Production Management - Publications - Faculty & Research - Harvard Business School

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April 2010 (Revised April 2010)
Case

Mercadona

This case presents the predicament of a company trying to do right by its customers and its employees as the economic crisis of 2008 hits home. Fifteen years earlier, this Spanish supermarket chain had adopted its own version of total quality management, called the... View Details

Keywords: Customer Satisfaction; Compensation and Benefits; Employee Relationship Management; Service Operations; Business Processes; Retail Industry; Spain

27 Oct 2017
News

Wanted for any job: A bachelor’s degree. Is that smart?

November 2009 (Revised August 2011)
Case

Warner Bros. Entertainment

By: Gary P. Pisano and Alison Berkley Wagonfeld

Examines the process used by a major motion picture studio to develop and select movie projects. Warner Bros.' strategy is to focus its efforts on a small number of major "event" films (i.e., films with the potential to generate gross box office receipts of $300... View Details

Keywords: Decision Choices and Conditions; Film Entertainment; Risk Management; Product Development; Strategic Planning; Projects; Sales; Motion Pictures and Video Industry

November 1992 (Revised January 2002)
Case

Process Control at Polaroid (A)

By: H. Kent Bowen and Steven C. Wheelwright

Describes the initial efforts at a film production plant to shift from a traditional QC inspection mentality to a worker-based process control mentality. Students can prepare SPC charts, propose actions needed, and combine steps into an overall action plan. View Details

Keywords: Management Systems; Operations; Quality; Factories, Labs, and Plants; Business Processes; Change Management; Consumer Products Industry; Consumer Products Industry

February 2011 (Revised December 2012)
Case

The Ford Fiesta

By: John Deighton and Leora Kornfeld

Executives at Ford wondered if social media could be the marketing solution for the launch of the youth-oriented 2010 Fiesta. But with social media came a ceding of control. Some at the company believed that if Ford was going to move beyond its conservative brand image... View Details

Keywords: Advertising Campaigns; Digital Marketing; Leadership; Goals and Objectives; Brands and Branding; Marketing Strategy; Product Launch; Market Entry and Exit; Standards; Auto Industry

February 2009 (Revised July 2012)
Supplement

Jieliang Phone Home! (C)

By: Willy Shih, Ethan Bernstein and Nina Bilimoria

At Precision Electro-Tek's mobile phone manufacturing facility in southern China, thousands of operators - bright and capable young men and (mostly) women like Jieliang Hao are motivated to improve line productivity through small innovations for faster assembly and... View Details

Keywords: Globalization; Compensation and Benefits; Surveys; Innovation and Invention; Management Practices and Processes; Production; Performance Productivity; Groups and Teams; Labor and Management Relations; Behavior; Motivation and Incentives; Manufacturing Industry; Telecommunications Industry; China

December 2005 (Revised December 2008)
Case

SchoolNet: Pursuing Opportunity beyond Federal Mandates

Settling into his seat on the train bound for New York, CEO Jonathan Harber reflected on the evolution of SchoolNet's position in the educational technology market and its important relationship with Philadelphia. Specifically, how could it transition from a project to... View Details

Keywords: Customers; Education; Performance Improvement; Partners and Partnerships; Expansion; Technology Adoption; Philadelphia

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May 1990 (Revised August 1990)
Case

Campbell Soup Co.

By: Steven C. Wheelwright

Describes the engineering effort at Campbell Soup Co. to develop a microwavable package and product for the growing convenience segment. Focuses on the role of engineering services in developing the production process, acquiring and installing equipment, and getting... View Details

Keywords: Product Development; Production; Engineering; Strategy; Business Processes; Innovation and Management; Planning; Competitive Advantage; Food and Beverage Industry; Retail Industry

March 2003
Article

Technological Development and Medical Productivity: The Diffusion of Angioplasty in New York State

By: David M. Cutler and Robert S. Huckman

A puzzling feature of many medical innovations is that they simultaneously appear to reduce unit costs and increase total costs. We consider this phenomenon by examining the diffusion of percutaneous transluminal coronary angioplasty (PTCA)—a treatment for coronary... View Details

Keywords: Innovation and Invention; Cost; Health Care and Treatment; Health Disorders; Performance Improvement; Product; New York (state, US)

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24 Jun 2009
Working Paper Summaries

