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    Jacob M. Cook

    Jacob Cook is a Lecturer in the Marketing Unit at Harvard Business School, where he teaches the EC course Digital Marketing & AI Workshop. His work focuses on how companies design and scale customer acquisition and retention strategies using digital marketing,... View Details

    • 05 Jan 2024
    • Blog Post

    Meet The HBS African American Student Union

    Founded in 1968 by 5 Black students at Harvard Business School, the African American Student Union (AASU) is a community for all Black students at HBS inclusive of all backgrounds, familial situations, and social preferences. Our goal is... View Details
    • 30 Mar 2003
    • Research & Ideas

    The Future of IT Consulting

    key to its robust development. Q: What lessons can operations managers take away from your research? A: There are a number of lessons we think are important for operations managers: Many functional and business View Details
    Keywords: by Sarah Jane Johnston; Consulting
    • 25 Oct 2012
    • Research & Ideas

    10 Reasons Customers Might Resist Windows 8

    called the "Charm Bar." Give Microsoft credit for innovation. But will corporate customers rush to embrace the change, or will they resist it at first? Signs point to resistance, according to Rosabeth Moss Kanter, the Ernest L. Arbuckle professor of View Details
    Keywords: by Carmen Nobel; Computer; Consumer Products
    • February 2017
    • Case

    Dick's Sporting Goods

    By: Rajiv Lal, Jose B. Alvarez and Matthew G. Preble
    Edward Stack, chairman and CEO of Dick’s Sporting Goods (DKS), faced a rapidly changing sporting goods landscape in October 2016. Two large competitors—The Sports Authority and Sport Chalet—had folded earlier that year, and DKS had to contend with increasingly robust... View Details
    Keywords: Sporting Goods; Retail; Employees; Growth and Development Strategy; Growth Management; Product Marketing; Demand and Consumers; Consumer Behavior; Product; Service Delivery; Service Operations; Partners and Partnerships; Business Strategy; Competition; Corporate Strategy; Expansion; Internet and the Web; E-commerce; Retail Industry; United States; Pennsylvania
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    • Web

    Faculty & Advisors | MBA

    Faculty & Advisors MS/MBA Biotechnology: Life Sciences Faculty Amitabh Chandra, Ph.D. Henry and Allison McCance Professor of Business Administration at HBS, Ethel Zimmerman Winer Professor of Public Policy and Director of Health Policy... View Details
    • 2011
    • Teaching Note

    Founder's Group Diversification (TN)

    By: F. Warren McFarlan, Donghong Li and Chuanjiang Mao
    Founder Group's Chairman of the Board, Wei Xin, made adjustments to the company portfolio in 2010. Established in the mid-1980s, Founder is the industry leader for Chinese laser typesetting systems and was once the second largest PC manufacturer in China. It is also... View Details
    Keywords: Strategy Management; China; Computers ＆ Electronics; China
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    • October 2014 (Revised May 2015)
    • Case

    HandsOn Bay Area: Scaling Up Community Service

    By: James Heskett
    HandsOn Bay Area, an organization devoted to the performance of (and development of leaders for) community service, is undergoing a significant (and internally controversial) shift in its business model from "retail" projects involving individual volunteers to... View Details
    Related
    • 05 Oct 2015
    • News

    Study finds that daughters benefit when moms work

    • 25 Feb 2020
    • News

    Profits and Purpose

    Professor George Serafeim (left) and Professor Rebecca Henderson (right); image by John Ritter CEOs are increasingly being asked to take the lead on some of the most vexing problems of our time, from climate change and data privacy to issues of income or gender... View Details
    Keywords: Jen McFarland Flint
    • 09 Oct 2018
    • First Look

    New Research and Ideas, October 9, 2018

    2018 Redwood City, Stanford Business Books The Gift of Global Talent: How Migration Shapes Business, Economy & Society By: Kerr, William R. Abstract—The global race for talent is on, with countries and View Details
    Keywords: Dina Gerdeman
    • July 1993 (Revised September 1994)
    • Case

    Millipore New Product Commercialization: A Tale of Two New Products

    By: V. Kasturi Rangan and Kevin Bartus
    Millipore, the worldwide leader in separations technology, was in the process of launching two key new products: one a liquid chromatography/mass spectrometer and the other a virus separation membrane. The case documents the product development and commercialization... View Details
    Keywords: Business or Company Management; Product Launch; Product Development; Commercialization
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    • 2008
    • Book

    On Competition

    By: M. E. Porter
    Competition is one of society's most powerful forces for making things better in many fields of human endeavor. The study of competition and the creation of value, in their full richness, have preoccupied me for several decades. Competition is pervasive, whether it... View Details
    Keywords: Leadership; Practice; Competitive Strategy; Theory; Value Creation
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    • 09 Mar 2010
    • First Look

    First Look: March 9

    conditions of state ownership, the tale told by The Big Ditch serves as a vital and object lesson for those who question the ability of governments to run companies effectively. Bold Retreat: A New Strategy for Old Technologies Authors:Ron Adner and Daniel C. Snow... View Details
    Keywords: Martha Lagace
    • Research Summary

    The Exercise and Development of Leadership

    My research in this stream contributes to three recent trends in leadership scholarship. The first is the resurgence of a perspective less preoccupied with leaders' impact on organizational performance and more with their function as sources and symbols of the... View Details

    • June 2020
    • Teaching Note

    Catalant's Operating System for the Future of Work

    By: Christopher Stanton, William R. Kerr, James Palano and Kendall Smith
    This case touches on the topics of project-based work, agile methodology, and skill and talent management through Catalant's evolution as a company. Catalant’s journey to becoming a software platform and talent marketplace provides context for students to explore new... View Details
    Keywords: Talent and Talent Management; Transformation; Business Startups
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    • Web

    Summer Venture in Management

    Harvard Business School Summer Venture in Management IMAGINE YOURSELF AS A HARVARD BUSINESS SCHOOL STUDENT... The Summer Venture in Management Program (SVMP) is an educational program designed to increase... View Details
    • 26 Nov 2013
    • News

    Managing People on a Sinking Ship

    • 11 May 2010
    • First Look

    First Look: May 11

    was its model doomed? Purchase this case:http://cb.hbsp.harvard.edu/cb/product/610085-PDF-ENG Alibaba Group Julie M. WulfHarvard Business School Case 710-436 Discusses how Alibaba Group successfully managed new View Details
    Keywords: Martha Lagace
    • 24 Oct 2024
    • Research & Ideas

    With Millions of Workers Juggling Caregiving, Employers Need to Rethink Support

    inflexible or unpredictable work schedules, and employers’ failure to grasp how employees are struggling and to provide them with support, according to a new Harvard Business School report. That disregard harms both workers and companies.... View Details
    Keywords: by Christine Pazzanese, Harvard Gazette