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  • All HBS Web  (13,000)
    • People  (32)
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  • April 2014 (Revised March 2015)
  • Case

GE and the Industrial Internet

By: Karim R. Lakhani, Marco Iansiti and Kerry Herman
CEO Jeff Immelt considers whether GE is moving fast enough on its new Industrial Internet initiative. The undertaking includes building out an Industrial Internet, connecting machines and devices, collecting their data and operations, and providing services to clients... View Details
Keywords: Technology; Operations Management; Strategy; Big Data; Business Analysis; Corporate Strategy; Digital Technology; Digital Innovation; General Management; General Strategy; Global Competitiveness; Global Strategy; Innovation; Innovation And Management; Industrial Internet; GE; Innovation and Invention; Information Technology; Analytics and Data Science; Industrial Products Industry; Industrial Products Industry; Industrial Products Industry; Industrial Products Industry; Industrial Products Industry; Industrial Products Industry; Industrial Products Industry; Industrial Products Industry; Industrial Products Industry; Industrial Products Industry; North and Central America; Asia; Europe; Middle East; Latin America
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Lakhani, Karim R., Marco Iansiti, and Kerry Herman. "GE and the Industrial Internet." Harvard Business School Case 614-032, April 2014. (Revised March 2015.)
  • February 13, 2023
  • Editorial

The Secret Tax on Women’s Time

By: Lauren C. Howe, Lindsay B. Howe and Ashley V. Whillans
When studies revealed the so-called pink tax, showing in 2015 that personal hygiene products “for her” cost 13% more than similar products for men, it caused outrage and action. The irony that women, despite generally having fewer financial resources than men, are... View Details
Keywords: Gender; Equality and Inequality; Work-Life Balance
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Howe, Lauren C., Lindsay B. Howe, and Ashley V. Whillans. "The Secret Tax on Women’s Time." Time 201, nos. 5-6 (February 13, 2023): 29.
  • May 2022 (Revised July 2022)
  • Case

The Voice War Continues: Hey Google vs. Alexa vs. Siri in 2022

By: David B. Yoffie and Daniel Fisher
In 2022, after five years of pursuing a new "AI-first" strategy, Google had captured a sizeable share of the American and global markets for voice assistants. Google Assistant was used by hundreds of millions of users around the world, but Amazon retained the largest... View Details
Keywords: Strategy; Artificial Intelligence; Deep Learning; Voice Assistants; Smart Home; Market Share; Globalized Markets and Industries; Competitive Strategy; Digital Platforms; AI and Machine Learning; Technology Industry; United States
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Yoffie, David B., and Daniel Fisher. "The Voice War Continues: Hey Google vs. Alexa vs. Siri in 2022." Harvard Business School Case 722-462, May 2022. (Revised July 2022.)
  • February 2018
  • Case

Vodafone: Managing Advanced Technologies and Artificial Intelligence

By: William R. Kerr and Emer Moloney
Vodafone was operating in the fast-moving telecommunications market where innovation and scale were key. Faced with an onslaught of technological advances—big data, automation, and artificial intelligence—CEO Vittorio Colao reflected on how he should change the... View Details
Keywords: Technological Innovation; Management; Organizational Change and Adaptation; Corporate Social Responsibility and Impact; Opportunities; Telecommunications Industry
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Kerr, William R., and Emer Moloney. "Vodafone: Managing Advanced Technologies and Artificial Intelligence." Harvard Business School Case 318-109, February 2018.
  • September 2004 (Revised April 2005)
  • Case

G.G. Toys

By: Dennis Campbell and Susan L. Kulp
This case highlights issues of management accounting and includes a review of product costing, excess capacity, variance analysis, and scrap costs. View Details
Keywords: Product; Cost Accounting; Financial Management
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Campbell, Dennis, and Susan L. Kulp. "G.G. Toys." Harvard Business School Case 105-005, September 2004. (Revised April 2005.)
  • June 2003 (Revised March 2006)
  • Case

Modi-Revlon

By: Rohit Deshpande and Seth Schulman
The head of the Indian subsidiary of cosmetics firm Revlon faces a crucial turnaround situation for the company. After a high-profile product launch, sales were very disappointing and Revlon was trying to decide whether it should pull out of India. The Indian majority... View Details
Keywords: Business Subsidiaries; Marketing Strategy; Product Launch; Product Design; Value Creation; India
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Deshpande, Rohit, and Seth Schulman. "Modi-Revlon." Harvard Business School Case 503-104, June 2003. (Revised March 2006.)

