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  • All HBS Web  (3,831)
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  • All HBS Web  (3,831)
    • People  (15)
    • News  (950)
    • Research  (2,101)
    • Events  (8)
    • Multimedia  (71)
  • Faculty Publications  (1,497)
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  • 07 Oct 2011
  • Research & Ideas

The Steve Jobs Legacy

how to create culture. His work at Apple transcended business to marketing iconic products that consumers imbued with human attributes. iPod, iPhone, and iPad are more than technology. They are objects of desire. Jobs's legacy is a View Details
Keywords: Re: Multiple Faculty; Computer; Technology
  • 28 May 2013
  • Research & Ideas

Can LEGO Snap Together a Future in Asia?

competitors could only offer three. However, LEGO offers a 30-35 percent margin to retailers, compared to competing brands offering 40-50 percent margins. What if local retailers wanted the higher margins View Details
Keywords: by Kim Girard; Entertainment & Recreation
  • 06 Apr 2016
  • Research & Ideas

Should Entrepreneurs Pitch Products or Ideas for Products?

In trying to secure financial backing for a new product, independent innovators generally face the question of how much to invest in development before showing it around. Should they create, say, a working prototype (and maybe even generate sales) or pitch the idea for... View Details
Keywords: by Carmen Nobel; Motion Pictures & Video; Entertainment & Recreation; Banking
  • 11 Sep 2000
  • Research & Ideas

Riding the Internet Fast Track

Take a seat and hold on tightly. You're aboard the Internet Express, where speed is the order of the day and profit but a remote destination. For firms that ride the rails of the Internet's fast track,... View Details
Keywords: by Peter Jacobs
  • 01 Jun 2021
  • What Do You Think?

Are Employers Ready for a Flood of 'New' Talent Seeking Work?

important to them, and they make those positions part of their consideration set when exploring brand loyalty. So CEOs have no choice but (to) become activists to maximize shareholder value.” This still... View Details
Keywords: by James Heskett
  • 20 Dec 2016
  • Research & Ideas

The 10 Most Popular 'Cold Call' Podcasts

What do Stella McCartney, Apple, Netflix, and Wal-Mart have in common? They were all subjects of the most popular episodes of Harvard Business School's Cold Call podcast in the last year. Twice monthly, host View Details
Keywords: Re: Multiple Faculty
  • 30 Sep 2002
  • Research & Ideas

Use the Psychology of Pricing To Keep Customers Returning

There are a couple of things I am working on at this time. One has to do with the negative effects of product variety. The basic premise is that certain types of product variety increase the attractiveness of a brand View Details
Keywords: by Manda Mahoney
  • 17 Nov 2020
  • In Practice

How Retailers Can Thrive in a Shopping Season Like No Other

the last day! We will continue to see a decoupling between the way orders are fulfilled and the way customers engage with brands. On the customer side, retailers and brands... View Details
Keywords: by Danielle Kost; Retail
  • 03 Aug 2016
  • What Do You Think?

How Can We Hold the “Leadership Industry” Accountable?

profit for shareholders and directors. Pfeffer is also tired of seeing so-called leadership development services offered in a sanitized vacuum by a “leadership industry” under “brands” such as authentic leadership View Details
Keywords: by James Heskett; Education
  • 03 Mar 2003
  • Research & Ideas

The Ingredients of a Deal Disaster

"mountain of treasure." Dresser sought Komatsu's design technology and a cash infusion for plant modernization and capital expenditures. Komatsu hoped to become a successful global player, so it... View Details
Keywords: by Ron S. Fortgang, David A. Lax & James K. Sebenius
  • 17 Jun 2002
  • Research & Ideas

A Litmus Test for Entrepreneurs

years of experience at the likes of Procter & Gamble and Johnson & Johnson, decided to set himself up as Spain's first pizza magnate and founded TelePizza. He believed that customers in Spain—and,... View Details
Keywords: by Walter Kuemmerle
  • 23 May 2019
  • Book

These Entrepreneurs Take a Pragmatic Approach to Solving Social Problems

packages, and distributes branded food products sourced from subsistence farmers. “Our vision is to be the preferred provider of food to West Africans,” they said. In 2010, the Nwunelis founded Sahel... View Details
Keywords: by Dina Gerdeman; Green Technology
  • 02 Jun 2014
  • Research & Ideas

Excerpt: ‘A Social Strategy’

benefit. In the first instance, observing that millions of people connect to friends and strangers on social platforms, some companies have chosen to enter the fray in a similar way, by trying to build relationships with people online as... View Details
  • 20 Feb 2001
  • Research & Ideas

What’s Next for Japan

of the world caught up. The company model was correct but incomplete. It came up short in creating unique market strategy, unique brand images, and unique value propositions. Competition became a zero-sum... View Details
Keywords: by Hilah Geer
  • 19 Jan 2022
  • In Practice

7 Trends to Watch in 2022

transfer ownership to assets like digital art and music tracks, and also help make it clear who the owners are, so they can coalesce into communities. Moreover, NFTs are programmable—which makes it possible... View Details
Keywords: by HBS News
  • 30 Oct 2005
  • Research & Ideas

Tuning Jobs to Fit Your Company

expected to achieve. You might conclude, therefore, that the two spans should be equally wide or narrow. As the adage goes, authority should match responsibility. But in high-performing organizations, many people are held to broad performance measures such as View Details
Keywords: by Robert Simons
  • 26 Mar 2012
  • Research & Ideas

What Neuroscience Tells Us About Consumer Desire

electrical current, they pressed the lever over and over again, hundreds of times per hour, foregoing food or sleep, until many of them dropped dead from exhaustion. Further research found pleasure centers exist in human brains, too.... View Details
Keywords: by Carmen Nobel; Consumer Products
  • 02 Apr 2014
  • What Do You Think?

Has the Post-Capitalist Economy Finally Arrived?

"new economy." Warren Buffett was telling us that we had not—that real assets, book value, and good brands still mattered—but many didn't believe him. Now questions are again arising about whether... View Details
Keywords: by James Heskett; Service
  • 09 Mar 2020
  • Research & Ideas

Warring Algorithms Could Be Driving Up Consumer Prices

demand for the various allergy products, which included several brands and package quantities, while modeling algorithmic price competition by the firms. When compared with a simulation in which each firm... View Details
Keywords: by Kristen Senz; Retail
  • 07 Jun 2019
  • Book

Are You a Digital Manager?

Complex trends in globalization, demographic shifts, and new technologies are raising urgent challenges for managers on an everyday level. Because of the number of companies undergoing digital transformation, managers need to navigate an... View Details
Keywords: by Martha Lagace
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