Filter Results:
(3,492)
Show Results For
- All HBS Web
(3,492)
- People (5)
- News (795)
- Research (2,178)
- Events (7)
- Multimedia (38)
- Faculty Publications (1,728)
Show Results For
- All HBS Web
(3,492)
- People (5)
- News (795)
- Research (2,178)
- Events (7)
- Multimedia (38)
- Faculty Publications (1,728)
James S. Bell
Bell created the brand name Gold Medal for his company's flour. During the 1890s, Bell created selling and buying networks as part of a vigorous program of vertical integration. Bell also increased the company's production from 8,000 barrels per day to 28,000 barrels... View Details
Keywords: Food & Tobacco
Oscar Gustave Mayer
Mayer is responsible for Oscar Mayer and Company’s rapid growth. Under his leadership, he laid the foundation for a billion dollar operation – a far cry from the $200 million operation he had inherited. View Details
Keywords: Food & Tobacco
Thomas Adams, Jr.
Experimenting with chicle (a gum substance from the Mexican Spodilla tree), Adams discovered a commercial use for the substance by utilizing it in the manufacture of a chewing gum. Adams developed public acceptance of this new and unique product, forming the American... View Details
Keywords: Food & Tobacco
David W. Johnson
Employing an aggressive streamlining strategy, Johnson is credited with creating Campbell Soup Company’s successful turnaround. Under his leadership, Campbell became one of the most profitable consumer products companies in the United States. His laser focus on... View Details
Keywords: Food & Tobacco
Jay C. Hormel
Hormel, known as the “Spam Man” for his most popular product, pioneered the canned meat business. As a result of his successful marketing campaigns and promotions, 70% of urban Americans used canned meats in 1940, compared with only 18% in 1937. By 1946, Hormel Company... View Details
Keywords: Food & Tobacco
George W. Hill
Hill led the American Tobacco Company (Pall Mall, Lucky Strike) into the era of mass advertising. By the end of his life, he was regarded by many as the world’s most successful salesman, a corporate genius whose company consistently made money even during the... View Details
Keywords: Food & Tobacco
Louis F. Bantle
During his tenure as CEO, Bantle generated a 10-fold increase in revenues (from $100 million to $1 billion) for United States Tobacco. He divested of non-core operating units and launched a major advertising initiative which enabled UST to achieve an 80%+ market share... View Details
Keywords: Food & Tobacco
Roberto C. Goizueta
In a shrewd acquisition, Goizueta purchased Columbia Pictures for $750 million in 1982. Three years later, Columbia was Coca-Cola’s second most successful enterprise bringing in 14% of the operating income. In his first five years as CEO, Goizueta increased Coca-Cola’s... View Details
Keywords: Food & Tobacco
Ernest Gallo
A marketing genius, Gallo targeted the “low end” of the wine market when he introduced Thunderbird in the 1950s. The marketing strategy was a resounding success, and Gallo sold an unprecedented 2.5 million cases of the wine in less than a year. In 1985, Gallo... View Details
Keywords: Food & Tobacco
H. Brewster Atwater, Jr.
Despite a worldwide recession, Atwater led General Mills through 10 consecutive years of market value growth. He re-focused General Mills on its core products and services, and in so doing, enabled the company to profitably expand on a global level. View Details
Keywords: Food & Tobacco
Arthur C. Dorrance
In 1931, Dorrance began radio advertising, sponsoring famous radio programs like the George Burns & Gracie Allen Show and the Campbell Playhouse. Dorrance introduced Cream of Mushroom Soup in 1934, and in the same year renamed “Chicken with Noodles” soup “Chicken... View Details
Keywords: Food & Tobacco
Joseph F. Cullman III
Cullman increased Philip Morris sales from $440 million to $2.6 billion in 1973. Cullman’s crowning achievement was capturing the male demographic for Marlboro cigarettes. He did this by developing a new Marlboro package, and establishing the “Marlboro Man” advertising... View Details
Keywords: Food & Tobacco
Adolph Coors
Orphaned at age fifteen, Coors worked as an apprentice in a brewery in his native Prussia. Six years later, he began his westward journey as a stowaway aboard a ship headed for Maryland. Gradually moving west, Coors eventually landed in Colorado where he established... View Details
Keywords: Food & Tobacco
- 28 Sep 2017
- News
Kellogg Taps Steven Cahillane as Cereal Maker's Next CEO
- 21 Mar 2012
- News
O'Donnells donate $30 million to Harvard
- 01 Jun 2022
- Blog Post
Climate Stories Episode #6: Climate Change, Peacebuilding, and Business: Lise Grande and Dr. Teagan Blaine, USIP.
straightforward equation: climate instability exacerbates the risk of armed conflict around the world. Examples are happening around the world every day. They include mass migration as food and water resources literally dry up; mass death... View Details
- 01 Aug 2001
- News
William F. Connell (MBA '63)
expensive, and many observers were questioning the ability of this country to compete in the world economy. Convinced that the postindustrial era had arrived in America, the chairman of the Ogden Corporation, a giant New York-based conglomerate whose operating units... View Details
- 01 Sep 2004
- News
Lisa Churchville (MBA 1979)
was then — stranded at the B-School with food running low. The days crawl and the years fly! Here we are 25 years later with a lot of road behind us and more road ahead of us than any other generation has ever had. This year the corporate... View Details
- 01 Sep 2004
- News
Whit Sears (MBA 1959)
bedrooms, two baths, a garden with fruit trees, and fish swimming in several ceramic urns. It’s like being newlyweds again. The food is delicious and spicy; water for drinking must be filtered and boiled. Electricity is pretty reliable;... View Details
- 05 Mar 2020
- News
Green Light
of tech upgrade the world food system needs given our increasingly insecure ecosystem, says Sonia Lo (MBA 1994), CEO of Crop One Holdings, which owns and operates the FreshBox brand. Sitting in FreshBox’s makeshift conference room—a long... View Details