    Juan Alcacer

    Juan Alcacer is the James J. Hill Professor of Business Administration at Harvard Business School. He joined HBS in 2007 and has taught the required MBA strategy course, an elective on Global Strategy and PhD courses in Strategy and International Business. Within... View Details

    Keywords: consulting; management consulting; telecommunications
    • October 2006 (Revised May 2007)
    • Case

    Academia Barilla

    By: David E. Bell and Mary L. Shelman
    Barilla, the world's largest pasta company, has introduced a new high-quality, high-priced product line that features a range of authentic Italian food products sourced from artisan producers. Management believes the line will appeal to consumers seeking healthier... View Details
    Keywords: Supply Chain; Plant-Based Agribusiness; Brands and Branding; Decision Choices and Conditions; Family Ownership; Nutrition; Product Development; Investment; Food and Beverage Industry; Italy
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    Bell, David E., and Mary L. Shelman. "Academia Barilla." Harvard Business School Case 507-001, October 2006. (Revised May 2007.)
    • October 1993 (Revised September 1994)
    • Case

    Catalina Marketing Corp.

    By: David E. Bell, Walter J. Salmon and Dinny Starr
    Catalina Marketing is a very successful marketing service firm. Their current customers include major supermarket retailers and consumer products manufacturers nation-wide. Catalina provides a unique way for these clients to distribute coupons for their products via... View Details
    Keywords: Advertising; Information Management; Expansion; Product; Salesforce Management; Information Technology; Growth and Development Strategy; Customer Value and Value Chain; Advertising Industry
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    Bell, David E., Walter J. Salmon, and Dinny Starr. "Catalina Marketing Corp." Harvard Business School Case 594-026, October 1993. (Revised September 1994.)
    • June 2023
    • Article

    Managing Medical Device Liability Through Innovation: A Strategic Approach

    By: Alberto Galasso and Hong Luo
    In this article, we discuss several aspects of the relationships among product liability risk, safety, and innovation strategies of medical device companies. View Details
    Keywords: Safety; Public Opinion; Legal Liability; Product; Medical Devices and Supplies Industry
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    Galasso, Alberto, and Hong Luo. "Managing Medical Device Liability Through Innovation: A Strategic Approach." Health Management, Policy and Innovation 8, no. 1 (June 2023).
    • 28 Aug 2019
    • Working Paper Summaries

    Who Drives Digital Innovation? Evidence from the US Medical Device Industry

    Keywords: by Cirrus Foroughi and Ariel Dora Stern; Health; Medical Devices & Supplies
    • January 2011
    • Case

    Serious Materials

    By: Thomas J. Steenburgh and Elizabeth A. Kind
    Serious Materials is a start up who is moving into clean tech markets. The company's first product, QuietRock, originated the sound proofing drywall category and created a steady stream of revenue. It was now considering how to expand its product line to compete in the... View Details
    Keywords: Business Startups; Entrepreneurship; Brands and Branding; Marketing Strategy; Product Launch; Product Positioning; Market Entry and Exit; Green Technology Industry
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    Steenburgh, Thomas J., and Elizabeth A. Kind. "Serious Materials." Harvard Business School Case 511-111, January 2011.
    • November 2005 (Revised May 2007)
    • Case

    Leading Change at Simmons (A)

    By: Tiziana E. Casciaro, Amy C. Edmondson, Stacy McManus and Kate Roloff
    Explores the challenge of managing large-scale organizational change at Simmons, an old and established company that manufactures and distributes mattresses. The new CEO, Charlie Eitel, hired to turn the organization's performance around, considers whether to implement... View Details
    Keywords: Organizational Change and Adaptation; Motivation and Incentives; Leading Change; Employee Relationship Management; Consumer Products Industry; Consumer Products Industry; United States
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    Casciaro, Tiziana E., Amy C. Edmondson, Stacy McManus, and Kate Roloff. "Leading Change at Simmons (A)." Harvard Business School Case 406-046, November 2005. (Revised May 2007.)
    • May 2008 (Revised August 2010)
    • Case

