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Show Results For
- All HBS Web
(10,221)
- People (56)
- News (2,643)
- Research (5,673)
- Events (34)
- Multimedia (73)
- Faculty Publications (3,539)
- 11 Feb 2008
- Research & Ideas
Does Democracy Need a Marketing Manager?
not less. In their new book, Greater Good: How Good Marketing Makes for Better Democracy, the authors argue that the core benefits of marketing align closely with the requirements of democracy: exchange, consumption, choice, information,... View Details
Keywords: by Sean Silverthorne
- July 2012
- Case
Droga5: Launching Jay-Z's Decoded
By: Anita Elberse and Kwame Owusu-Kesse
In 2010, David Droga and Andrew Essex, co-founders of advertising agency Droga5, hope to convince both John Meneilly, manager of hip-hop star Shawn Carter—better known as Jay-Z—and a partner in Carter's company Roc Nation and Yusuf Mehdi, senior vice president of... View Details
Keywords: Advertising; Advertising Campaigns; Marketing; Brands and Branding; Entertainment; Advertising Industry; Entertainment and Recreation Industry
Elberse, Anita, and Kwame Owusu-Kesse. "Droga5: Launching Jay-Z's Decoded." Harvard Business School Case 513-032, July 2012.
- Research Summary
Transition Leadership
Michael Watkins is developing frameworks, programs, and e-performance tools for helping leaders to take charge in new senior management roles. New leaders' actions during their first few months on the job have a disproportionate impact on their ultimate success or... View Details
- 06 May 2013
- News
The Benefits of Embracing Conflict and Integration
- January 2014
- Case
Tesco Group Food
By: Jose B. Alvarez, Damien P. McLoughlin and Mary Shelman
In 2010, the world's third largest retailer created a new centralized sourcing department for fresh food and store-brand grocery products in response to changes in global supply and to better meet the needs of a new multi-channel retail environment. The case, set in... View Details
Keywords: Food Retailing; Multichannel Retailing; Sustainable Supply Chains; Agribusiness; Food Marketing; Supply Chain Management; Marketing; Food and Beverage Industry; Retail Industry; United Kingdom
Alvarez, Jose B., Damien P. McLoughlin, and Mary Shelman. "Tesco Group Food." Harvard Business School Case 514-022, January 2014.
- November 2006
- Case
Brontes Technologies -- 2005
By: William A. Sahlman and Caroline Perkins
Describes a set of decisions confronting the founders of a company developing a new device for taking three-dimensional pictures of teeth in order to improve dental outcomes. The company needs more money and must choose between raising new equity capital from a venture... View Details
- October 2010 (Revised May 2017)
- Case
Building a Developmental Culture: The Birth of Deloitte University
By: Boris Groysberg, Maureen Gibbons and Joshua Bronstein
It is October 2009 and Barry Salzberg, CEO of Deloitte LLP, has just returned from the groundbreaking of Deloitte University. When completed, Deloitte University would be a world class learning and development center owned by, and for the exclusive use by the employees... View Details
Keywords: Leading Change; Problems and Challenges; Organizational Change and Adaptation; Management Teams; Competency and Skills; Training; Employees; Values and Beliefs; Education Industry; Consulting Industry; United States
Groysberg, Boris, Maureen Gibbons, and Joshua Bronstein. "Building a Developmental Culture: The Birth of Deloitte University." Harvard Business School Case 411-059, October 2010. (Revised May 2017.)
- June 1987 (Revised August 1988)
- Case
American Bank
By: Robert S. Kaplan
American Bank is developing a new system to compute product costs. The deregulated, more competitive environment for commercial banks has created both problems and opportunities for banking operations. In order to price existing products and assess the desirability of... View Details
Keywords: System; Consolidation; Commercial Banking; SWOT Analysis; Fair Value Accounting; Cost Management; Price; Banking Industry; North and Central America; United States
Kaplan, Robert S. "American Bank." Harvard Business School Case 187-194, June 1987. (Revised August 1988.)