Don’t Just Survive—Thrive: Leading Innovation in Good Times and Bad

Keywords: by Lynda M. Applegate & J. Bruce Harreld

October 2013 (Revised November 2016)
Case

Carbon Engineering

By: Joseph B. Lassiter III and Sid Misra

Dr. David Keith, President of Carbon Engineering, a company based in Calgary, Alberta, is commercializing a technology to capture carbon dioxide (CO2) from the atmosphere. The company plans to market the captured CO2 to produce low carbon transportation fuels in... View Details

February 2003 (Revised February 2006)
Background Note

Use and Abuse of Analogies, The

By: Giovanni M. Gavetti and Jan W. Rivkin

Examines how managers use, and sometimes misuse, analogical reasoning as they formulate their strategies. Suggests a process that managers can employ to use analogies productivity. View Details

Keywords: Managerial Roles; Performance Productivity; Strategy

August 2000 (Revised September 2005)
Case

Callaway Golf Company

By: Rajiv Lal and Edie Prescott

Describes a situation faced by Mr. Ely Callaway, the 80-year-old founder, chairman, and CEO of Callaway Golf Co., in the fall of 1999. After a decade of stunning success with the marketing concept, Callaway suffered a significant loss and witnessed a steep decline in... View Details

Keywords: Marketing Strategy; Crisis Management; Communication Strategy; Product; Business Strategy; Change Management; Competitive Advantage

September 2009 (Revised November 2021)
Case

OnStar: Not Your Father's General Motors

By: Clayton M. Christensen

After two years of less than stellar performance resulting in sales well below plan, senior management at General Motors (GM) mobile telecommunications service start-up, OnStar, recognized that without a substantial change in their strategy, support for the venture... View Details

Keywords: Change Management; Decision Choices and Conditions; Growth and Development Strategy; Corporate Strategy; Technology; Risk and Uncertainty; Joint Ventures; Corporate Entrepreneurship; Product Positioning; Risk Management; Auto Industry; Telecommunications Industry

Richard F. Meyer

Richard F. Meyer is Professor of Business Administration at the Harvard Business School. Professor Meyer received his Ph.D. from Harvard University and spent the first ten years of his career in the Management Services Division of Arthur D. Little, Inc., serving as a... View Details

December 2023
Article

Advances in Power-to-Gas Technologies: Cost and Conversion Efficiency

By: Gunther Glenk, Philip Holler and Stefan Reichelstein

Widespread adoption of hydrogen as an energy carrier is widely believed to require continued advances in Power-to-Gas (PtG) technologies. Here we provide a comprehensive assessment of the dynamics of system prices and conversion efficiency for three currently prevalent... View Details

Gary P. Pisano

Gary Pisano is the Harry E. Figgie, Jr. Professor of Business Administration at the Harvard Business School where he has been on the faculty since 1988. From 2018-2023, Pisano was Harvard Business School’s Senior Associate Dean for Faculty Promotion and... View Details

Keywords: biotechnology; electronics; health care; manufacturing; pharmaceuticals

December 2000 (Revised March 2001)
Case

DoubleTwist, Inc.

By: Joseph L. Bower and Christina L. Darwall

John Couch, CEO of DoubleTwist, has transformed a software products company into an Internet application service provider, racing to provide databases and tools for those working to explore the human genome. Crafting strategy and building organizational capability are... View Details

Keywords: Growth Management; Product Development; Organizational Change and Adaptation; Corporate Strategy; Customization and Personalization; Information Technology Industry

October 2002 (Revised May 2004)
Case

Starbucks and Conservation International

By: James E. Austin and Cate Reavis

Starbucks, the world's leading specialty coffee company, developed a strategic alliance with Conservation International, a major international environmental nonprofit organization. The purpose of the alliance was to promote coffee-growing practices of small farms that... View Details

Keywords: Financial Crisis; Growth and Development Strategy; Markets; Demand and Consumers; Production; Corporate Social Responsibility and Impact; Cooperative Ownership; Performance Efficiency; Alliances; Nonprofit Organizations; Food and Beverage Industry; Mexico

January 2003 (Revised October 2003)
Case

Satera Team at Imatron Systems, Inc. (A), The

By: Teresa M. Amabile and Elizabeth Schatzel

Escalating conflict has erupted within the Satera product development team, resulting from the conflicting cognitive styles of the two senior mechanical engineers. The conflict has taken a toll on both project progress and team morale, endangering one of the most... View Details

Keywords: Decision Making; Entrepreneurship; Human Resources; Management; Business or Company Management; Groups and Teams; Medical Devices and Supplies Industry

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