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Show Results For
- All HBS Web
(12,409)
- People (32)
- News (2,177)
- Research (8,328)
- Events (97)
- Multimedia (108)
- Faculty Publications (6,378)
- 14 Feb 2005
- Research & Ideas
Desktop Search and Revenue Streams
Yahoo is able to collect data, such as click patterns, from its users and use the information to individually "tune" searches to users' personal tendencies. Such product improvements, Horowitz... View Details
Keywords: by Julie Jette
- 17 Jun 2017
- Research & Ideas
Amazon, Whole Foods Deal a Big Win for Consumers
Source: 400tmax Editor's Note. Online retailing behemoth Amazon announced June 16 that it would acquire upscale grocery chain Whole Foods Market in a deal valued at more than $13 billion. Though the company has dabbled with the idea of a brick-and-mortar footprint in... View Details
- December 2018
- Case
Kodak: The Rebirth of an Iconic Brand
By: Anat Keinan, Giana M. Eckhart and Michael B. Beverland
Following its re-emergence from bankruptcy protection in 2014, the marketing team at Kodak has been charged with tripling brand value with consumers, with little marketing budget. The case focuses on the strategies used by senior Kodak marketers Steven Overman and Dany... View Details
Keywords: Branding; Brand ＆ Product Management; Brand Heritage; Cultural Branding; Brands and Branding; Marketing Strategy; Demographics
Keinan, Anat, Giana M. Eckhart, and Michael B. Beverland. "Kodak: The Rebirth of an Iconic Brand." Harvard Business School Case 519-051, December 2018.
- 15 Nov 2010
- Lessons from the Classroom
Connecting Goals and Go-To-Market Initiatives
indicates that while production efficiencies have enabled an average S&P 500 company to reduce the cost of goods sold by about 250 basis points over the past decade, SG&A (selling, general and... View Details
- 26 Jul 2016
- Working Paper Summaries
The Impact of the Entry of Biosimilars: Evidence from Europe
- July 1988 (Revised January 1989)
- Case
Wilmington Tap and Die (Abridged)
By: Robert S. Kaplan
Keywords: Industrial Products Industry
Kaplan, Robert S. "Wilmington Tap and Die (Abridged)." Harvard Business School Case 189-032, July 1988. (Revised January 1989.)
- November 2019
- Article
Conversations and Idea Generation: Evidence from a Field Experiment
By: Sharique Hasan and Rembrand Koning
When do conversations lead people to generate better ideas? We conducted a field experiment at a startup boot camp to evaluate the impact of informal conversations on the quality of product ideas generated by participants. Specifically, we examine how the personality... View Details
Keywords: Peer Effects; Field Experiment; Interpersonal Communication; Creativity; Personal Characteristics; Entrepreneurship; Innovation and Invention
Hasan, Sharique, and Rembrand Koning. "Conversations and Idea Generation: Evidence from a Field Experiment." Art. 103811. Research Policy 48, no. 9 (November 2019).
