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  • All HBS Web  (10,197)
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  • All HBS Web  (10,197)
    • People  (19)
    • News  (2,562)
    • Research  (5,796)
    • Events  (63)
    • Multimedia  (188)
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  • April 2014 (Revised March 2015)
  • Case

GE and the Industrial Internet

By: Karim R. Lakhani, Marco Iansiti and Kerry Herman
CEO Jeff Immelt considers whether GE is moving fast enough on its new Industrial Internet initiative. The undertaking includes building out an Industrial Internet, connecting machines and devices, collecting their data and operations, and providing services to clients... View Details
Keywords: Technology; Operations Management; Strategy; Big Data; Business Analysis; Corporate Strategy; Digital Technology; Digital Innovation; General Management; General Strategy; Global Competitiveness; Global Strategy; Innovation; Innovation And Management; Industrial Internet; GE; Innovation and Invention; Information Technology; Analytics and Data Science; Air Transportation Industry; Energy Industry; Health Industry; Industrial Products Industry; Information Technology Industry; Manufacturing Industry; Medical Devices and Supplies Industry; Rail Industry; Transportation Industry; Technology Industry; North and Central America; Asia; Europe; Middle East; Latin America
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Lakhani, Karim R., Marco Iansiti, and Kerry Herman. "GE and the Industrial Internet." Harvard Business School Case 614-032, April 2014. (Revised March 2015.)
  • 31 Aug 2021
  • News

Impact of Returning to Offices on Employee, Manager Morale and Productivity

  • June 2009
  • Case

Plaza, the Logistics Park of Zaragoza

In the year 2000, the Government of the Autonomous Community of Aragón, Spain, made public a project for the development of a large-scale logistics park in the outskirts of the city of Zaragoza. With an area of nearly 13 square kilometers, PLAZA (an acronym for... View Details
Keywords: Customer Satisfaction; Geographic Location; Growth and Development Strategy; Infrastructure; Logistics; Supply Chain; Transportation; Distribution Industry; Zaragoza
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Watson, Noel H., and Santiago Kraiselburd. "Plaza, the Logistics Park of Zaragoza." Harvard Business School Case 609-113, June 2009.
  • February 2002 (Revised April 2011)
  • Case

The Future of Hybrid Electric Vehicles

By: John T. Gourville, Alice Tzou and David Lane
Set in 2002, this case looks at the potential for hybrid electric vehicles in the United States. Looks at the pressures on the automotive industry to produce a commercially viable, environmentally friendly vehicle and the consumer behavior surrounding purchase of those... View Details
Keywords: Technological Innovation; Marketing Strategy; Consumer Behavior; Environmental Sustainability; Technology Adoption; Auto Industry; United States
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Gourville, John T., Alice Tzou, and David Lane. "The Future of Hybrid Electric Vehicles." Harvard Business School Case 502-025, February 2002. (Revised April 2011.)
  • January 2015 (Revised July 2019)
  • Case

Rebranding Godiva: The Yıldız Strategy

By: Rohit Deshpande and Esel Çekin
This case concerns Yıldız Holding’s acquisition of Godiva Chocolatier from its previous owner, Campbell Soup, and its salient strategy in preserving Godiva’s “made in Belgian” brand position. Provenance Paradox, a problem faced by companies in emerging countries trying... View Details
Keywords: Branding; Internationalization; Provenance Paradox; Acquisitions; Positioning; Innovation; Customer-centricity; Brands and Branding; Marketing Strategy; Emerging Markets; Product Positioning; Change Management; Innovation and Management; Customer Focus and Relationships; Food and Beverage Industry; North America; Turkey; Japan
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Deshpande, Rohit, and Esel Çekin. "Rebranding Godiva: The Yıldız Strategy." Harvard Business School Case 515-059, January 2015. (Revised July 2019.)
  • December 2000 (Revised July 2001)
  • Case

Ventro: Builder of B2B Businesses (Condensed)

By: Lynda M. Applegate and Meredith Collura
Enables a condensed analysis of Ventro (formerly known as Chemdex), which builds and operates multiple B2B marketplace companies. Part of the Building-E-Business Online series. View Details
Keywords: Business Model; Corporate Entrepreneurship; Technological Innovation; Management; Strategy; Business Strategy; Consulting Industry; Information Technology Industry
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Applegate, Lynda M., and Meredith Collura. "Ventro: Builder of B2B Businesses (Condensed)." Harvard Business School Case 801-274, December 2000. (Revised July 2001.)
  • 30 Nov 2019
  • News

