Filter Results:
(3,617)
Show Results For
- All HBS Web
(3,617)
- People (15)
- News (949)
- Research (2,115)
- Events (8)
- Multimedia (71)
- Faculty Publications (1,495)
Show Results For
- All HBS Web
(3,617)
- People (15)
- News (949)
- Research (2,115)
- Events (8)
- Multimedia (71)
- Faculty Publications (1,495)
- Video
Brinda Somaya
Brinda Somaya, founder and principal architect of Somaya and Kalappa Consultants, discusses the diversity of her portfolio and the factors that earned her a reputation in the architectural space. View Details
- Video
Dr. R.S. Sodhi
Dr. R.S. Sodhi, former Managing Director of GCMMF (Amul), discusses the organization's strategies to build a unique reputation with both farmers and consumers. View Details
- March 1995 (Revised June 1995)
- Supplement
The Black & Decker Corporation (B): "Operation Sudden Impact"
By: Robert J. Dolan
Describes Black & Decker's strategy for the tradesmen market. View Details
Keywords: Brands and Branding; Product Positioning; Competition; Globalization; Construction Industry; Consumer Products Industry
Dolan, Robert J. The Black & Decker Corporation (B): "Operation Sudden Impact". Harvard Business School Supplement 595-060, March 1995. (Revised June 1995.)
- September 1981 (Revised April 1984)
- Case
Great American Knitting Mills: Gold Toe Socks
Gold Toe has an exclusive distribution policy. Its men's socks are sold only through one department store per city. Executives are trying to decide whether, and how, to widen distribution and to determine what impact broader distribution would have on the nature of the... View Details
Keywords: Competitive Strategy; Distribution Channels; Brands and Branding; Manufacturing Industry; Apparel and Accessories Industry; United States
Marshall, Cheri T. "Great American Knitting Mills: Gold Toe Socks." Harvard Business School Case 581-144, September 1981. (Revised April 1984.)
- February 2018
- Case
Wiikano Orchards
By: Benson P. Shapiro and Katherine B. Hartman
Wiikano Orchards, a family-owned business, faces declining demand in a commodity industry. The president is considering rebranding Wiikano's apple juice, increasing its prices and promotions. If this proposal succeeds, wholesalers and retailers would be more likely to... View Details
Keywords: Brands and Branding; Price; Marketing Communications; Product Marketing; Food and Beverage Industry
Shapiro, Benson P., and Katherine B. Hartman. "Wiikano Orchards." Harvard Business School Brief Case 918-517, February 2018.
- June 2007 (Revised January 2008)
- Case
BBC Worldwide: Global Strategy
By: John A. Quelch and Carin-Isabel Knoop
In January 2007, John Smith, chief executive officer of BBC Worldwide (BBC WW), the commercial arm of the British Broadcasting Corporation (BBC), was preparing to meet with his senior managers to discuss BBC WW's global strategy options. BBC WW exploited and exported... View Details
Keywords: Global Strategy; Brands and Branding; Marketing Channels; Expansion; Internet; Media and Broadcasting Industry; Great Britain
Quelch, John A., and Carin-Isabel Knoop. "BBC Worldwide: Global Strategy." Harvard Business School Case 507-034, June 2007. (Revised January 2008.)
- June 2005
- Case
CarMax
By: Rajiv Lal and David Kiron
Carmax is the largest multi-market used car dealer in the U.S., and has no format-to-format competitor in the $375 billion used car market. CarMax is trying to do what some analysts believed to be impossible: sell used cars profitably on a national scale, and at the... View Details
- May 2017 (Revised September 2017)
- Case
Taj Hotels: Leading Change, Driving Profitability
By: Krishna Palepu, Anjali Raina and Rachna Chawla
Rakesh Sarna, MD and CEO of the Indian Hotels Company ltd (IHCL) was faced with the challenge of leading and embedding changes in IHCL to turnaround its trajectory. IHCL and its subsidiaries, headquartered in India, were a venerable hotel chain, collectively known as... View Details
Keywords: Turnaround; Hospitality Industry; Leadership; Brands and Branding; Marketing; Strategy; Globalization; Leading Change; Accommodations Industry; India
Palepu, Krishna, Anjali Raina, and Rachna Chawla. "Taj Hotels: Leading Change, Driving Profitability." Harvard Business School Case 117-061, May 2017. (Revised September 2017.)
