Entrepreneurial Sales And Marketing - Publications - Faculty & Research

19 Sep 2016
Research & Ideas

Why Isn't Business Research More Relevant to Business Practitioners?

Like many business leaders, Donovan Neale-May routinely seeks out information on business innovation and management trends. He reads reports from market analysis firms, white papers from companies in his... View Details

Keywords: by Carmen Nobel; Education

18 Oct 2017
Research & Ideas

How Economic Clusters Drive Globalization

2000. As an exploitative plantation industry, the rubber and palm oil industries in Indonesia and Malaysia couldn’t be considered a civilizing force, at least initially, Giacomin says. Yet, after rubber... View Details

Keywords: by Julia Hanna; Agriculture & Agribusiness

Web

Industry Information - Alumni

faculty from the fields of business, economics and law. + – CPG/Marketing AdAge Leading trade publication of the marketing and media landscape. Tiered subscription model (free... View Details

25 Feb 2020
News

Task Force

eyeglasses. They took a selfie. But it wasn’t until the second-year MBA course Entrepreneurial Finance that they discovered another similarity: Each was passionate about starting a business. “We got coffee in Spangler Grille one day after... View Details

Keywords: Julia Hanna; gig economy; Retail Trade

31 May 2017
What Do You Think?

Can Amazon Do What Walmart Couldn’t, Stop the 'Wheel of Retailing'?

of customers and the volume of sales increase, the retailer gains a dominant position in the market. The goal gradually shifts from attracting more customers to increasing prices View Details

Keywords: by James Heskett; Retail

23 Jun 2003
Research & Ideas

Building a Better Buyer-Seller Relationship

Buyers and sellers in mature industrial markets can turn single transactions into long-term beneficial relationships by a deeper understanding of the complex connection between the two, says Harvard Business... View Details

Keywords: by Martha Lagace

Web

Judges - Alumni

Culture, B2B, B2C, Go-to-Market Strategy, Market Research, Marketing, Brand Building, Remote Work, Strategic Partnerships, Social Impact, Scaling, Product Roadmap, Pitch Feedback Advice Focus most of your energy on clearly articulating... View Details

01 Mar 2004
News

Derek Ferguson

structure in place so these ventures can be financed,” he explains. Sean John Clothing has quickly grown to sales of $200 million and one hundred employees since it was launched five years ago. “It’s our... View Details

Keywords: Julia Hanna; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries

27 Aug 2013
First Look

First Look: August 27

many managers overestimate the attractiveness of using IP to exert market power. Rather, the value of the various means to protect and benefit from IP depends on firm strategy, the competitive landscape,... View Details

Keywords: Sean Silverthorne

01 Jun 2023
News

From Big Pharma to Startup

infusions. These delivery methods can be painful, time consuming, and costly. It was a subject of great interest to Goble who, prior to HBS, had been involved in bringing injectable biologics to market at... View Details

Keywords: April White

Web

The Idea of Instant Photography - Edwin H. Land & Polaroid | Harvard Business School

sales would fall, and Land would have to let go of hundreds of employees. Land's patent attorney Donald Brown explained, "Before the end of the War Dr. Land had decided that the expansion of the company's... View Details

Web

Frequently Asked Questions | HBS Online

Entrepreneurship Essentials Entrepreneurial Marketing Financial Accounting Sample Business Lessons Global Business Harvard Online Courses Launching Tech Ventures Leadership, Ethics, View Details

18 Aug 2003
Research & Ideas

How New Managers Become Great Managers

she set store standards, instituted training programs, and rejuvenated performance. Due to her success in operations over the next two years, this manager received two more challenging assignments. First, she became director of View Details

Keywords: by Linda Hill

03 May 2010
Research & Ideas

What Is the Future of MBA Education?

in countries such as India, Japan, China, and Mexico, to ask about the distinctive challenges of their markets and organizations. I am developing several cases based on this... View Details

Keywords: by Martha Lagace; Education

Profile

Enrico Ferrari

Born and raised in a small northern Italian town, Enrico Ferrari was the first in his family to attend college. Driven by an entrepreneurial mindset and a desire to write his... View Details

Keywords: Tech

Web

Wilder House | About

to HBS, where the legendary Professor Georges Doriot became a key career influence. Wilder quickly worked his way up through the ranks of institutional sales and corporate finance at Wood Gundy & Company... View Details

Web

Wyss House | About

faculties of this and other universities around the globe.” As chairman and CEO of Synthes, Inc., Wyss spearheaded the development of a $2.3 billion, 8,500-employee international company that revolutionized... View Details

16 Nov 2010
First Look

First Look: November 16, 2010

economy quietly shifted their focus from market failure to government failure over the second half of the twentieth century, they set the stage for a revolution in both government and markets, the full... View Details