CIOs concerned IT not providing enough of a competitive edge

  • 2023
  • Article

A Review of Commercialisation Mechanisms for Carbon Dioxide Removal

By: Conor Hickey, Sam Fankhauser, Stephen Smith and Myles Allen
The deployment of carbon dioxide removal (CDR) needs to be scaled up to achieve net zero emission pledges. In this paper we survey the policy mechanisms currently in place globally to incentivise CDR, together with an estimate of what different mechanisms are paying... View Details
Keywords: Carbon Dioxide Removal; Climate Change; Markets; Cost; Policy; Environmental Regulation
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Hickey, Conor, Sam Fankhauser, Stephen Smith, and Myles Allen. "A Review of Commercialisation Mechanisms for Carbon Dioxide Removal." Frontiers in Climate 4, no. 258 (2023).
  • July–August 2020
  • Article

Make the Most of Your Relocation

By: Prithwiraj Choudhury
Although the COVID-19 crisis has halted travel in recent months, geographic mobility has become critical for managers and knowledge workers hoping to advance in today’s globalized economy, and that trend is unlikely to reverse. Geographic mobility can pay off... View Details
Keywords: Relocation; Mobility; Personal Development and Career; Geographic Location; Work-Life Balance
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Choudhury, Prithwiraj. "Make the Most of Your Relocation." Harvard Business Review 98, no. 4 (July–August 2020): 104–113.
  • 2013
  • Working Paper

Management: Theory and Practice, and Cases

By: Richard L. Nolan

This working paper reports on a major Harvard Business School project designed to enhance MBA and practicing executives in case learning. The work is built on the foundation of HBS field cases employing the monomyth "hero's journey" classic story structure along... View Details

Keywords: Innovation; CIO; CEO; Hero's Journey; Monomyth; Management; Practice; Cases; Theory; Innovation and Invention
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Nolan, Richard L. "Management: Theory and Practice, and Cases." Harvard Business School Working Paper, No. 14-026, September 2013.
  • June 2020
  • Teaching Note

Understanding the Brand Equity of Nestlé Crunch Bar

By: Jill Avery and Gerald Zaltman
Teaching Note for HBS Case Nos. 519-061 and 519-062. In early 2018, Nestlé announced the sale of its U.S. candy-making division and a select collection of twenty of its confectionery brands, including the Nestlé Crunch Bar, to Ferrero SpA for $2.8 billion. Under the... View Details
Keywords: Brand Management; Brand Storytelling; Brand Equity; Market Research; Qualitative Methods; Marketing; Brands and Branding; Marketing Communications; Consumer Behavior; Marketing Strategy; Food and Beverage Industry
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Avery, Jill, and Gerald Zaltman. "Understanding the Brand Equity of Nestlé Crunch Bar." Harvard Business School Teaching Note 520-124, June 2020.
  • June 2001 (Revised February 2005)
  • Background Note

Creative Destruction of Industrial Age Management Principles and Creative Construction of Information Age Management Principles

By: Richard L. Nolan
Traces the creative destruction of industrial age management principles and creative construction of new management principles more appropriate for the information age. Includes self-administered questionnaire to permit managers to assess the status of the... View Details
Keywords: Transformation; Disruptive Innovation; Goals and Objectives; Management Analysis, Tools, and Techniques; Personal Development and Career; System; Information Technology
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Nolan, Richard L. "Creative Destruction of Industrial Age Management Principles and Creative Construction of Information Age Management Principles." Harvard Business School Background Note 301-153, June 2001. (Revised February 2005.)
  • May 2022
  • Case

Byte

By: Boris Groysberg, Katherine Connolly Baden and Julia Kelley
In January 2021, Byte co-founders Scott Cohen and Blake Johnson reflected on how far their Los Angeles-based direct-to-consumer (DTC) orthodontics company had come since launching its clear aligners just a little over two years earlier. Cohen and Johnson were both... View Details
Keywords: Growth; Customer Experience; Customer Focused Organization; Innovation; DTC; Growth Management; Expansion; Entrepreneurship; Customer Focus and Relationships; Innovation and Invention; Growth and Development Strategy; Medical Devices and Supplies Industry; United States
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Groysberg, Boris, Katherine Connolly Baden, and Julia Kelley. "Byte." Harvard Business School Case 422-075, May 2022.
  • January 2024
  • Article

