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Publications

Publications

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    • All HBS Web  (6,927)
      • Faculty Publications  (2,052)

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      • Research Summary

      Business History

      By: Walter A. Friedman
      Walter Friedman serves as co-editor of Business History Review. He has a special interest in the history of marketing and personal selling, and is author of Birth of a Salesman: The Transformation of Selling in America (Harvard, 2004). He is also interested in the... View Details
      • Research Summary

      Choice, Rationality and Welfare Measurement

      By: Jerry R. Green
      For the past century, economists have used the hypothesis that individual choice is based on rationality in their calculations of individual and collective welfare. The central ideas are that actual market choice reveal underlying preferences, and with a good set of... View Details
      • Teaching Interest

      Competing in the Age of Digital Platforms—(Executive Education)

      By: David B. Yoffie
      Summary

      Without exception, the most valuable companies in the world today are platforms. Microsoft, Apple, Amazon, Google, Facebook, and many other firms have built their fortunes by facilitating innovation across global ecosystems or... View Details
      Keywords: Platforms; Technology; Strategy; Digital Business; Social Networks; Self-driving Cars; Mobile Gaming; Esports; Financial Services; Online Retail; Ride-sharing; Search; Auctions; United States; Asia; China; Europe
      • Research Summary

      Consumer Decision Making and Behavioral Research

      By: John T. Gourville

      John Gourville’s research focuses on consumer behavior, especially in the areas of pricing and consumer decision making. In the area of pricing, for instance, he has looked at the role of time on how consumers interpret and react to product costs and prices.... View Details

      • Research Summary

      Consumer-Brand Relationships and CRM

      By: Jill J. Avery
      This highly pragmatic stream investigates the contemporary practice of customer relationship management (CRM) by exploring the phenomenological, lived experience of consumers' relationships with brands.  Using a contracting theory lens supplemented with knowledge of... View Details
      • Teaching Interest

      Creating the Modern Financial System

      By: David A. Moss

      Creating the Modern Financial System offers a vital perspective on finance and the financial system by exploring the historical development of key financial instruments and institutions worldwide. The premise of the course is that students will gain a richer and... View Details

      • Research Summary

      Customer-Centric Marketing Strategy

      By: Rohit Deshpande
      Rohit Deshpandé's research program focuses on Customer-Centricity. A stream of projects examines the interaction between corporate and national culture as they influence the development and implementation of global marketing strategies in high performance firms. This... View Details
      • Research Summary

      David and Goliath: Entering the Global Arena

      By: Christopher A. Bartlett
      This project involves a study of companies as they expand into the global competitive arena for the first time. In its first stage, it is focusing on companies from non-OECD countries as they deal with "the liability of origin" in their expansion into world markets... View Details
      • Teaching Interest

      Digital Marketing Strategy

      By: John A. Deighton

      When the tools of marketing change, strategies change too. The focus of this course is on firms trying to navigate the transition from offline to online market-making and strategy development. Our concern is primarily with corporations that have products and... View Details

      • Forthcoming
      • Article

      Disclosure Standards and Communication Norms: Evidence of Voluntary Sustainability Standards as a Coordinating Device for Capital Markets

      By: Khrystyna Bochkay, Jeffrey Hales and George Serafeim
      In this paper, we examine how the development of voluntary sustainability standards has affected the nature of information covered in conference calls. Using industry-specific dictionaries of sustainability terms contained in the disclosure standards developed by the... View Details
      Keywords: Voluntary Disclosure; Accounting Standards; Sustainability Reporting; Sustainability Standards; ESG; ESG Disclosure; Accounting; Corporate Disclosure; Environmental Sustainability; Corporate Social Responsibility and Impact; Standards; United States
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      Bochkay, Khrystyna, Jeffrey Hales, and George Serafeim. "Disclosure Standards and Communication Norms: Evidence of Voluntary Sustainability Standards as a Coordinating Device for Capital Markets." Review of Accounting Studies (forthcoming). (Pre-published online March 17, 2025.)
      • Research Summary

      Emerging and Frontier Markets

      By: Arthur I Segel
      I continue to spend a great deal of time examining real estate in all aspects from development to securitization in new and growing markets. View Details
      • Teaching Interest

      Entrepreneurship in Emerging Economies (Online Course)

      By: Tarun Khanna

      This business and management course takes an inter-disciplinary approach to understanding and solving complex social problems. You will learn about prior attempts to address these problems, identify points of opportunity for smart entrepreneurial efforts, and... View Details

      Keywords: Entrepreneurship In Emerging Markets; Emerging Economies; Business; Entrepreneurship; Emerging Markets; Management; Business or Company Management
      • Teaching Interest

      FIELD Global Immersion

      By: Allison H. Mnookin
      The FIELD Global Immersion course sends student teams into global markets around the world, requiring them to develop a new customer experience, product or service concept for a global partner organization leveraging design thinking innovation techniques. View Details
      • Teaching Interest

      Finance II (MBA Required Curriculum)

      By: Benjamin C. Esty

      This course builds on the foundation developed in Finance I, focusing on three sets of managerial decisions:

      • How to evaluate complex investments.
      • How to set and execute financial policies within a firm.
      • How to integrate... View Details
      Keywords: Finance
      • Research Summary

      How Does Foreign Direct Investment Promote Economic Growth? Exploring the Effects of Financial Markets on Linkages (with Areendam Chanda, Sebnem Kalemli-Ozcan and Selin Sayek)

      By: Laura Alfaro
      The empirical literature finds mixed evidence on the existence of positive productivity externalities in the host country generated by foreign multinational companies. We propose a novel mechanism, which emphasizes the role of local financial markets in enabling... View Details
      • Research Summary

      Islamic Financing Practices

      By: Samuel L. Hayes
      Samuel L. Hayes III is examining (with faculty of Harvard University's Law School and Center for Middle Eastern Studies) Islamic banking and investment practices. Because the Koran prohibits the payment of fixed interest and guarantees on funds invested either with... View Details
      • Research Summary

      Land in China's Political Economy

      By: Meg Rithmire

      Land Bargains and Chinese Capitalism: The Politics of Property Rights under Reform

      Published October 2015

      China since the 1980s has been the scene of unprecedented efforts at urban construction and growth, even in the absence of privatization... View Details

      • Teaching Interest

      Leading Professional Service Firms

      By: Andy Wu
      As entry barriers rapidly disappear, competition is accelerating and reshaping the business landscape for professional service firms. Navigating this continual change successfully requires extraordinary leadership abilities. This professional service firm... View Details
      • Research Summary

      Lean Startup Management Practices

      By: Thomas R. Eisenmann

      Many information technology startups have embraced "lean startup" management practices. Lean startups confront high levels of uncertainty about both customer problems and product solutions: the strength of demand for new... View Details

      • Research Summary

      Making Markets Work: An Executive Education Program for Africa

      By: Debora L. Spar
      In the last decades of the 20th century economic growth was distributed unevenly across the world. While some countries experienced sustained and unprecedented prosperity, others fell further and further behind. This widening gap was particularly evident in Africa,... View Details
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