- 05 Nov 2019
- Blog Post
Environmental Change and Ground-level Impact
What do you do on a day-to-day basis? It varies quite a lot. In general, I’m focused on thinking about how we’ll scale up our production, first to make more prototypes, and eventually to the point where we are a mature company with View Details
- 01 Mar 2012
- News
Macroeconomic Policy and U.S. Competitiveness
Keywords: Richard H.K. Vietor, Matthew Weinzierl
- Research Summary
Resource Relatedness and the Location Strategy of the Multi-Business Firm
We provide new insights into firm location decisions by disentangling and comparing location strategies of multibusiness firms and standalone firms in the same industries. We find that units of multibusiness firms exhibit internal agglomeration, which is stronger than... View Details
- March 2022 (Revised July 2022)
- Teaching Note
Camera IQ and the Metaverse: Building Augmented Reality Brand Experiences
By: Jill Avery
Camera IQ, a camera marketing software company that empowered brands to create and launch augmented reality experiences (AREs) across social platforms, had just raised an additional $5 million to fund further product development and expand its marketing and sales... View Details
Keywords: Brand Management; Virtual Reality; Augmented Reality; B2B; E-commerce; Technology Platform; Marketing; Marketing Communications; Marketing Strategy; Brands and Branding; Digital Marketing; Internet and the Web; Growth Management; Customer Relationship Management; Customer Value and Value Chain; Social Media; Applications and Software; Digital Platforms; Advertising Industry; United States
- 18 Nov 2002
- Research & Ideas
Where Morals and Profits Meet: The Corporate Value Shift
destroy health, wealth, and life itself. The issues span the ethical spectrum: falsified books and records, misleading communications, defective and dangerous View Details
Keywords: by Carla Tishler
- September 2023
- Teaching Note
Roche: ESG and Access to Healthcare
By: George Serafeim
Teaching Note for HBS Case No. 123-075. In May 2022, Roche Group, one of the largest healthcare companies in the world, hosted its first ESG investor event focused exclusively on its efforts to impact access to healthcare. While Roche had recently set an ambitious goal... View Details
- 1997
- Book
Finding Time: How Corporations, Individuals, and Families Can Benefit from New Work Practices
By: Leslie Perlow
Why do Americans work so hard? Are the long hours spent at work really necessary to increase organizational productivity? Perlow documents the work life of employees who assume that for their own success and the success of their organization they must put in extended... View Details
Perlow, Leslie. Finding Time: How Corporations, Individuals, and Families Can Benefit from New Work Practices. Ithaca, NY: Cornell University Press, 1997.
- 28 Sep 2006
- Working Paper Summaries
Scale without Mass: Business Process Replication and Industry Dynamics
- December 2023 (Revised January 2025)
- Case
Research In Motion: Launching and Scaling the World's First Smartphone Empire (A)
By: Tatiana Sandino and Samuel Grad
In 2005, Research In Motion’s (RIM) BlackBerry smartphone was a sensation. After its launch in 1999, the groundbreaking BlackBerry had captured the hearts and minds of corporate America through its secure wireless email service. The device was so addictive and... View Details
Keywords: Business Growth and Maturation; Decision Choices and Conditions; Mobile and Wireless Technology; Innovation and Management; Technological Innovation; Business or Company Management; Management Style; Product Development; Managerial Roles; Growth and Development Strategy; Technology Industry; United States; Canada
Sandino, Tatiana, and Samuel Grad. "Research In Motion: Launching and Scaling the World's First Smartphone Empire (A)." Harvard Business School Case 124-023, December 2023. (Revised January 2025.)
- Research Summary
Surviving the Global Financial Crisis: Foreign Ownership and Establishment Performance
By: Laura Alfaro
We examine the differential response of establishments to the recent global financial crisis with particular emphasis on the role of foreign ownership. Using a worldwide establishment panel dataset, we investigate how multinational subsidiaries around the world... View Details
- February 2003 (Revised February 2006)
- Background Note
Use and Abuse of Analogies, The
By: Giovanni M. Gavetti and Jan W. Rivkin
Examines how managers use, and sometimes misuse, analogical reasoning as they formulate their strategies. Suggests a process that managers can employ to use analogies productivity. View Details
Gavetti, Giovanni M., and Jan W. Rivkin. "Use and Abuse of Analogies, The." Harvard Business School Background Note 703-429, February 2003. (Revised February 2006.)
- 06 Aug 2021
- Book
Steve Jobs and the Rise of the Celebrity CEO
In the 1950s, most Americans probably couldn’t name the CEOs of the largest companies in the United States, including General Motors, United States Steel, and Standard Oil. But these days, some of the most successful businesses have... View Details
Keywords: by Dina Gerdeman
- Research Summary
Capital Controls, Risk and Liberalization Cycles (joint with Fabio Kanczuk)
By: Laura Alfaro
We construct an Overlapping-Generations model where agents vote on whether to open or close the economy to international capital flows. Political decisions are shaped by the risk over capital and labor returns. In an open economy, the capitalists (old) completely hedge... View Details