Publications

Publications

Filter Results: (14,312) Arrow Down
Filter Results: (14,312) Arrow Down Arrow Up

Show Results For

Show Results For

← Page 102 of 14,312 Results →
  • March 2011
  • Module Note

Strategic Marketing in Creative Industries: Managing and Marketing Talent

By: Anita Elberse
Keywords: Marketing Strategy; Talent and Talent Management
Related
  • 2016
  • Book

Consumers, Corporations, and Public Health: A Case-Based Approach to Sustainable Business

By: John A. Quelch
The public health footprint associated with corporate behavior has come under increased scrutiny in the last decade, with an increased expectation that private profit not come at the expense of consumer welfare.

Consumers, Corporations, and Public... View Details
Keywords: Consumer; Corporate Culture; Public Health; Consumer Behavior; Marketing Strategy; Corporate Strategy; Health; Innovation and Invention; Innovation and Management; Supply Chain Management; Advertising Industry; Apparel and Accessories Industry; Biotechnology Industry; Communications Industry; Consumer Products Industry; Distribution Industry; Entertainment and Recreation Industry; Food and Beverage Industry; Health Industry; Information Industry; Information Technology Industry; Insurance Industry; Manufacturing Industry; Media and Broadcasting Industry; Medical Devices and Supplies Industry; Pharmaceutical Industry; Retail Industry; Technology Industry; Tourism Industry; Transportation Industry; Travel Industry; Asia; Oceania; North and Central America; Middle East; Latin America; Europe
Related
  • Article

A Model for Managing System Conflict during Franchise Expansion

By: P. J. Kaufmann and V. K. Rangan
Keywords: Management; System; Conflict and Resolution; Business Ventures; Expansion
Related
  • January 1993 (Revised November 1993)
  • Case

FCB and Publicis (B): Managing Client and Country Diversity

By: Rosabeth M. Kanter
Discusses FCB and Publicis, partners in a global advertising agency alliance, working together with their clients to provide excellent service. May be used with FCB and Publicis (A): Forming the Alliance and (C): The German-Led Network. View Details
Keywords: Customer Relationship Management; Alliances; Cooperation; Globalized Firms and Management; Partners and Partnerships; Marketing Strategy; Advertising; Diversity; Advertising Industry; France; Germany; United States
Related
  • 1995
  • Chapter

Strategic Change: A New Dimension of Human Resource Management

By: R. A. Eisenstat, M. Beer and R. Biggadike
Keywords: Human Resources; Strategy; Organizational Change and Adaptation
Related
  • 06 Dec 2004
  • What Do You Think?

Why Do Managers Fail to Act on Their Predictions?

Summing Up Respondents to the December column produced such a lengthy list of reasons why managers fail to act on their predictions that it is a wonder that organizations are ever able to respond with the foresight needed to avert... View Details
Keywords: by James Heskett
  • 2010
  • Other Unpublished Work

Top Executive Background and Corporate M&A: The Case of Former Investment Bankers

By: Francois Brochet and Kyle Welch
We study the M&A activity of firms with top executives whose employment history includes experience in a Wall Street firm, especially those with investment banking background ("IB executives"). In terms of strategy, controlling for firm-level effects, we document that... View Details
Keywords: Managerial Roles; Reputation; Investment Banking; Financial Reporting; Mergers and Acquisitions; Social and Collaborative Networks; Goodwill Accounting; Power and Influence; Banking Industry
Related
  • April 2013
  • Teaching Note

New Resource Bank: In Pursuit of Green (TN)

By: Christopher Marquis and Juan Almandoz
This case involves the founding and early life of a new bank enterprise in San Francisco with a commitment to the cause of sustainability. It illustrates the opportunities and challenges of banking on values and of specifying and making explicit the practical... View Details
Keywords: Business And Society; Entrepreneurial Management; Growth Strategy; Social Enterprise; Leadership; Corporate Social Responsibility and Impact; Entrepreneurship; Business and Community Relations; Growth and Development Strategy; Banking Industry; San Francisco
Related
  • May 2012 (Revised November 2015)
  • Case

The National Geographic Society (A) (Abridged)

By: David A. Garvin and Annelena Lobb
In January 2010, John Fahey, president, CEO, and chairman of the board of trustees' executive committee of the Washington, D.C.–based National Geographic Society (NGS), must decide how best to organize the 121-year old mission-driven organization for a world of... View Details
Keywords: General Management; Change Management; Media And Publishing; Digital Convergence; Strategy Development; Business Models; Information Publishing; Online Technology; Business Model; Organizational Structure; Business Strategy; Publishing Industry
Related
  • May 2011
  • Article

Consequences and Institutional Determinants of Unregulated Corporate Financial Statements: Evidence from Embedded Value Reporting

