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Show Results For
- All HBS Web
(5,196)
- People (21)
- News (1,378)
- Research (2,324)
- Events (12)
- Multimedia (95)
- Faculty Publications (1,435)
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- 17 Nov 2008
- Research & Ideas
Decoding the Artful Sidestep
listens in closely to the phenomenon of "conversational blindness"—listeners' failure to notice such dodges and to socially punish transgressors unless the attempts are egregious. "More troublingly, listeners preferred... View Details
Keywords: by Martha Lagace
- 03 Dec 2007
- Research & Ideas
Authenticity over Exaggeration: The New Rule in Advertising
a market in service, reputation, and reliability develops. Social exchanges. People build identities in virtual communities like Korea's Cyworld (90 percent of Koreans in their 20s are members). Firms may then sponsor or co-opt... View Details
- 20 Aug 2013
- First Look
First Look: August 20
challenge to centuries-long traditions in design and construction that green building represents. The contributors consider the changes associated with green building through a sociological and organizational lens. They discuss shifts in professional expertise created... View Details
Keywords: Anna Secino
- 11 Feb 2014
- First Look
First Look: February 11
bags has been strongly promoted as an environmentally and socially conscious virtue. In parallel, firms have joined policy makers in using a variety of initiatives to reduce the use of plastic bags. However,... View Details
Keywords: Sean Silverthorne
- 17 Mar 2009
- First Look
First Look: March 17, 2009
of the domestic economy. Moreover, we illustrate that gray markets may cause unintended social welfare consequences when domestic governments mandate the use of arm's length transfer prices between international subsidiaries.... View Details
Keywords: Martha Lagace
- 05 Dec 2017
- Research & Ideas
What We've Learned from 101 Entrepreneurs in Emerging Markets
video clips our team has created start to be used in classrooms, at HBS and in a few other institutions. These clips are really cool. I taught a class on corporate social responsibility in an executive education course simply using four... View Details
Keywords: by Sean Silverthorne
- 05 Jul 2006
- Research & Ideas
Reinventing the Dowdy Savings Bond
before twelve months. More substantively, he proposes adding a line to the 1040 tax form that would allow filers to invest a part of their refund directly in the savings bond program, making it simpler for people to buy bonds. "We don't need any budget... View Details
- 25 Apr 2017
- First Look
First Look at New Research, April 25
protectionist reversals together mean that few companies can afford to remain focused on their domestic markets. Managers responsible for marketing in a multinational or global enterprise must design appropriate marketing programs for... View Details
Keywords: Sean Silverthorne
- 30 Sep 2002
- Research & Ideas
Use the Psychology of Pricing To Keep Customers Returning
case, the sunk cost effect weakens the further one is from that initial payment. Now consider the member who makes payments monthly. For him or her, the cost of membership will always be vivid and they will feel obliged to work out on an... View Details
Keywords: by Manda Mahoney
- September 2023 (Revised May 2025)
- Teaching Note
On
By: Ramon Casadesus-Masanell, Karolin Frankenberger, Sascha Mader, Jordan Mitchell and Karen Elterman
Teaching Note for "On," HBS Case No. 723-430. On is a premium performance running shoe company founded in Switzerland in 2010. The company rapidly gained traction through its unique CloudTec cushioning technology, its innovative midsole plate called the Speedboard, and... View Details
Keywords: Brands and Branding; Business Growth and Maturation; Business Model; Business Startups; Business Strategy; Competitive Advantage; Competitive Strategy; Corporate Strategy; Customer Focus and Relationships; Customer Satisfaction; Digital Marketing; Disruptive Innovation; Distribution Channels; Entrepreneurship; Environmental Sustainability; Global Strategy; Initial Public Offering; Innovation and Invention; Innovation Strategy; Market Entry and Exit; Marketing Strategy; Product Design; Product Development; Product Marketing; Social Media; Strategy; Supply Chain Management; Technological Innovation; Apparel and Accessories Industry; Consumer Products Industry; Manufacturing Industry; Retail Industry; Sports Industry; Europe; Germany; Switzerland; United States
- 24 Oct 2017
- Research & Ideas
Tax Reform is on the Front Burner Again. Here’s Why You Should Care
all it provides. Second, we redistribute to a large degree through the tax system, and that's a really important set of social decisions. Finally, we create a set of incentives for behavior and that's incredibly important. The other way... View Details
Keywords: by Sean Silverthorne
- 19 May 2009
- First Look
First Look: May 19, 2009
century. Purchase this case: http://hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=709057 From xiaonei to hainei: The Quest for the Social Networking Service Market in China Harvard Business School Case 808-164 Wang Xing, the founder... View Details
Keywords: Martha Lagace
- 18 Feb 2014
- First Look
First Look: February 18
rigorous methods to problems of great social importance, tirelessly championing multi-level analyses of problems that matter. His impact on our field has been immense. Publisher's link:... View Details
Keywords: Sean Silverthorne
- 29 Sep 2009
- First Look
First Look: September 29
older investors prefer dividend-paying stocks. Together, these tendencies generate geographically varying demand for dividends. Firms headquartered in areas in which seniors constitute a large fraction of the population are more likely to pay dividends, View Details
Keywords: Martha Lagace
- 04 Nov 2014
- First Look
First Look: November 4
http://www.sciencedirect.com.ezp-prod1.hul.harvard.edu/science/article/pii/S0305750X1400254X November 2014 Special Issue on Governments as Owners: Globalizing State-Owned Enterprises Governments as Owners: State-Owned Multinational... View Details
Keywords: Sean Silverthorne
- 14 Dec 2015
- Research & Ideas
Deflategate and the Sustained Success of the New England Patriots
of Colts fans. Their initial hypotheses correlated quite a bit with where everybody was from and what teams they liked, but I have to say, at the end of the day, the truth prevailed.” That truth will remain undisclosed for the benefit of... View Details
- 24 May 2011
- First Look
First Look: May 24
Dishonest Self-Reports Authors:Lisa L. Shu, Nina Mazar, Francesca Gino, Dan Ariely, and Max H. Bazerman Abstract Many business and governmental interactions are based upon trust with the assumption that all actors generally comply with View Details
Keywords: Sean Silverthorne
- 13 Oct 2003
- Research & Ideas
How to Pick Managers for Disruptive Growth
venture between Intel and SAP that was launched in 1997 to create a new-market disruption selling enterprise resource planning (ERP) software to small businesses. Intel and SAP hand-picked some of their most successful, tried-and-true... View Details
Keywords: by Michael Raynor
- 18 Aug 2009
- First Look
First Look: August 18
a purely social act with economic considerations. Download the paper: http://www.hbs.edu/research/pdf/10-012.pdf Input Constraints and the Efficiency of Entry: Lessons from Cardiac Surgery Authors:David M. Cutler, Robert S. Huckman, and... View Details
Keywords: Martha Lagace
- 05 Sep 2012
- First Look
First Look: September 5
Motivation Authors:F. Gino and S. Wiltermuth Publication:Journal of Personality and Social Psychology (forthcoming) Abstract We propose that separating rewards into categories can increase motivation, even when those categories are... View Details
Keywords: Sean Silverthorne