Publications

Educators

2012
Article

A Study of Economic Impact of Cloud Computing

By: Marco Iansiti and Gregory L. Richards

In this paper we find that advances in cloud computing likely will extend the IT induced economic growth in developed economies and foster growth in economies where IT penetration is not yet fully mature. We conclude that governments should work together to take... View Details

Keywords: Globalized Economies and Regions; Internet and the Web; Information Technology; Economic Growth; Cooperation; Government and Politics; Innovation and Invention; Information Technology Industry; Public Administration Industry

14 Oct 2013
Research & Ideas

Blockbuster! Why Star Power Works

Gravity, the space thriller released last week, features two of Hollywood's brightest stars: George Clooney and Sandra Bullock. It rocketed to an October record $55 million gross in its opening week, well on its way to returning a profit... View Details

Keywords: by Sean Silverthorne; Entertainment & Recreation

February 2003 (Revised May 2004)
Case

ENSR International

What is the best way to "sell" consulting services? Should the firm focus on key accounts? Should it have dedicated salespeople? How should the firm account for "selling" activities in its compensation plan? ENSR is an environmental consulting firm located in Westford,... View Details

Keywords: Sales; Consulting Industry; Massachusetts

Educators

January 2001 (Revised March 2001)
Case

Range, The (A)

By: Kathleen L. McGinn, Tracy Thompson and Michael Smith

Reveals the potential benefits and pitfalls of reorganization into teams in order to respond to environmental change. Takes place in the newsroom of a metropolitan daily newspaper. Both management and employees struggle to find new balance after a major restructuring... View Details

Keywords: Organizational Change and Adaptation; Groups and Teams; Restructuring; Balance and Stability; Organizational Structure; Business Processes; Journalism and News Industry

28 May 2013
News

10 Questions to Ask When Determining Your Salary

08 Oct 2014
News

Break-Up Trend Trumps Consolidation in Search for Value

17 Nov 2010
Working Paper Summaries

Network Effects in Countries’ Adoption of IFRS

Keywords: by Karthik Ramanna & Ewa Sletten

03 Apr 2019
News

Fintech's Game-Changing Opportunities for Small Business

25 Oct 2012
HBS Seminar

Andy McAfee, MIT

Video

Alumni Wilderness Survival Handbook: Chapter 3 - Use the Network

30 Aug 2012
Working Paper Summaries

Incentivizing Calculated Risk-Taking: Evidence from an Experiment with Commercial Bank Loan Officers

Keywords: by Shawn Cole, Martin Kanz & Leora Klapper

14 Feb 2014
News

Playing Cupid makes us happy

2021
Working Paper

The Incidence of the Corporate Income Tax Is Irrelevant for Its (Benefit-Based) Justification

By: Matthew C. Weinzierl

Robust support for corporate income taxation is a puzzle for standard tax theory because the tax’s incidence is uncertain and unreliable. We propose a resolution: if the corporate tax is seen as a benefit-based tax, its normative appeal depends on the correspondence... View Details

Keywords: Corporate Income Tax; Benefit-based Taxation; Business Ventures; Taxation

Read Now

27 Aug 2007
Op-Ed

Mattel: Getting a Toy Recall Right

million toys manufactured in China with lead paint and/or loose, potentially dangerous magnets. Clearly Mattel did not have sufficiently tight quality control procedures in its supply chain to compensate for the extra risks of outsourcing... View Details

Keywords: by John Quelch; Consumer Products

February 1995 (Revised July 1995)
Supplement

Antmobel (B): Entering France?

Antmobel is presented with a plan to enter the French market. The company must weigh the costs and potential benefits of such a move in the context of its international strategy and the firm's capabilities. View Details

Keywords: Market Entry and Exit; Global Strategy; France

29 Oct 2014
News

The Businessman Disrupting Organ Transplantation

January 2008 (Revised February 2010)
Case

Microsoft adCenter

By: Peter Coles and Benjamin Edelman

Microsoft considers alternatives to expand its presence in online advertising, especially text-based pay-per-click advertising. Google dominates, and it is unclear how Microsoft can grow, despite considerable technical and financial resources. Microsoft considers a set... View Details

Keywords: Digital Marketing; Growth and Development Strategy; Competition; Advertising Industry

Educators

June 2, 2020
Article

How to 'Re-engineer' Your Business for Safety

By: Hubert Joly

Process reengineering was a massive trend in the 1990s. By focusing on improving either cost, quality, or service, a company could gain benefits in all three categories. Today, the principles that underpin process reengineering can be applied anew, with safety as a... View Details

Keywords: Re-engineering; COVID; Safety; Performance Improvement; Organizational Change and Adaptation

Register to Read

June 2007
Article

Which Levers Boost ROI?

By: Margeaux Cvar and John A. Quelch

The article refers to ROI, or return on investment, and focuses on a rational strategy for financial markets that uses outside industry comparisons. The first step is to identify parallel businesses that have similar characteristics such as growth, capital, and market... View Details

Keywords: Mathematical Methods; Financial Markets; Investment Return