View Details
Keywords: Carmen Nobel
  • 15 Mar 2011
  • First Look

First Look: March 15

should the company adopt to protect their intellectual property? How much should the company invest in anti-piracy initiatives? Should releases be restricted only to more secure digital screens? Should the company be concerned about the... View Details
Keywords: Sean Silverthorne
  • 01 Mar 2011
  • First Look

First Look: March 1

Author:Rosabeth Moss Kanter Publication:Harvard Business Review 89, no. 3 (March 2011) Abstract Zoom buttons on digital devices let us examine images from many viewpoints. They also provide an apt metaphor for modes of strategic thinking.... View Details
Keywords: Sean Silverthorne
  • 10 Nov 2003
  • Research & Ideas

The Hard Numbers on Social Investments

Innovations has become the fastest growing hearing aid company in the world since its IPO in 2000. Through the development and use of the smallest single-chip digital signal processor platform ever installed in a hearing aid, they bring... View Details
Keywords: by Manda Salls
  • 04 Dec 2012
  • First Look

First Look: December 4

had increased 18 times and operating profits 13 times. In June 2000, Alan McCollough succeeded him as CEO. A 12-year veteran of Circuit City, McCollough expressed confidence in the future, citing trends such as the digitization of... View Details
Keywords: Carmen Nobel
  • 17 Apr 2007
  • First Look

First Look: April 17, 2007

investment incentives are important or when there is asymmetric information regarding seller product quality. We discuss these tradeoffs in the context of several prominent digital intermediaries. Changing Practices on Sustainability:... View Details
Keywords: Martha Lagace
  • 06 Mar 2007
  • First Look

First Look: March 6, 2007

http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=107029 How Media Choices are Changing Online Advertising Harvard Business School Note 707-458 What is the response by advertisers as media consumption moves to the digital... View Details
Keywords: Martha Lagace
  • March 2023 (Revised June 2023)
  • Teaching Note

Ransomware Attack at Springhill Medical Center

By: Suraj Srinivasan and Li-Kuan (Jason) Ni
Teaching Note for HBS Case No. 123-065. In July, 2019, Springhill Medical Center (“SMC”) in Mobile, Alabama fell prey to a malicious ransomware attack that crippled the hospital’s internal network systems and public-facing web page. While the hospital rushed to... View Details
Keywords: Disruption; Communication; Communication Strategy; Decision Making; Decision Choices and Conditions; Judgments; Corporate Accountability; Corporate Disclosure; Corporate Governance; Governance Controls; Policy; Employees; News; Cybersecurity; Digital Strategy; Information Infrastructure; Information Management; Internet and the Web; Crisis Management; Business or Company Management; Resource Allocation; Risk Management; Negotiation Tactics; Failure; Business and Stakeholder Relations; Attitudes; Behavior; Perception; Reputation; Trust; Public Opinion; Social Issues; Health Industry; Alabama; United States
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