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      • November 1995
      • Background Note

      Reengineering a Business Process

      By: Richard L. Nolan and Thomas H. Davenport
      Describes the six steps included in most reengineering initiatives: selecting the processes for reengineering; identifying change enablers; developing a business vision of process objectives; understanding and measuring existing processes; designing and prototyping the... View Details
      Keywords: Goals and Objectives; Management Practices and Processes; Change Management; Measurement and Metrics
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      Nolan, Richard L., and Thomas H. Davenport. "Reengineering a Business Process." Harvard Business School Background Note 396-054, November 1995.
      • November 1995 (Revised April 1996)
      • Case

      ENTel and the Privatization of Argentine Telecommunications

      By: Willis M. Emmons III
      Growing fiscal deficits, persistent economic recession, and underinvestment in the nation's telecommunications infrastructure lead the Argentine government to privatize its state-owned monopoly provider of telecommunications services, ENTel, in late 1990. The... View Details
      Keywords: Opportunities; Risk and Uncertainty; Communication Technology; Privatization; Mobile and Wireless Technology; Governing Rules, Regulations, and Reforms; Competition; Development Economics; Policy; Government and Politics; Performance Effectiveness; Telecommunications Industry; Argentina
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      Emmons, Willis M., III. "ENTel and the Privatization of Argentine Telecommunications." Harvard Business School Case 796-065, November 1995. (Revised April 1996.)
      • November 1995 (Revised June 1997)
      • Case

      Northern Telecom (A): AdVantage & DisadVantage

      By: Robert J. Dolan and Sylvie Ryckebusch
      Mike Ennis, general manager of Northern Telecom's Business Products Division, recommends a new solution for replacing Vantage, an unsuccessful product for Northern Telecom. The case documents in detail the voice of the customer. Students are required to discuss the... View Details
      Keywords: Demand and Consumers; Product Launch; Management Teams; Product Development; Telecommunications Industry; Canada
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      Dolan, Robert J., and Sylvie Ryckebusch. "Northern Telecom (A): AdVantage & DisadVantage." Harvard Business School Case 596-063, November 1995. (Revised June 1997.)
      • October 1995
      • Article

      Start-ups, Spin-offs, and Internal Projects

      By: James J. Anton and Dennis Yao
      We examine the incentive problem confronting a firm and employee when the employee privately discovers a significant invention and faces a choice between keeping the invention private and leaving the firm to form a new company (start-up), or transferring knowledge and... View Details
      Keywords: Business Startups; Projects; Motivation and Incentives; Rights; Employees; Innovation and Invention; Compensation and Benefits; Knowledge Sharing; Capital; Profit
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      Anton, James J., and Dennis Yao. "Start-ups, Spin-offs, and Internal Projects." Journal of Law, Economics & Organization 11, no. 2 (October 1995): 362–378. (Harvard users click here for full text.)
      • September 1995
      • Case

      Ares-Serono

      By: Michael Y. Yoshino, Jean-Pierre Jeannet and Carin-Isabel Knoop
      Ares Serono, a medium-size Swiss pharmaceutical company, is the global leader in the field of fertility drugs. The company has successfully transformed into one of the very few biotech firms in Europe. The case treats a set of major strategic and organizational... View Details
      Keywords: Geographic Location; Globalized Firms and Management; Asset Management; Balance and Stability; Expansion; Digital Platforms; Leadership Development; Health Care and Treatment; Transformation; Family Business; Problems and Challenges; Pharmaceutical Industry; Biotechnology Industry; Switzerland; Europe
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      Yoshino, Michael Y., Jean-Pierre Jeannet, and Carin-Isabel Knoop. "Ares-Serono." Harvard Business School Case 396-035, September 1995.
      • 1995
      • Working Paper

      Learning Before Doing in the Development of New Process Technology

      By: Gary P. Pisano
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      Pisano, Gary P. "Learning Before Doing in the Development of New Process Technology." Harvard Business School Working Paper, No. 96-013, September 1995.
      • September–October 1995
      • Article

      The New Logic of High Tech R&D

      By: G. P. Pisano and S. C. Wheelwright
      Keywords: Research and Development
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      Pisano, G. P., and S. C. Wheelwright. "The New Logic of High Tech R&D." Harvard Business Review 73, no. 5 (September–October 1995).
      • August 1995 (Revised December 2003)
      • Case

