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Publications

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  • All HBS Web  (8,100)
    • Faculty Publications  (2,126)

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    • All HBS Web  (8,100)
      • Faculty Publications  (2,126)

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      • 2015
      • Other Teaching and Training Material

      Marketing Reading: Digital Marketing

      By: Sunil Gupta and Joseph Davin
      Digital technology has changed how consumers search for information, interact with each other, and buy products. The popularization of these technologies has made it possible for companies to have a better understanding of their customers' decision journey and... View Details
      Keywords: Advertising; Buzz Marketing; Internet Marketing; Marketing; Marketing Management; Social Media; Social Networks; Viral Marketing; Word-of-mouth Marketing; Digital; Internet; Marketing Channels; Marketing Reference Programs; Online Advertising; Advertising Industry
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      Gupta, Sunil, and Joseph Davin. "Marketing Reading: Digital Marketing." Core Curriculum Readings Series. Boston: Harvard Business Publishing 8224, 2015.
      • Teaching Interest

      Marketing Strategies for Profitable Growth—China

      By: John A. Deighton
      Maintaining quality standards and sustaining profitable growth in China's rapidly evolving marketplace requires powerful marketing strategies that enable organizations to build and nurture long-term customer relationships. To help... View Details
      • Research Summary

      Masters of Strategy

      By: David B. Yoffie

      Over the last two decades, Professor Yoffie has written numerous cases on Intel, Microsoft, and Apple. In a new research project with Professor Michael Cusumano of MIT, the authors are examining what made Andy Grove of Intel, Bill Gates of Microsoft, and Steve Jobs... View Details

      • Teaching Interest

      Micro Topics in Organizational Behavior

      By: Alison Wood Brooks

      Micro Topics in Organizational Behavior is a PhD seminar course exploring current and seminal research on individual, dyadic, small group, and intra-organizational behavior. Examples of topics at the individual level include emotions, cognition, and behavioral... View Details

      • Research Summary

      Monetary and Non-monetary Incentives

      By: Susanna Gallani
      In this line of research, Prof. Gallani explores the interplay between monetary and non-monetary incentives in organization. In particular, she explores the effectiveness of non-monetary motivation mechanisms, including mission statements and company values, feedback,... View Details
      Keywords: Non-monetary Rewards; Rewards And Penalties; Feedback; Span Of Support; Social Pressure
      • Research Summary

      Moving Beyond Direct-to-Consumer

      By: Leonard A. Schlesinger

      Changing consumer behaviors have redefined what it means to be direct to consumer ("DTC"). What once began online a decade ago as a distribution and disintermediation strategy has since evolved into a multifaceted approach for the modern-day brand.

      The... View Details

      • Research Summary

      Multinationals and Linkages: an Empirical Investigation (joint with Andres Rodriguez-Clare)

      By: Laura Alfaro
      Several recent papers have used plant-level data and panel econometric techniques to carefully explore the existence FDI externalities. One conclusion that emerges from this literature is that it is difficult to find evidence of positive externalities from... View Details
      • Research Summary

      National Innovative Capacity and the Ideas Production Function

      By: Michael E. Porter
      Joint research with Scott Stern (MIT) is exploring the determinants of innovative capacity across countries using time series/cross-section data ("Measuring the "Ideas" Production Function: Evidence from International Patent... View Details
      • Research Summary

      Negotiation Ethics and Moral Decisionmaking

      By: Michael A. Wheeler

      Whenever people and organizations negotiate, they implicitly decide what -- if anything -- they owe their counterparts in regard to candor, distributional fairness, and the possible use of pressure. The deals that they reach may also have impacts on stakeholders who... View Details

