Publications

January 1998 (Revised March 1998)
Case

Viacom, Inc.: Carpe Diem (Condensed)

By: Joseph L. Bower and Thomas R. Eisenmann

Viacom has built a powerful position in the global entertainment industry through skillful and bold acquisitions. Now its expansion is challenged by the moves of Rupert Murdoch's News Corp. Different businesses within Viacom have contradictory positions on how to deal... View Details

Keywords: Acquisition; Cost vs Benefits; Decisions; Entertainment; Competition; Corporate Strategy; Expansion; Entertainment and Recreation Industry

09 Mar 2021
News

Addressing Education Inequities Exacerbated by the Pandemic

making the budgets available. Then, beyond that, the private sector can play a really important role. There are a number of companies in India where there’s a mandate to set aside 2 percent of profits for corporate social responsibility.... View Details

Keywords: Jennifer Gillespie

19 Sep 2012
News

On a Sound Track

the most? I’ve taken different skills from different places. I spent some time at a small entrepreneurial venture in Dallas, where I had hands-on experience in manufacturing, supply chain, and selling. I worked for a while as a hotel... View Details

Keywords: Deborah Blagg; audio equipment; fashion; Computer and Electronic Product Manufacturing; Manufacturing

01 Jun 1999
News

Conference Brings Global Perspective to Cape Town

environmental management, industrial policy, minerals management, and venture capital. A Trip Worth Taking In addition to the academic content of the conference, delegates were invited to a Cape Malay street festival, a dinner at the... View Details

Keywords: Susan Young

11 Mar 2013
Research & Ideas

Marissa Mayer Should Bridge Distance Gap with Remote Workers

According to this way of thinking, Mayer has assumed that the personal lives and identities of her work-at-home employees are uniformly at odds with her corporate goals. Yet there is certainly some subset of remote workers who are... View Details

Keywords: by Lakshmi Ramarajan; Publishing; Web Services

18 Aug 2021
News

Alumni on the Black Lives Matter Movement

2021 AUGUST 12 Edwards Lifesciences Corporation recently announced that it has established a $100 million Social Impact Investment Fund “aimed at advancing racial equity through economic development, especially in predominantly Black and... View Details

February 2010 (Revised August 2010)
Case

Digital Media Group: The Shanghai Bid

By: G. Felda Hardymon and Ann Leamon

In December 2008, Thomas G. Tsao, acting CEO of Digital Media Group (DMG), a venture-backed provider of technology and media used primarily in subways, must decide how to structure the company's bid for the advertising concession in Shanghai's 13 existing and planned... View Details

Keywords: Advertising; Entrepreneurship; Venture Capital; Corporate Accountability; Business or Company Management; Bids and Bidding; Business and Stakeholder Relations; Competitive Strategy; Advertising Industry; Technology Industry; Shanghai

April 2007
Case

The Boeing Company: Moonshine Shop

By: Robert D. Austin, Richard L. Nolan and Shannon O'Donnell

Describes how the "Moonshine Shop," a group of plant-savvy creative generalists, is helping a great industrial company become more innovative. Chronicles the history of the Moonshine Shop, its successes and failures, and describes innovations they've helped put in... View Details

Keywords: History; Business Model; Saving; Programs; Creativity; Corporate Entrepreneurship; Research and Development; Collaborative Innovation and Invention; Business Processes; Aerospace Industry

August 2006 (Revised September 2012)
Case

Arrow Electronics--The Apollo Acquisition

By: Stephen P. Kaufman

Having already made 10 acquisitions of competitors in the last decade, the CEO of Arrow is evaluating the acquisition of another small competitor to boost sales, become #1 in a niche market segment, and achieve economies of scale. He is struggling with whether the deal... View Details

Keywords: Mergers and Acquisitions; Integration; Valuation; Performance Evaluation; Competitive Strategy; Corporate Strategy; Strategic Planning; Growth and Development Strategy; Electronics Industry; United States

October 1991 (Revised August 2000)
Case

Becton Dickinson & Company: VACUTAINER Systems Division (Condensed)

By: V. Kasturi Rangan and Frank V. Cespedes

Becton Dickinson, a phenomenally successful company with an 80% market share in the blood collection needles and syringes market faces a change in the customer buying environment (cost containment pressures at hospitals). This forces a reevaluation of the company's... View Details

Keywords: Business Divisions; Customer Satisfaction; Demand and Consumers; Market Participation; Distribution Channels; Success; Corporate Strategy; Value Creation; Health Industry