    ScriptLogic®: Point, Click, Done!™

    ScriptLogic is a software company that has built a product portfolio that fits under a 'Point, Click, Done!' umbrella; its products are easy to download, easy to install, and easy to use. The company's online marketing program and inside sales force have been very... View Details
    Keywords: Investment Return; Growth and Development Strategy; Product Marketing; Product Development; Salesforce Management; Software; Information Technology Industry
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    Steenburgh, Thomas J., and Alexander Crisses. "ScriptLogic®: Point, Click, Done!™." Harvard Business School Case 508-114, May 2008. (Revised August 2010.)
    • January 1994 (Revised March 1995)
    • Background Note

    Power Dynamics in Organizations

    By: Linda A. Hill
    Designed to introduce the concepts of power and power dynamics to students in the MBA second-year elective course Power and Influence. Defines "power" and "influence," and explores the role of power dynamics in managerial work and in the life of organizations. Combats... View Details
    Keywords: Power and Influence; Organizations; Conflict and Resolution
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    Hill, Linda A. "Power Dynamics in Organizations." Harvard Business School Background Note 494-083, January 1994. (Revised March 1995.)
    • 30 Jan 2020
    • Research & Ideas

    The Upside of Highlighting a Product's Downsides

    When booking an international flight, the choice often comes down to “expensive but direct” or “cheap with connections.” But what if an airline warned customers that the direct flight was frequently delayed? Would customers appreciate knowing that they might spend more... View Details
    Keywords: by Danielle Kost
    • September 1988 (Revised June 1993)
    • Case

    Ring Medical

    By: V. Kasturi Rangan
    Describes the progress of a new product launch (HCS-100, a hospital communication system). Ring Medical has sold only five systems in six months against an annual target of 30. There is a lack of agreement internally on how the new product effort should be organized.... View Details
    Keywords: Conferences; Marketing Strategy; Product Launch; Distribution Channels; Performance
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    Rangan, V. Kasturi. "Ring Medical." Harvard Business School Case 589-046, September 1988. (Revised June 1993.)
    • January 1994 (Revised May 1995)
    • Case

    Xerox: Design for the Environment

    By: Richard H.K. Vietor
    In 1990, Xerox undertook an "Environmental Leadership Program" designed to make Xerox an industry leader in non-polluting operations, recycling, and products actually designed for the environment. This effort flowed naturally out of the system of total quality... View Details
    Keywords: Product Design; Production; Service Delivery; Service Operations; Organizational Design; Environmental Sustainability
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    Vietor, Richard H.K. "Xerox: Design for the Environment." Harvard Business School Case 794-022, January 1994. (Revised May 1995.)
    • September 2019 (Revised June 2021)
    • Case

    Dove and Real Beauty: Building a Brand with Purpose

    By: Mark R. Kramer, Myriam Sidibe and Gunjan Veda
    Unilever subsidiary Dove soap became a "brand with a purpose" and created shared value when the company decided to launch a Campaign for Real Beauty to combat the artificial media-driven stereotype of female beauty that causes appearance anxiety in women and girls... View Details
    Keywords: Stereotype; Body Image; Female; Self-Esteem; Brands and Branding; Mission and Purpose; Advertising Campaigns; Gender; Resource Allocation
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    Kramer, Mark R., Myriam Sidibe, and Gunjan Veda. "Dove and Real Beauty: Building a Brand with Purpose." Harvard Business School Case 720-361, September 2019. (Revised June 2021.)
    • January 1996 (Revised March 1998)
    • Case

    Linking Strategy and Innovation: Materials Technology Corporation

    By: Clayton M. Christensen
    Materials Technology Corp. (MTC), a high-tech materials company, is struggling in its development portfolio and to achieve a better record of delivering new products on time. View Details
    Keywords: Technology; Innovation and Invention; Business Strategy; Time Management; Product; Production; Manufacturing Industry; Chemical Industry; Technology Industry; United States
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    Christensen, Clayton M. "Linking Strategy and Innovation: Materials Technology Corporation." Harvard Business School Case 696-082, January 1996. (Revised March 1998.)
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