      • Forthcoming
      • Article

      No Line Left Behind: Assortative Matching Inside the Firm

      By: Achyuta Adhvaryu, Vittorio Bassi, Anant Nyshadham and Jorge Tamayo
      How do firms pair workers with managers, and which constraints affect the allocation of labor within the firm? We characterize the sorting pattern of managers to workers in a large readymade garment manufacturer in India and then explore potential drivers of the... View Details
      Keywords: Assortative Matching; Productivity; Global Buyers; Readymade Garments; Labor; Organizational Design; Performance Productivity; Fashion Industry
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      Adhvaryu, Achyuta, Vittorio Bassi, Anant Nyshadham, and Jorge Tamayo. "No Line Left Behind: Assortative Matching Inside the Firm." Review of Economics and Statistics (forthcoming). (Pre-published online October 29, 2024.)
      • Research Summary

      Open Innovation and Organizational Boundaries

      By: Michael L. Tushman
      I am exploring how open innovation... View Details
      • Teaching Interest

      Organization and Management Theory

      By: Michael L. Tushman

      This doctoral seminar explores fundamental aspects of organizations and organization theory. This seminar will cover various approaches to organizations and the institutional contexts within which they operate. We will pay particular attention to innovation and... View Details

      • Research Summary

      Organizational Identity and Firm Strategy

      By: Michael L. Tushman
      This research stream focuses on the role of... View Details
      • Teaching Interest

      Overview

      By: Jeffrey J. Bussgang

      Launching Technology Ventures
      Launching Technology Ventures (LTV) is designed for students who are actively working on their own startups or who will work at early-stage startups. The course material is, in particular, focused on new businesses in the... View Details

      • Teaching Interest

      Overview

      By: Geoffrey G. Jones
      I currently teach the history of global entrepreneurship over the last 200 years. The 28-session course called Entrepreneurship and Global Capitalism has become one of the most popular second year electives in the MBA program at the Harvard Business School. The cases,... View Details
      Keywords: Business History; Government And Business; International Business; Globalization; History; Government and Politics; Entrepreneurship; Ethics; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Africa; Asia; Europe; Latin America; Middle East; North and Central America; Oceania
      • Teaching Interest

      Overview

      By: Gerald C. Chertavian
      I am currently teaching Social Entrepreneurship and Systems Change (SESC) as a 2nd year Elective Course. The premise of the course is that social entrepreneurs don’t just build organizations, they change systems. The course explores the frameworks, tools, mindsets,... View Details
      Keywords: Social Impact; Systems Change; Social Entrepreneurship; Environmental Sustainability; Housing; Climate Change; Entrepreneurship; Food; Governance; Leadership; Measurement and Metrics; Social Enterprise; System; Africa; Asia; Europe; Latin America; North and Central America; South America
      • Teaching Interest

      Overview

      By: Regina E. Herzlinger
      Course Requirements

      Students are required to prepare a business plan, which employs the framework of this course, to explore an entrepreneurial opportunity in health care, and to evaluate their classmates' plans.

      Career Focus

      For... View Details
      Keywords: Healthcare; Healthcare Industry; Healthcare Innovation; Healthcare Costs; Healthcare Operations; Healthcare Organizations; Healthcare Startups; Healthcare Technology; Healthcare Ventures
      • Research Summary

      Overview

      By: Ethan S. Bernstein
      I have spent my career studying novel talent management practices and their effect on collaboration and performance. My core research focuses on two interrelated organizational trends that have become salient in the 21st century: workplace transparency (who gets to... View Details
      Keywords: Privacy; Transparency; Productivity; Field Experiments; Communication; Design; Human Resources; Leadership; Management; Organizational Design; Organizational Structure; Performance; Groups and Teams; Networks; Behavior; Social and Collaborative Networks; Satisfaction; North America; Europe; Asia; China; Japan; Latin America
      • Research Summary

      Overview

      By: Tatiana Sandino
      In studying management control systems, Professor Sandino aims to understand how different control mechanisms can help lead employees within an organization to achieve common goals. Her work builds on contingency theory by exploring environmental, strategic, and... View Details
      • Research Summary

      Overview

      By: Paul M. Healy
      My current research examines the role that boards of directors and senior management play in governing an organization. My interests focus on two areas. First, I examine factors that increase the effectiveness of board governance. And second, I explore how leadership... View Details
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