      Cricket Road, 503

      By: William J. Poorvu and Donald A. Brown
      In September 2003, Mason Sexton, a young, inexperienced developer, was making plans to replace a rooming house he had inherited next to the University of Virginia campus in Charlottesville with a new 14-unit, 5-story apartment house. His attempts to assemble the... View Details
      Keywords: Property; Entrepreneurship; Housing; Buildings and Facilities; Construction; Risk and Uncertainty; Management Practices and Processes; Real Estate Industry; United States
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      Poorvu, William J., and Donald A. Brown. "Cricket Road, 503." Harvard Business School Case 396-001, August 1995. (Revised December 2003.)
      • August 1995 (Revised August 1995)
      • Case

      CIGNA Property and Casualty Reengineering (A)

      By: Richard L. Nolan, Donna B. Stoddard, Chiara Francalanci and Elise C Martin
      Reengineering was introduced at CIGNA Corp. in 1988. CIGNA entered a second wave reengineering effort through a major project at CIGNA P&C, one of CIGNA's larger businesses. P&C was in financial crisis and as a result brought in a new executive team in 1991 to head the... View Details
      Keywords: Transformation; Cost vs Benefits; Design; Growth and Development; Analytics and Data Science; Growth and Development Strategy; Balanced Scorecard; Financial Crisis; Crisis Management; Projects; Information Technology; Insurance Industry
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      Nolan, Richard L., Donna B. Stoddard, Chiara Francalanci, and Elise C Martin. "CIGNA Property and Casualty Reengineering (A)." Harvard Business School Case 196-059, August 1995. (Revised August 1995.)
      • June 1995
      • Course Overview Note

      Superior New Product Development Executive Course

      By: Dorothy Leonard-Barton and Steven C. Wheelwright
      Keywords: Product Development
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      Leonard-Barton, Dorothy, and Steven C. Wheelwright. "Superior New Product Development Executive Course." Harvard Business School Course Overview Note 695-084, June 1995.
      • June 1995 (Revised September 2019)
      • Teaching Note

      Richardson Sheffield

      By: Christopher A. Bartlett and Ashish Nanda
      This note was prepared to aid instructors in the use of "Richardson Sheffield," HBS No. 392-089. The case traces Bryan Upton’s 20-plus years as managing director of a Sheffield-based cutlery company and describes the strategic and organizational actions he took to... View Details
      Keywords: Development; General Management; Human Resources; Management; Leadership; Strategy; United Kingdom
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      Bartlett, Christopher A., and Ashish Nanda. "Richardson Sheffield." Harvard Business School Teaching Note 395-212, June 1995. (Revised September 2019.)
      • May 1995 (Revised March 1996)
      • Case

      ToyWorld, Inc.: Information Technology Planning

      By: Lynda M. Applegate
      ToyWorld, a fast growing retailer, was revitalizing its information technology (IT) infrastructure and called in AT&T to help plan for the future. Five strategic alternatives for use of information and communications technology were identified through value chain... View Details
      Keywords: Strategic Planning; Information Technology; Growth and Development; Expansion; Partners and Partnerships; Retail Industry
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      Applegate, Lynda M. "ToyWorld, Inc.: Information Technology Planning." Harvard Business School Case 195-262, May 1995. (Revised March 1996.)
      • May 1995 (Revised April 1998)
      • Case

      AT&T Paradyne

      By: Robert S. Kaplan
      A company making data communication devices has adopted a Total Quality philosophy for working with suppliers, employees, and customers. The finance group finds its existing cost system has become obsolete because of a shift from manual to automatic production... View Details
      Keywords: Decisions; Product; Corporate Accountability; Activity Based Costing and Management; System; Performance Efficiency; Financial Reporting; Operations; Technology Industry; Telecommunications Industry
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      Kaplan, Robert S. "AT&T Paradyne." Harvard Business School Case 195-165, May 1995. (Revised April 1998.)
      • April 1995 (Revised June 2002)
      • Case

      Xerox: Outsourcing Global Information Technology Resources

      By: Lynda M. Applegate and Kevin Davis
      In order to increase revenues, develop new technologies, and manage information technology more efficiently, Xerox decided to sign a 10-year, $3.2 billion contract with Electronic Data Systems (EDS). This case describes the events that preceded Xerox's decision to... View Details
      Keywords: Information Technology; Organizational Change and Adaptation; Job Cuts and Outsourcing; Information Technology Industry
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      Applegate, Lynda M., and Kevin Davis. "Xerox: Outsourcing Global Information Technology Resources." Harvard Business School Case 195-158, April 1995. (Revised June 2002.)
      • April 1995 (Revised January 2003)
      • Case

      Anasazi Exclusive Salon Products, Inc.

