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Publications
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- December 1985
- Article
An Empirical Analysis of the Interfirm Equity Investment Process
By: W. Mikkelson and R. S. Ruback
- September 1985
- Background Note
Finding a Job with a Small Company
Describes a process of self-evaluation for working in small companies, discusses small company issues, focuses on some basic search techniques, and ends with a little how-to section. The goal is to facilitate the process of securing a job in a small company and to show... View Details
- September 1985
- Background Note
Pre-Start Analysis: A Framework for Thinking About Business Ventures
By: Howard H. Stevenson and John R. Van Slyke
Describes the thought process an entrepreneur should undergo before committing to a course of action. Covers understanding the opportunity--assessing the critical skills, resources, relationships, and approvals--developing an action plan; forming a business entity;... View Details
- 1 Aug 1985
- Conference Presentation
The Architecture of Organizational Change: Linking Micro to Macro in the Change Process
By: R. M. Kanter
Keywords: Organizational Change and Adaptation
- May 1985
- Background Note
Buying an Existing Business: The Search Process
- April 1985 (Revised October 1988)
- Case
Everest Computer (A): The Development of the SuperMOS Process
By: Kim B. Clark
The research and development lab at the semiconductor development and manufacturing facility of a computer systems manufacturer has embarked on a radically improved semiconductor manufacturing process for application in a new computer system. The case offers a detailed... View Details
- April 1985
- Case
SEEQ Technology--1984
By: Kim B. Clark
Examines a decision about product and process technology facing a small, three-year old semiconductor company. The company must decide between pursuing a well-defined technology (N-MOS) with significant short-term advantages or an advanced technology (CMOS) that has... View Details
- March 1985 (Revised November 1988)
- Case
Precision Parts, Inc. (A)
Contains a description of a decision confronting two entrepreneurs in mid-1981. They are considering purchasing a small manufacturer of precision electromechanical parts. Among the issues in the case are the following: 1) Should Taylor and Grayson buy Precision Parts,... View Details
- 1984
- Book
Energy Policy in America Since 1945: A Study of Business-Government Relations
By: Richard Vietor
Follows the history of government intervention in U.S. energy markets from 1945 to the present and shows how shifting market conditions of surplus and shortage and above all, price have played a determining role in the political process and U.S. fuel policy... View Details
Keywords: Political Economy; United States; Postwar Policy; Energy; Energy Sources; Policy; United States
- September 1984 (Revised March 1993)
- Background Note
Marketing Planning and Organization
By: Robert J. Dolan
Presents guidelines for effective marketing planning. Provides a general outline of the contents of a typical marketing plan, the process by which the plan is developed, and considers the benefits successful firms reap from their planning efforts and the problems that... View Details
- September 1984
- Background Note
Balancing General Management Responsibilities
By: Joseph L. Badaracco Jr. and Richard R. Ellsworth
Keywords: Management Practices and Processes
- August 1984 (Revised March 1989)
- Background Note
Direct, Personal Leadership
By: Joseph L. Badaracco Jr. and Richard R. Ellsworth
Argues that to be effective leaders, general managers must focus on substance, not process, and aggressively combat the forces that can lead to the politicization of the organization. Examines the leader's direct role in setting and communicating goals, managing the... View Details
- June 1984 (Revised July 1985)
- Background Note
The Marketing Process
Describes and explains the marketing process and its six phases: implementation, programming, allocating and budgeting, analysis and research, marketing planning, strategy formulation, and monitoring and auditing. View Details
Keywords: Marketing
- June 1984 (Revised July 1999)
- Background Note
Securities Law and Private Financing
By: Howard H. Stevenson and Michael J. Roberts
Describes the issues an entrepreneur faces in the process of raising private funds, and the securities laws which impact the process. Based in part on a note by R.E. Floor of the law firm of Goodwin, Procter & Hoar. View Details
- June 1984 (Revised March 1993)
- Background Note
Securities Law and Public Offerings
By: Howard H. Stevenson and Michael J. Roberts
Describes the relevant securities laws which pertain to the public offering of securities, as well as the business issues and process of a public offering. View Details
- December 1983 (Revised August 1988)
- Background Note
The Start-Up Process
By: Howard H. Stevenson and Michael J. Roberts
Describes the various stages in the start-up process and describes in detail the questions that can be asked and the analysis that can be performed to help deal with the issues that arise at each stage. View Details
Keywords: Business Startups
- September 1983 (Revised July 1998)
- Case
Heather Evans
By: Howard H. Stevenson and Michael J. Roberts
Focuses on the efforts of Heather Evans, a second-year MBA student, and her attempts to start her own dress business. Examines the business plan and the process of acquiring control over the financial and human resources necessary to implement the plan. View Details
- November 1982 (Revised February 1985)
- Case
Ruth M. Owades
By: Howard H. Stevenson, Richard O. von Werssowetz and Robert W. Kent
Ruth Owades developed a concept for a new mail order venture offering gardening products. Her current employer turned down the idea, so with permission to try it independently, she has begun the process of raising funds and preparing for a separate operation. She still... View Details
- 1982
- Chapter
The Capacity Expansion Process in a Growing Oligopoly: The Case of Corn Wet Milling
By: A. Michael Spence and M. E. Porter
- May 1982 (Revised May 1985)
- Case
Human Resources at Hewlett-Packard
By: Michael Beer and Richard O. von Werssowetz
Provides an overview of all the human resource policies and practices applied by Hewlett-Packard. As such, it is an opportunity to analyze Hewlett-Packard's practices in all four policy areas; stakeholder influence, flows, rewards, and work systems. View Details