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Show Results For
- All HBS Web
(7,338)
- People (21)
- News (1,566)
- Research (4,730)
- Events (70)
- Multimedia (18)
- Faculty Publications (2,676)
- 05 Nov 2021
- Op-Ed
Is the Business World Finally Ready for the Wisdom of Shibusawa?
Eiichi Shibusawa continues to gain influence in Japan—even though he died almost a century ago. Japan’s government announced earlier this year that the 19th century business leader would be the face on 10,000 yen ($90) bank notes—the highest value denomination in... View Details
- September 2016
- Case
Generali: Paving the Way for CEE Expansion
By: Dante Roscini and Emer Maloney
Generali was one of Italy’s largest companies and one of Europe’s largest insurers and had for decades been at the center of the web of cross-shareholding that has characterized the opaque brand of old Italian capitalism. This bred sub-par returns while serving to... View Details
Keywords: Joint Ventures; Transformation; Insurance; Emerging Markets; Negotiation Deal; Business and Shareholder Relations; Expansion; Business Strategy; Insurance Industry; Italy; Europe
Roscini, Dante, and Emer Maloney. "Generali: Paving the Way for CEE Expansion." Harvard Business School Case 717-016, September 2016.
- Web
The Hawthorne Plant – The Human Relations Movement – Baker Library | Bloomberg Center, Historical Collections
HBS Home HBS Index Contact Us A New Vision An Essay by Professors Michel Anteby and Rakesh Khurana Introduction Next The Hawthorne Plant The Hawthorne Plant Any company... View Details
- 28 Nov 2022
- Blog Post
College Students, Take a Sneak Peek at the HBS MBA
Dr. Jill Avery is a senior lecturer in the marketing unit at Harvard Business School, an authority on brand management and customer relationship management (CRM), and View Details
- 2011
- White Paper
Brands Are People Too! Harnessing the Power of Brand Warmth and Competence
By: Chris Malone, Jill Avery and S. T. Fiske
Research in customer behavior has revealed that the way humans respond to brands is simply an extension of the way they instinctively perceive, judge, and behave towards one another. Understanding how consumers judge brands using social processes akin to those used in... View Details
Keywords: Brands; Brand Management; Customer Relationship Management; CRM; Brand Positioning; Brand Equity; Customers; Customer Focus and Relationships; Customer Satisfaction; Brands and Branding; Marketing; Marketing Communications; Marketing Strategy; Consumer Products Industry
Malone, Chris, Jill Avery, and S. T. Fiske. "Brands Are People Too! Harnessing the Power of Brand Warmth and Competence." White Paper Series, Relational Capital Group, Newtowne Square, PA, 2011.
- 01 Dec 2017
- News
2017 in Real Estate: A Local Business Goes Global
are the largest cross-border investors, with US investors relegated to second place.) The second is the move toward transparency View Details
Keywords: Real Estate
- February 2018 (Revised August 2018)
- Case
Blue Haven Initiative: The PEGAfrica Investment
By: Vikram S. Gandhi, Caitlin Reimers Brumme and Amram Migdal
This case examines Blue Haven Initiative (BHI), an impact investing fund and family office, and one of its investments, PEGAfrica (PEG). BHI founder Liesel Pritzker Simmons’ motivations for using her family wealth to start a family office focused on impact investing,... View Details
Keywords: Impact Investing; Family Office; Development; International Development; International Development Investing; Development Fund; Sustainability; Solar Energy; Solar; Pay As You Go; PAYG; MFI; Social Venture; Business Ventures; Acquisition; Business Growth and Maturation; Business Startups; Economics; Development Economics; Energy; Energy Conservation; Energy Sources; Renewable Energy; Social Entrepreneurship; Finance; Assets; Asset Pricing; Capital; Capital Budgeting; Capital Structure; Venture Capital; Cash; Cash Flow; Currency; Currency Exchange Rate; Equity; Private Equity; Financial Instruments; Debt Securities; Stock Shares; Financing and Loans; Microfinance; International Finance; Investment; Investment Return; Investment Activism; Investment Funds; Investment Portfolio; Price; Geography; Geographic Location; Emerging Markets; Ownership; Ownership Stake; Private Ownership; Social Enterprise; Value; Valuation; Value Creation; Energy Industry; Financial Services Industry; Green Technology Industry; Africa; United States
Gandhi, Vikram S., Caitlin Reimers Brumme, and Amram Migdal. "Blue Haven Initiative: The PEGAfrica Investment." Harvard Business School Case 318-003, February 2018. (Revised August 2018.)