      By: William A. Sahlman and Jason Green
      Anasazi, a hair-care products start-up based in the Midwest, is having growing pains as it tries to develop a new distribution model for the professional hair salon industry. The company has completed several rounds of venture financing but, to continue, needs to raise... View Details
      Keywords: Business Startups; Financial Condition; Venture Capital; Financial Strategy; Financing and Loans; Expansion; Planning; Fashion Industry; Iowa
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      Sahlman, William A., and Jason Green. "Anasazi Exclusive Salon Products, Inc." Harvard Business School Case 295-111, April 1995. (Revised January 2003.)
      • April 1995 (Revised September 1997)
      • Case

      Frito-Lay, Inc.: A Strategic Transition, 1987-1992 (Abridged)

      By: Lynda M. Applegate
      A new CEO must take action to return the company to profitability, to clarify the vision, and then to build the infrastructure (human, capital, and information) needed to support the long-term change in strategy and organization. The case provides a rich description of... View Details
      Keywords: Organizational Change and Adaptation; Change Management; Leading Change; Information Technology; Adaptation; Technology Adoption; Manufacturing Industry; Food and Beverage Industry
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      Applegate, Lynda M. "Frito-Lay, Inc.: A Strategic Transition, 1987-1992 (Abridged)." Harvard Business School Case 195-238, April 1995. (Revised September 1997.)
      • March 1995 (Revised April 1995)
      • Case

      NIKE Inc. in the 1990s (A): New Directions

      By: Robert J. Dolan
      Describes the transition of Nike from 1990 to 1993 as it sees major growth opportunities in foreign markets. View Details
      Keywords: Transition; Brands and Branding; Product Launch; Globalization; Opportunities
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      Dolan, Robert J. "NIKE Inc. in the 1990s (A): New Directions." Harvard Business School Case 595-102, March 1995. (Revised April 1995.)
      • February 1995 (Revised June 1999)
      • Case

      Chemical Bank: Implementing the Balanced Scorecard

      By: Robert S. Kaplan and Norman Klein
      The retail bank division of Chemical Bank faces declining margins and increased competition in its credit and deposit gathering and processing business. It wishes to implement a new strategy to become a preferred financial service provider to target customer groups.... View Details
      Keywords: Balanced Scorecard; Adoption; Growth and Development Strategy; Communication Strategy; Customer Relationship Management; Management Systems; Performance Evaluation; Banks and Banking; Measurement and Metrics; Banking Industry
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      Kaplan, Robert S., and Norman Klein. "Chemical Bank: Implementing the Balanced Scorecard." Harvard Business School Case 195-210, February 1995. (Revised June 1999.)
      • 1995
      • Dissertation

      The Economics of Experimentation in the Design of New Products and Processes

      By: Stefan Thomke
      Keywords: Economics; Research and Development; Operations; Product Launch
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      Thomke, Stefan. "The Economics of Experimentation in the Design of New Products and Processes." Diss., Massachusetts Institute of Technology (MIT), 1995.
      • January 1995 (Revised September 1997)
      • Case

      TV Guide (B)

      By: Jeffrey F. Rayport
      TV Guide, the nation's most profitable and largest magazine, attempts entry into the world of electronic publishing. The crux of TV Guide's strategy is to transform the magazine's content into a centralized database that can be accessed by new businesses, like... View Details
      Keywords: Market Entry and Exit; Service Delivery; Information Technology; Marketing; Information Publishing; Service Industry; Publishing Industry
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      Rayport, Jeffrey F., and Steven M. Salzinger. "TV Guide (B)." Harvard Business School Case 395-032, January 1995. (Revised September 1997.)
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