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  • All HBS Web  (6,261)
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    • News  (1,340)
    • Research  (4,164)
    • Events  (16)
    • Multimedia  (81)
  • Faculty Publications  (2,896)

Show Results For

  • All HBS Web  (6,261)
    • People  (3)
    • News  (1,340)
    • Research  (4,164)
    • Events  (16)
    • Multimedia  (81)
  • Faculty Publications  (2,896)
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    Robert S. Kaplan

    Robert S. Kaplan is Senior Fellow and Marvin Bower Professor of Leadership Development, Emeritus at the Harvard Business School. He joined the HBS faculty in 1984 after spending 16 years on the faculty of the business school at Carnegie-Mellon University, where he... View Details

    Keywords: health care; nonprofit industry
    • May 1994 (Revised October 1994)
    • Case

    Motorola: Institutionalizing Corporate Initiatives

    By: Shoshana Zuboff and Janis Lee Gogan
    Motorola became a recognized quality leader in large part by becoming a leader in employee education and by encouraging "participative management." Through the Motorola Training and Education Center, later Motorola University, the company invested substantial resources... View Details
    Keywords: Experience and Expertise; Customer Satisfaction; Training; Human Resources; Leadership; Management Analysis, Tools, and Techniques; Corporate Strategy; Education Industry
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    Zuboff, Shoshana, and Janis Lee Gogan. "Motorola: Institutionalizing Corporate Initiatives." Harvard Business School Case 494-139, May 1994. (Revised October 1994.)
    • January 2021 (Revised October 2021)
    • Case

    eToro: Building the World's Largest Social Trading Network

    By: Elie Ofek and Danielle Golan
    Social trading platform eToro was preparing for the launch of its expanded offering in the U.S. The company faced critical decisions regarding product-market fit, go-to-market strategy, positioning and monetization. Moreover, it faced the challenge of how best to make... View Details
    Keywords: Social Trading Platform; Investment; Social and Collaborative Networks; Marketing Strategy; Expansion; Digital Platforms
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    Ofek, Elie, and Danielle Golan. "eToro: Building the World's Largest Social Trading Network." Harvard Business School Case 521-057, January 2021. (Revised October 2021.)
    • July–August 2020
    • Article

    Price Bargaining and Competition in Online Platforms: An Empirical Analysis of the Daily Deal Market

    By: Lingling Zhang and Doug J. Chung
    The prevalence of online platforms opens new doors to traditional businesses for customer reach and revenue growth. This research investigates platform choice in a setting where prices are determined by negotiations between platforms and businesses. We compile a unique... View Details
    Keywords: Business-to-business Marketing; Platform Competition; Two-Sided Markets; Price Bargaining; Daily Deals; Structural Model; Digital Platforms; Competition; Price; Negotiation
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    Zhang, Lingling, and Doug J. Chung. "Price Bargaining and Competition in Online Platforms: An Empirical Analysis of the Daily Deal Market." Marketing Science 39, no. 4 (July–August 2020): 687–706.
    • January 2023 (Revised November 2024)
    • Case

    ELCA's Series A

    By: Anke Becker, Raymond Kluender and William R. Kerr
    Vu Phong and Xavier Silva co-founded ELCA to build proprietary software for their technology-enabled language learning tool. Since winning a prestigious venture contest in 2021, their number of registered users grew rapidly, as did the demand for new features like... View Details
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    Becker, Anke, Raymond Kluender, and William R. Kerr. "ELCA's Series A." Harvard Business School Case 823-079, January 2023. (Revised November 2024.)
    • April 29, 2014
    • Column

    Corporate Reporting in the Big Data Era

    By: George Serafeim
    Advancements in information technology can improve corporate communication with shareholders, but not through incessant data dumps. Instead, companies will more likely be poised for continued success if they use digital platforms for long-term oriented engagement and... View Details
    Keywords: Integrated Reporting; Big Data; Corporate Reporting; Sustainability; Corporate Social Responsibility; Corporate Governance; Accounting; Reporting; Organizational Change and Adaptation; Corporate Accountability; Analytics and Data Science; Information Technology; Communication; Financial Reporting; Business and Shareholder Relations
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    Serafeim, George. "Corporate Reporting in the Big Data Era." IIRC Blog (April 29, 2014).
    • January 1988 (Revised January 1997)
    • Case