Fencing Off Silicon Valley: Cross-Border Venture Capital and Technology Spillovers

By: Ufuk Akcigit, Sina T. Ates, Josh Lerner, Richard Townsend and Yulia Zhestkova
The treatment of foreign investors is a contentious topic in U.S. entrepreneurship policy. We model a setting where foreign corporate investments in Silicon Valley may allow U.S. entrepreneurs to pursue technologies that they could not otherwise, but may also lead to... View Details
Keywords: Innovation; Corporate Venture Capital; Knowledge Spillovers; Foreign Direct Investment; Innovation and Invention; Venture Capital; Entrepreneurship; Policy
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Akcigit, Ufuk, Sina T. Ates, Josh Lerner, Richard Townsend, and Yulia Zhestkova. "Fencing Off Silicon Valley: Cross-Border Venture Capital and Technology Spillovers." Journal of Monetary Economics 141 (January 2024): 14–39.
  • 01 Mar 2013
  • News

Two Decades of Social Progress

The Social Enterprise Initiative began in 1993 with a pioneering mission: develop new insights and innovative approaches to contribute to the well-being of society. Driven by the vision View Details
  • December 1999 (Revised December 2000)
  • Case

Charles Schwab: A Category of One

By: Stephen P. Bradley and Thomas H. Esperson
Examines Charles Schwab's on-line discount brokerage firm and questions whether or not Schwab has effectively balanced the old and new world of stock trading, and has remained a leader between giants like Merrill Lynch and Internet pure plays like E-Trade. Also looks... View Details
Keywords: Financial Institutions; Banks and Banking; Technological Innovation; Goals and Objectives; Growth and Development Strategy; Growth Management; Competition; Competitive Strategy; Competitive Advantage; Banking Industry; Financial Services Industry
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Bradley, Stephen P., and Thomas H. Esperson. "Charles Schwab: A Category of One." Harvard Business School Case 700-043, December 1999. (Revised December 2000.)
  • 01 Apr 1996
  • News

Stewards of the Seventh Generation

share of the generated savings. The innovative plan received approval from all three regulatory agencies in the states New England Electric serves: Rhode Island, Massachusetts, and New Hampshire. Putting the... View Details
Keywords: Marguerite Rigoglioso, Garry Emmons, Linda Goodspeed, and Elaine Gottlieb
  • 08 Aug 2022
  • HBS Case

Building an 'ARMY' of Fans: Marketing Lessons from K-Pop Sensation BTS

part of a successful business strategy is not to get complacent but to always challenge oneself and innovate to stay relevant with market trends. He points to the example of... View Details
Keywords: by Shalene Gupta; Media & Broadcasting; Music
  • September 2013
  • Exercise

An Exercise in Designing a Travel Coffee Mug

By: Elie Ofek and Michael Norris
In recent years design has emerged as a critical factor in the success of many new products. This case exercise provides a hands-on way to experience the design process and offers a structured approach for incorporating key considerations that can aid in effective... View Details
Keywords: New Product Development; Innovation; Market Research; Competitive Positioning; Design; Product Development; Consumer Products Industry
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Ofek, Elie, and Michael Norris. "An Exercise in Designing a Travel Coffee Mug." Harvard Business School Exercise 514-042, September 2013.
  • December 2018 (Revised March 2019)
  • Case

R/GA: Corporate Venture Studio vs. Accelerator

By: Andy Wu, Grant Son and Aastha Thakkar
New approach to accelerating the development of innovation through corporate venturing by creating partnerships between startup venture and established corporations through the launch of the Global Sports Venture Studios created by R/GA Ventures and the Los Angeles... View Details
Keywords: Start-ups; Entrepreneurial Finance; Corporate Venture Capital; Incubators; Accelerators; Startup Financing; Innovation; Partnerships; Ecosystems; Entrepreneurship; Business Startups; Finance; Venture Capital; Partners and Partnerships; Innovation and Invention; Sports Industry; Technology Industry; Entertainment and Recreation Industry; United States; New York (city, NY); Los Angeles
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Wu, Andy, Grant Son, and Aastha Thakkar. "R/GA: Corporate Venture Studio vs. Accelerator." Harvard Business School Case 719-414, December 2018. (Revised March 2019.)
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