By: George Serafeim
I analyze Embedded Value (EV) reporting by firms with life insurance operations to assess the impact of unregulated financial reporting on transparency and to examine the institutional characteristics that promote unregulated reporting. Under EV accounting the present... View Details
Keywords: Financial Statements; Mergers and Acquisitions; Financial Reporting; Cash Flow; Contracts; Equity; Profit; Value; Corporate Disclosure; Governing Rules, Regulations, and Reforms; Business and Shareholder Relations; Business Earnings
Related
  • September–October 2020
  • Article

Social-Impact Efforts That Create Real Value

By: George Serafeim
Until the mid-2010s few investors paid attention to environmental, social, and governance (ESG) data—information about companies’ carbon footprints, labor policies, board makeup, and so forth. Today the data is widely used by investors. How can organizations create... View Details
Keywords: Sustainability; Sustainability Management; ESG; ESG (Environmental, Social, Governance) Performance; ESG Disclosure; ESG Disclosure Metrics; ESG Ratings; ESG Reporting; Social Impact; Impact Measurement; Social Innovation; Purpose; Corporate Purpose; Corporate Social Responsibility; Strategy; Social Enterprise; Society; Accounting; Investment; Environmental Sustainability; Climate Change; Corporate Strategy; Mission and Purpose; Corporate Social Responsibility and Impact; Financial Services Industry; Chemical Industry; Technology Industry; Consumer Products Industry; Pharmaceutical Industry; North America; Europe; Japan; Australia
Related
  • February 2009 (Revised April 2011)
  • Course Overview Note

Growing, Financing, and Managing Family and Closely Held Firms

By: Belen Villalonga
This note provides instructors with an overview of the course, its module structure and its unifying framework. The note contains information that should only be available to instructors, and should not be distributed to students. A shorter version of the note for... View Details
Keywords: Family Business; Corporate Finance
Related
  • July 2008
  • Teaching Note

Hilton Hotels: Brand Differentiation through Customer Relationship Management (TN)

By: Lynda M. Applegate, Gabriele Piccoli and Chekitan Dev
Teaching Note for [809029]. View Details
Keywords: History; Strategy; Customer Relationship Management; Information Technology; System; Privatization; Brands and Branding; Accommodations Industry
Related
  • 12 Jan 2023
  • News

Could You Be Losing Money with a Manager Title?

  • 15 Sep 2007
  • News

Managing Outcomes Helps a Children’s Hospital Climb in Renown

  • January 2017
  • Supplement

Bayer AG: Bidding to Win Merck's OTC Business

By: Benjamin C. Esty, Marc Baaij and Arjen Mulder
Keywords: Acquisition; Bidding Strategy; Valuing Synergies; Negotiations; Corporate Strategy; Business Unit Strategy; Bidding Process; Discounted Cash Flow; Cross-border M＆A; Tax Shields; Valuation; Competitive Strategy; Auctions; Germany; United States; United Kingdom
Related
  • September 2015 (Revised July 2016)
  • Case

Turkish Airlines: Widen Your World

By: Juan Alcácer and Esel Çekin
This case tracks Turkish Airlines' transition from regional player to global powerhouse. With an order for 212 aircraft in the first half of 2013, the airline had moved to double its size and become one of the industry's top-ten players. Growing its fleet would allow... View Details
Keywords: Strategy; Operational Complexity; Capacity Constraints; Profitable Growth; Subsidiary Management; Externalities; Emerging Market; Globalized Firms and Management; Competition; Air Transportation; Alliances; Corporate Strategy; Emerging Markets; Growth and Development Strategy; Air Transportation Industry; Turkey
Related
  • January 2014 (Revised May 2015)
  • Case

Open English

By: Jeffrey J. Bussgang and Lisa Mazzanti
Open English, a Miami-based startup offering online English language learning services, had more than 30,000 active students across Latin America in 2012. The company had just closed a $43 million financing round in order to rapidly scale its service to the next level.... View Details
Keywords: Technology Strategy; Product Management; Startup; Online Learning; Digital Platforms; Entrepreneurship; Business Startups; Technology Industry; Miami; Venezuela
Related
  • 09 Apr 2024
  • Research & Ideas

When Climate Goals, Housing Policy, and Corporate R&D Collide, Social Good Can Emerge

community, you're getting the research and the recruiting arm, and you can get marketing in the community as well.” Consider the cycle. The timelines in academia can differ from those in the corporate world. Turner says they often look... View Details
Keywords: by Glen Justice
  • January 2007 (Revised December 2007)
  • Case

Digital China Holdings Limited: Managing the Transition from a Product-oriented to a Service-oriented Company

By: F. Warren McFarlan, Guoqing Chen, Kai Reimers and Xunhua Guo
Digital China is the largest Chinese independent systems integrator (IBM and HP are larger). Describes their history and their current strategy and invites the student to advise them as to how they should continue to grow in the future. This is the closest China... View Details
Keywords: History; Information Technology; Service Operations; Growth and Development Strategy; Technology Industry; China
Related