- May 1990 (Revised October 1991)
- Case
Black & Decker Corp.: Spacemaker Plus Coffeemaker (B)
Describes the highly successful recall of the Black & Decker Spacemaker Plus Coffeemaker. Objectives include: 1) factors in product recall effectiveness and success, 2) the use of direct marketing in product recall, 3) the role of public relations in product recall,... View Details
Smith, N. Craig. "Black & Decker Corp.: Spacemaker Plus Coffeemaker (B)." Harvard Business School Case 590-100, May 1990. (Revised October 1991.)
- 08 Jan 2020
- Video
Prithvi Raj Singh Oberoi
P.R.S. Oberoi, Chair of the Indian-based luxury hotel and tourism company EIH, discusses the importance of high quality service in his industry.
View Details- November 2012
- Case
New Balance Athletic Shoe, Inc. (Abridged)
By: H. Kent Bowen, Robert S. Huckman, Carin-Isabel Knoop and Matthew Preble
Considers whether New Balance, one of the world's five largest manufacturers of athletic footwear, should respond to Adidas' planned acquisition of Reebok—a transaction that would join the second- and third-largest companies in the industry. Highlights the unique... View Details
Keywords: Production; Competitive Strategy; Supply Chain; Brands and Branding; Apparel and Accessories Industry; Sports Industry; Retail Industry; Asia; United States
Bowen, H. Kent, Robert S. Huckman, Carin-Isabel Knoop, and Matthew Preble. "New Balance Athletic Shoe, Inc. (Abridged)." Harvard Business School Case 613-006, November 2012.
- January 2008
- Article
The Value of a Broader Product Portfolio
By: Bharat Anand
The mantra "Every product must stand on its own bottom line" may no longer be the one to chant. Nowadays, broadening your portfolio can increase both your chances of a big win and the benefit your other products can get from a hit's popularity. View Details
Anand, Bharat. "The Value of a Broader Product Portfolio." Special Issue on HBS Centennial. Harvard Business Review 86, no. 1 (January 2008): 20.
- Career Coach
Nicole Ledoux
Nicole (HBS '08) is Co-founder/CEO of 88 Acres, a Consumer Products company in the Natural Food space. She has experience in brand building, business development, new product launch, fundraising & financing as well as manufacturing.... View Details
- June 2009
- Supplement
F. William McNabb, Chairman, Vanguard Group, Interviewed by Professor John Quelch, April 2008
By: John A. Quelch
Professor John Quelch interviewed F. William McNabb, Chairman, Vanguard Group in April 2008 to review updates since the original case was published in 2004. View Details
Keywords: Growth and Development Strategy; Brands and Branding; Marketing Strategy; Financial Services Industry; United States
Quelch, John A. "F. William McNabb, Chairman, Vanguard Group, Interviewed by Professor John Quelch, April 2008." Harvard Business School Video Supplement 509-730, June 2009.
- 19 Jan 2017
- Cold Call Podcast
Can Wynton Marsalis and Lincoln Center Save Jazz Music?
- 01 Dec 2014
- News
Innovation: Frozen Assets
As one of Howard Schultz’s first hires at Starbucks, she spent 20 years revolutionizing the coffee marketplace, eventually running its Asia-Pacific division. At Lululemon, she helped the yoga brand become a $10 billion–plus business by... View Details
Keywords: Janelle Nanos
- Video
Dr. Laura Catena
Dr. Laura Catena, Managing Director of Bodega Catena Zapata, traces the history of her family winery from humble beginnings to their decision in the 1990s to target the French wine industry and establish Argentine wine as amongst the best in the world. View Details