Publications

Read Now

Web

Contact Us

Contact Us Contact Us Work with Us Career & Professional Development is dedicated to fostering connections between employers and HBS talent. Our office takes a personalized approach to your recruiting strategy regardless of your... View Details

19 Nov 2014
HBS Seminar

Duane Varan, MediaScience and Murdoch University

February 2008 (Revised February 2008)
Supplement

Lincoln Financial Group (B): Making LFD a Reality

LFG reorganizes its business in order to improve customer intimacy. However, to implement the strategy, they need to effect significant changes in the skills of their salespeople. This case series straddles human resource management, corporate strategy, and sales... View Details

Keywords: Organizational Change and Adaptation; Customer Focus and Relationships; Financial Services Industry

March 2017
Case

Swagbucks

By: Jeffrey F. Rayport and Matthew G. Preble

In early 2016, Chuck Davis, chairman and CEO of Prodege LLC, parent company of the brand promotion business Swagbucks, and Josef Gorowitz, Prodege’s founder and president, must decide whether to acquire MyPoints, a competitor to Swagbucks, after the company’s... View Details

06 Dec 2011
First Look

First Look: Dec. 6

behavior. Then we can understand that rationality also includes things that were once considered irrational, such as altruism or sacrifice in the interest of the greater good. The Economics of View Details

Keywords: Sean Silverthorne

18 Jul 2023
News

The First Five Years: Brooke Biederman (MBA 2019)

between culture and commerce. I loved studying how other industries and art forms strive to address the needs of both “creatives” and “suits.” Brand Strategy was eye-opening, as I watched many View Details

Keywords: Robert Bochnak

21 Oct 2022
Research & Ideas

People Trust Business, But Expect CEOs to Drive Social Change

Public trust in business remains relatively unshaken amid economic turbulence and a lingering pandemic, even as faith in the media and government falters, but leaders could do more to address social issues, a new global opinion survey shows. However, not everyone... View Details

Keywords: by Scott Van Voorhis

01 Dec 2023
News

Thinking Ahead

for advertising, targeting, and pricing decisions in his research, is more broadly interested in the “creator economy” ecosystem that includes influencers like Li; platforms like TikTok, Instagram, and YouTube; and the brands whose... View Details

Keywords: Julia Hanna; Illustrations by Chris Gash; News, Library, Internet, and Other Services; Information

Article

State Activism and the Hidden Incentives Behind Bank Acquisitions

By: Christopher Marquis, Doug Guthrie and Juan Almandoz

A number of studies have shown that, as a result of the ambiguity of U.S. legal mandates, organizations have considerable latitude in how they comply with regulations. In this paper, we address how the different agendas of the federal and state governments increase... View Details

Keywords: Organizations; Opportunities; Government Legislation; Acquisition; Forecasting and Prediction; Banks and Banking; Motivation and Incentives; Governing Rules, Regulations, and Reforms; Management Practices and Processes; Research; United States

Find at Harvard

Read Now

26 Feb 2008
First Look

First Look: February 26, 2008

display promotions away from smaller revenue brands and toward larger ones following periods of poor financial performance, indicating the behavior is being driven by parties higher in the firm than the... View Details

Keywords: Martha Lagace

April 2023 (Revised April 2025)
Case

Eike Batista: Making or Breaking Brazil

By: Geoffrey Jones, Pedro Magalhães, Daniel Tong and Marcel Anduiza

This case explores the meteoric rise and fall of Eike Batista, once Brazil’s richest person and the world’s seventh wealthiest in 2012. Batista began his career by investing in gold mining in the Amazon, using the network his father had built after years serving as... View Details

Keywords: Crime and Corruption; Entrepreneurship; Investment; Energy Industry; Mining Industry; Brazil

January 2018
Case

Scaling Swagbucks (A)

By: Jeffrey F. Rayport and Matthew G. Preble

In early 2014, Chuck Davis (HBS '86) has joined Swagbucks as its first professional CEO to scale a successful and profitable brand promotion and consumer research business. Davis came into the job while serving as a venture partner at TCV, a growth stage VC firm,... View Details

Keywords: Loyalty Management; Scaling; Scale; Entrepreneurship; Human Resources; Employees; Employee Relationship Management; Organizational Change and Adaptation; Organizational Culture; Organizational Design; Leading Change; Growth Management; Religion; Information Technology; Internet and the Web; Transition; Leadership; Web Services Industry; Technology Industry

September 2023 (Revised February 2024)
Case

Accelerating with Caution: Forecasting and Managing birddogs' Growth

By: Mark Egan

As 2017 was drawing to a close, birddogs’ founder and CEO, Peter Baldwin, was working with his CFO Jack Sullivan to prepare for 2018. Their task at hand? To predict the demand for their product in the coming season, determine the appropriate investments in working... View Details

Keywords: Inventory; Working Capital; Forecasting and Prediction; Organizational Change and Adaptation; Financing and Loans; Apparel and Accessories Industry

Web

Clusters - Institute For Strategy And Competitiveness

clusters can enhance competitiveness in today’s increasingly complex, knowledge-based, and dynamic economy. As part of its long-running Cluster Mapping Project, the Institute is building a registry of U.S.... View Details

Web

Video Clips - Creating Emerging Markets

India, assesses the base of the pyramid market and the need to respect the dignity of those consumers. Duration: 02:08 Seema Aziz Seema Aziz Building Brands Seema Aziz, the... View Details

22 May 2024
HBS Case

Banned or Not, TikTok Is a Force Companies Can’t Afford to Ignore

you. It doesn’t rely on what you say. It observes what you do and choose not to do and builds a model of who you are.” Ghosh’s analysis debuts at a time when TikTok is drawing fresh scrutiny related to how its Chinese owners influence... View Details

Keywords: by Rachel Layne; Technology

21 Jun 2018
Blog Post

Living in a Dorm at HBS

If you could go back and change anything about your housing at HBS, what would it be? Nothing. I love my location, love the size of my room, love the convenience of a dorm,... View Details

December 1997 (Revised April 1998)
Case

www.springs.com

By: F. Warren McFarlan and Melissa Dailey

Business Week's June 1997 "Rising Star" profile of Springs Industries' president and COO, Crandall Bowles, reported that she was poised to become one of the top two or three women executives in the country. In November 1997, the company announced Bowles' appointment to... View Details

Keywords: Information Technology; Operations; Product Marketing; Management; Strategy; Consumer Products Industry; South Carolina