Publications

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August 2021
Teaching Note

IBM Watson at MD Anderson Cancer Center

By: Shane Greenstein and Mel Martin

Teaching Note for HBS Case No. 621-022. View Details

Keywords: Decision Making; Technological Innovation; Innovation Strategy; Knowledge Management; Knowledge Use and Leverage; Operations; Failure; Information Technology; Applications and Software; Health Care and Treatment; Product Development; Health Industry; Health Industry; Health Industry; United States; Houston; Texas

11 Sep 2007
First Look

First Look: September 11, 2007

Herzlinger Publication:McGraw-Hill, 2007 Abstract In the battle for U.S. health care, patients and doctors are losing. Who Killed Health Care? shows how to win the war. One of the nation's most respected... View Details

Keywords: Martha Lagace

11 Mar 2008
First Look

First Look: March 11, 2008

http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=808104 Partners in Health: The PACT Project Harvard Business School Case 608-065 Partners in Health (PIH) is a Boston-based, not-for-profit that provides View Details

Keywords: Martha Lagace

19 May 2011
Research & Ideas

Empathy: The Brand Equity of Retail

told the story of patient advocate Jackie Gruzenski, who faced an all-too-common experience when her husband was hospitalized for a cerebral bleed in 2009. Gruzenski was only allowed to see her husband during very strict visiting hours for the intensive View Details

Keywords: by Carmen Nobel; Health

31 Mar 2009
First Look

First Look: March 31, 2009

PublicationsInnovator's Prescription: A Disruptive Solution for Health Care Authors:Clayton M. Christensen, Jerome H. Grossman M.D., and Jason Hwang M.D. Publication:McGraw-Hill, 2009 Abstract A... View Details

Keywords: Martha Lagace

19 Nov 2010
Research & Ideas

The Landscape of Integrated Reporting: An E-Book

lost trust in business. Whether it be the environment, health care, or making sure that people have access to information, I can't think of any major problem that society confronts today that can be effectively solved unless business... View Details

Keywords: by Nitin Nohria; Accounting

31 May 2016
First Look

May 31, 2016

June 2016 Medical Care Vaccination Rates Are Associated with Functional Proximity but Not Base Proximity of Vaccination Clinics By: Beshears, John, James J. Choi, David Laibson, Brigitte C. Madrian, and Gwendolyn I. Reynolds... View Details

Keywords: Sean Silverthorne

April 2012
Case

Bella Healthcare India

By: Dorothy Leonard and Sunru Yong

Bella Healthcare India was originally established in Bangalore as a low-cost manufacturing facility for a U.S.-based cardiology equipment developer. Under country manager Joseph Cherian it evolved considerably, developing its own research and development capabilities.... View Details

01 Dec 2003
Research & Ideas

Sometimes Success Begins at Failure

in history. Most firms act as if false negatives don't exist because they don't have processes for managing them. In their own industries, many companies might have missed similar opportunities. Although smart organizations have traditionally taken View Details

Keywords: by Henry Chesbrough; Health; Health

13 May 2014
First Look

First Look: May 13

Harvard Business School Case 714-471 Martini Klinik: Prostate Cancer Care Since its establishment in 2005, Hamburg's Martini Klinik had single mindedly focused on prostate cancer care with a commitment to... View Details

Keywords: Sean Silverthorne

August 2017 (Revised July 2018)
Case

MannKind Corporation: Take a Deep Breath, This Time Afrezza Will Work

By: Elie Ofek and Amanda Dai

In June 2014, MannKind Corporation announced that after years of development and billions of dollars in expenses, the FDA had finally approved its drug, Afrezza. MannKind would thus be the only company with an inhalable insulin on the market. As an alternative to... View Details

Keywords: Health Care and Treatment; Product Launch; Product Positioning; Marketing Strategy; Adoption; Pharmaceutical Industry

January 2007 (Revised December 2007)
Case

PSI: Social Marketing Clean Water

By: V. Kasturi Rangan, Nava Ashraf and Marie Bell

Senior management at PSI, arguably the world's largest and most successful social marketer with impressive achievements in the field of family planning, HIV/AIDS, and malaria prevention must determine what to do about their slow-to-take-off clean water initiative.... View Details

Keywords: Investment Funds; Health Care and Treatment; Social Marketing; Natural Environment; Social Enterprise; Business Strategy

2025
Working Paper

Prozac—Controversial Blockbuster: Case Histories of Transformational Advances

By: Amar Bhidé, Srikant M. Datar and Katherine Stebbins

This case history describes the development of Prozac, a blockbuster drug that transformed the treatment of depression – and became a cultural phenomenon in the United States. Specifically, we chronicle the: 1) prior treatments for depression and the research that... View Details

Keywords: Health Care and Treatment; Technological Innovation; Innovation Strategy; Technology Adoption; Collaborative Innovation and Invention; Innovation and Invention; Governing Rules, Regulations, and Reforms

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2025
Working Paper

Gastrointestinal Endoscopy--Without Cutting In: Case Histories of Transformational Advances

By: Amar Bhidé, Srikant M. Datar and Katherine Stebbins

This case history describes how endoscopy transformed the diagnosis of ulcers, cancerous polyps, and other alimentary canal diseases and enabled “minimally invasive” surgeries to treat such diseases. Specifically, we chronicle how: 1) flexible glass fiber endoscopes... View Details

Keywords: Health Care and Treatment; Technological Innovation; Innovation Strategy; Technology Adoption; Collaborative Innovation and Invention; Innovation and Invention; Governing Rules, Regulations, and Reforms

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13 Jul 2022
Book

Reimagining the Economy: What Would It Take to Put People First?

harshest months of the lockdown. The level of control Sandra and her coworkers have over their working conditions may sound like a reasonable baseline for all workers. Indeed, access to dignified work, democratized governance, and a job that View Details

Keywords: by Avery Forman

17 Jan 2012
First Look

First Look: January 17

reference points or anchors to simplify the complex tasks of valuation and negotiation. Read the paper: http://people.hbs.edu/mbaker/cv/papers/refpt.pdf The Four Habits of High-Value Health Care... View Details

Keywords: Sean Silverthorne

03 Jun 2008
First Look

First Look: June 3, 2008

Implementing Patient-Focused Care (A) (Abridged) Harvard Business School Case 608-070 Reading Rehab Hospital has experimented with a popular concept in health care—patient-focused care—intended to increase... View Details

Keywords: Martha Lagace

March 2000
Case

Heartport, Inc.

By: Gary P. Pisano and Shoshana Dobrow

Heartport, an entrepreneurial medical device maker, has introduced several innovative systems for conducting less-invasive cardiac surgery. Despite initially high expectations, the company has struggled to get its technology adopted by cardiac surgeons. The company's... View Details

Keywords: History; Product Positioning; Knowledge Acquisition; Corporate Entrepreneurship; Technology Adoption; Health Care and Treatment