- 2012
- Article
The Internalization of Advertising Services: An Inter-Industry Analysis
By: Sharon Horsky, Steven C. Michael and Alvin J. Silk
This study investigates the extent to which U.S. advertisers use in-house rather than independent advertising agencies and examines inter-industry variation in such internalization. Contrary to the widely held impression that use of an in-house advertising agency is... View Details
Keywords: Advertisers; In-house Advertising; Inter-industry Variation; Internalization; Scale Economies; Transaction Costs; Vertical Integration; Advertising Costs; Creative Industries; Marketing Strategy; Advertising Industry; Europe; North and Central America
Horsky, Sharon, Steven C. Michael, and Alvin J. Silk. "The Internalization of Advertising Services: An Inter-Industry Analysis." Review of Marketing Science 10, no. 1 (2012).
- May 2009 (Revised June 2009)
- Case
Geographical Indications: I Say "Kalamata", the EU Says "Black Olive" (A)
By: Robert C. Pozen and Ani Krishni Satchcroft
In April 2005, Alexandra was the owner of an Australian farm that produced olives, including Kalamata table olives. Alexandra had invested in the expansion of her farm in anticipation of the evolution of her market from domestic trade in Australia to international... View Details
Keywords: Plant-Based Agribusiness; Cross-Cultural and Cross-Border Issues; Trademarks; Rights; Conflict and Resolution; Business Strategy; Agriculture and Agribusiness Industry; European Union; Australia
Pozen, Robert C., and Ani Krishni Satchcroft. Geographical Indications: I Say "Kalamata", the EU Says "Black Olive" (A). Harvard Business School Case 309-114, May 2009. (Revised June 2009.)
- 13 Feb 2006
- Research & Ideas
When Gender Changes the Negotiation
environments in which payoffs are determined by comparing relative performance. It's not that the pressure of competition causes women to stumble but, rather, that men step up their performance View Details
- 08 Sep 2014
- Research & Ideas
The Strategic Way To Hire a Sales Team
by relevant "experience," which is the most frequently used criterion by sales managers. In his new book, Aligning Strategy and Sales, Cespedes discusses why View Details
Keywords: by Carmen Nobel
- Research Summary
The Institutional Foundations of Lending: Indirect Regulation and State-Building
The Institutional Foundations of Lending: Indirect Regulation and State-Building makes two main theoretical contributions to the scholarship on credit markets and institutional development. First, the book demonstrates that opportunistic lenders can take... View Details
- 14 May 2008
- Research & Ideas
Getting Down to the Business of Creativity
in the market research labs don't necessarily see," she says. "Montague wanted a real bicycle that would fold—something to use for... View Details
- 25 Sep 2015
- Working Paper Summaries
Invest in Information or Wing It? A Model of Dynamic Pricing with Seller Learning
- 07 Oct 2024
- Research & Ideas
Election 2024: Why Demographics Won't Predict the Next President
Pundits love a political horse race, parsing the latest polls to predict who might win an election. And in the final runup to the View Details
Keywords: by Jay Fitzgerald
- 04 Nov 2013
- Research & Ideas
The Real Cost of Bribery
understanding of the benefits of bribery—facilitating entry into a market, for starters," says Serafeim, an assistant professor in the... View Details
Keywords: by Carmen Nobel
- August 26, 2009
- Comment
Where Cash for Clunkers Ran Off the Road
By: John A. Quelch
Today, let us celebrate the end of an unjustifiable drain on the U.S. taxpayer: the Cash for Clunkers (C4C) program.
True, C4C greatly boosted the number of consumers visiting car dealers. Doubtless, some new cars were sold to consumers who thought they... View Details
True, C4C greatly boosted the number of consumers visiting car dealers. Doubtless, some new cars were sold to consumers who thought they... View Details
Keywords: Government Programs; Environmental Impact; Government Waste; Customer Behavior; Economic Growth; Economy; Financial Crisis; Government and Politics; Leadership; Marketing; Programs; Value; Auto Industry; Consumer Products Industry; Public Administration Industry; United States
Quelch, John A. "Where Cash for Clunkers Ran Off the Road." Harvard Business School Working Knowledge (August 26, 2009).
- 2014
- Working Paper
The Rise and Fall of Demand for Securitizations
By: Sergey Chernenko, Samuel G. Hanson and Adi Sunderam
Collateralized debt obligations (CDOs) and private-label mortgage-backed securities (MBS) backed by nonprime loans played a central role in the recent financial crisis. Little is known, however, about the underlying forces that drove investor demand for these... View Details
Chernenko, Sergey, Samuel G. Hanson, and Adi Sunderam. "The Rise and Fall of Demand for Securitizations." NBER Working Paper Series, No. 20777, December 2014.
- 12 Mar 2007
- Research & Ideas
The New Real Estate
some of the best real estate market returns anywhere. Green real estate development in dense locations in our urban centers could have an... View Details
- 19 Jun 2023
- Blog Post
The Road to Impact
Offensend says. EDC partnered with US VETS to create a marketing strategy to reach out to the 19,000 female veterans in View Details