- 22 Nov 2022
- Research & Ideas
When Agreeing to Disagree Is a Good Beginning
Disagreements don’t have to end discussions. In fact, as researchers from the Harvard Kennedy School and Harvard Business School discussed at a recent event, engaging with those who hold opposing views can be constructive and lead to new... View Details
Keywords: by Clea Simon, Harvard Gazette
- 06 Sep 2011
- Research & Ideas
Cheese Moving: Effecting Change Rather Than Accepting It
with a decidedly un-mousy message. I Moved Your Cheese: For Those Who Refuse to Live as Mice in Someone Else's Maze is like Who Moved My Cheese? in that the new business fable also stars a cast of mice. But the similarity ends there. “In... View Details
Keywords: by Carmen Nobel
- October 1996
- Article
Assessing the Work Environment for Creativity
By: T. M. Amabile, R. Conti, H. Coon, J. Lazenby and M. Herron
We describe the development and validation of a new instrument, KEYS: Assessing the Climate for Creativity, designed to assess perceived stimulants and obstacles to creativity in organizational work environments. The KEYS scales have acceptable factor structures,... View Details
Keywords: Creativity; Motivation and Incentives; Organizational Culture; Innovation and Invention; Groups and Teams; Performance; Research; Theory
Amabile, T. M., R. Conti, H. Coon, J. Lazenby, and M. Herron. "Assessing the Work Environment for Creativity." Academy of Management Journal 39, no. 5 (October 1996): 1154–1184.
- March 2001 (Revised August 2001)
- Exercise
Ginny's Restaurant: An Introduction to Capital Investment Valuation
An individual is considering the development of a new restaurant. To make the decision, she uses NPV analysis to determine whether she should undertake the investment, and, if so, the optimal size of the investment. View Details
"Ginny's Restaurant: An Introduction to Capital Investment Valuation." Harvard Business School Exercise 201-099, March 2001. (Revised August 2001.)
- July 1999
- Case
Restructuring General Motors North America (A): Pay-for-Performance
Presents the new pay-for-performance scheme adopted by General Motors (GM) in its 1999 reorganization of its sales and marketing organization. Once in operation, many administrative problems developed requiring a reconsideration of the scheme's basic architecture. View Details
Keywords: Restructuring; Compensation and Benefits; Marketing; Organizational Change and Adaptation; Problems and Challenges; Sales; Auto Industry; North America
Salter, Malcolm S. "Restructuring General Motors North America (A): Pay-for-Performance." Harvard Business School Case 800-027, July 1999.
- 12 Nov 2019
- Video
Kiran Mazumdar Shaw
Kiran Mazumdar-Shaw, Chairperson and Managing Director of Biocon, India’s largest biopharmaceutical company, explains how her firm developed over four years a new technology for making insulin, an essential... View Details
Rakesh Khurana
Rakesh Khurana is the Marvin Bower Professor of Leadership Development at the Harvard Business School. He is also Professor of Sociology at Harvard University, co-Master of Cabot House at Harvard College, and the Danoff Dean of Harvard College.
Professor... View Details
Keywords: executive search
- 07 Jun 2014
- Video
Christina Hsu - Making A Difference
- 12 Feb 2013
- First Look
First Look: Feb. 12
Preannouncements under Market Uncertainty Authors:Ofek, Elie, and Ozge Turut Publication:Marketing Science Abstract A firm may want to preannounce its plans to develop a new product in order to stimulate... View Details
Keywords: Sean Silverthorne
- 10 Oct 2019
- Working Paper Summaries
Birds of a Feather ... Enforce Social Norms? Interactions Among Culture, Norms, and Strategy
Keywords: by Hongyi Li and Eric J. Van den Steen
- September 1998 (Revised October 1998)
- Case
Adventurous Computer Games, Inc. (Abridged)
By: William J. Bruns Jr.
A new company that manufactures computer games must begin to capitalize computer software development costs. Issues that must be addressed include the effects of capitalization and decisions about how to match costs with future revenues. View Details
Bruns, William J., Jr. "Adventurous Computer Games, Inc. (Abridged)." Harvard Business School Case 199-020, September 1998. (Revised October 1998.)
- May 2001 (Revised February 2005)
- Case
KONE: The MonoSpace Launch in Germany
By: Das Narayandas and Gordon Swartz
Focuses on the launch of a new elevator product in Germany. In 1996, global construction slumps and low differentiation among competitive offerings has led to significant price competition and margin erosion in the elevator industry. In these circumstances, KONE, one... View Details
Keywords: Machinery and Machining; Product Launch; Product Development; Construction Industry; Germany
Narayandas, Das, and Gordon Swartz. "KONE: The MonoSpace Launch in Germany." Harvard Business School Case 501-070, May 2001. (Revised February 2005.)