    Digital Equipment Corp.: The Endpoint Model (A)

    By: David A. Garvin
    Describes a comprehensive manufacturing strategy designed to reduce substantially the cycle time of orders (i.e. the time between the placement of an order by a customer and its delivery to the customer). To launch the strategy Digital has adopted manufacturing... View Details
    Keywords: Business Plan; Information; Time Management; Production; Strategic Planning; Strategy; Manufacturing Industry
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    Garvin, David A. "Digital Equipment Corp.: The Endpoint Model (A)." Harvard Business School Case 688-059, January 1988. (Revised January 1997.)
    • 13 Oct 2010
    • News

    Turning Business Owners Into Stars of Their Own Stories

    • 11 Jul 2021
    • News

    Will Sir Richard Branson’s Virgin Galactic Jaunt Boost Space Tourism?

    • 23 Jan 2020
    • News

    Five Ways Hospitals Will Change in Next Decade

    • 19 Dec 2018
    • News

    Beware the Big Tech Backlash

    • 03 Jun 2014
    • First Look

    First Look: June 3

    prospect of marketing ExperienceFLX's business to a new customer base through Groupon was very appealing, the Falks found that designing a deal that met Groupon's requirements while still allowing ExperienceFLX to make money and without... View Details
    Keywords: Sean Silverthorne
    • November 2018 (Revised April 2019)
    • Case

    Zespri Grows

    By: David E. Bell and Natalie Kindred
    Controlling about a third of global kiwifruit exports by volume and nearly half by value in 2018, Zespri was a grower-owned “corporatized cooperative” with the exclusive right to export New Zealand-grown kiwifruit (except to Australia). Zespri did not grow fruit but... View Details
    Keywords: Agribusiness; Kiwi; Kiwifruit; Agriculture; Global Supply Chain; Branding; Produce; Coordinated Industry Structure; Industry Coordination; Countercyclical Supply; New Product Development; Product Strategy; Differentiation; Food; Quality; Trade; Brands and Branding; Marketing; Strategy; Global Strategy; Change Management; Organizational Change and Adaptation; Globalization; Globalized Firms and Management; Competitive Strategy; Resource Allocation; Product Development; Agriculture and Agribusiness Industry; Consumer Products Industry; Food and Beverage Industry; New Zealand
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    Bell, David E., and Natalie Kindred. "Zespri Grows." Harvard Business School Case 519-047, November 2018. (Revised April 2019.)
    • September 2020 (Revised February 2024)
    • Teaching Note

    Artea (A), (B), (C), and (D): Designing Targeting Strategies

    By: Eva Ascarza and Ayelet Israeli
    Teaching Note for HBS No. 521-021,521-022,521-037,521-043. This collection of exercises aims to teach students about 1)Targeting Policies; and 2)Algorithmic bias in marketing—implications, causes, and possible solutions. Part (A) focuses on A/B testing analysis and... View Details
    Keywords: Targeted Advertising; Targeting; Race; Gender; Diversity; Marketing; Customer Relationship Management; Prejudice and Bias; Analytics and Data Science; Retail Industry; Apparel and Accessories Industry; Technology Industry; United States
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    Ascarza, Eva, and Ayelet Israeli. "Artea (A), (B), (C), and (D): Designing Targeting Strategies." Harvard Business School Teaching Note 521-041, September 2020. (Revised February 2024.)
    • December 2006 (Revised October 2016)
    • Case

    eClinicalWorks: The Paths to Growth

    By: Robert F. Higgins and Mark Rennella
    In January 2006, eClinicalWorks (eCW) had an acquisition opportunity that could fundamentally change the way they had done business since the inception of the company in 1999. eClinicalWorks was a privately run business in the healthcare information technology field... View Details
    Keywords: Young Companies; Strategic Revelation; Strategy And Execution; Strategy Development; Strategy And Leadership; Financing Strategy; Financing Risk; Financing; Expansion; Business Growth and Maturation; Organizational Culture; Financing and Loans; Customer Focus and Relationships; Acquisition; Growth and Development Strategy; Information Technology Industry; Health Industry; Massachusetts
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    Higgins, Robert F., and Mark Rennella. "eClinicalWorks: The Paths to Growth." Harvard Business School Case 807-025, December 2006. (Revised October 2016.)
    • Web

    Value-Based Health Care - Institute For Strategy And Competitiveness

    critical thinking; earlier clinical experience; and advanced clinical and student-tailored basic/population science experiences that provide customized pathways for every student. In the new curriculum, the core basic/population science... View Details
    • June 2024
    • Supplement

    Zeswitz Music (A)

    By: Richard S. Ruback and Royce Yudkoff
    Pre-Abstract: Instructors should consider the timing of making videos available to students, as they may reveal key case details.
    Abstract: In July of 2013, Randy Shayler (HBS, 2012) acquired Zeswitz Music, a musical instrument rental company based in Reading,... View Details
    Keywords: Customer Focus and Relationships; Business Strategy; Acquisition; Revenue; Marketing; Music Industry; Retail Industry; Pennsylvania
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    Ruback, Richard S., and Royce Yudkoff. "Zeswitz Music (A)." Harvard Business School Multimedia/Video Supplement 224-747, June 2024.
    • October 2016 (Revised March 2019)
    • Case

    Carrum Health: Scaling Bundled Payments

    By: Robert S. Huckman and Sarah Mehta
    Founded in 2014, Carrum Health helped self-insured employers located in three markets (San Diego, California; Seattle, Washington; and San Francisco, California) save money on their employees’ planned surgeries. It did so by contracting directly with top-quality... View Details
    Keywords: Health Financing; Health Insurance; Value-based Healthcare Reimbursements; Bundled Payments; Innovation; Scale; Health; Health Care and Treatment; Cost Management; Growth and Development Strategy; Decision Choices and Conditions; Health Industry; California; San Francisco; San Diego; Seattle
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    Huckman, Robert S., and Sarah Mehta. "Carrum Health: Scaling Bundled Payments." Harvard Business School Case 617-017, October 2016. (Revised March 2019.)
    • December 2005
    • Article

    Up to Code: Does Your Company's Conduct Meet World-Class Standards?

    By: Lynn Paine, Rohit Deshpandé, Joshua D. Margolis and Kim Eric Bettcher
    Codes of conduct have long been a feature of corporate life. Today, they are arguably a legal necessity—at least for public companies with a presence in the United States. But the issue goes beyond U.S. legal and regulatory requirements. Sparked by corruption and... View Details
    Keywords: Business Ethics; Standards Of Conduct; Globalized Firms and Management; Cross-Cultural and Cross-Border Issues; Values and Beliefs; Corporate Accountability; Corporate Governance
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    Paine, Lynn, Rohit Deshpandé, Joshua D. Margolis, and Kim Eric Bettcher. "Up to Code: Does Your Company's Conduct Meet World-Class Standards?" Harvard Business Review 83, no. 12 (December 2005): 122–133.
    • June 2024
    • Supplement

    Zeswitz Music (B)

    By: Richard S. Ruback and Royce Yudkoff
    Pre-Abstract: Instructors should consider the timing of making videos available to students, as they may reveal key case details.
    Abstract: In July of 2013, Randy Shayler (HBS, 2012) acquired Zeswitz Music, a musical instrument rental company based in Reading,... View Details
    Keywords: Acquisition; Customer Focus and Relationships; Business Strategy; Revenue; Marketing; Music Industry; Retail Industry
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    Ruback, Richard S., and Royce Yudkoff. "Zeswitz Music (B)." Harvard Business School Multimedia/Video Supplement 224-748, June 2024.
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