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  • All HBS Web  (4,011)
    • People  (10)
    • News  (507)
    • Research  (1,700)
    • Events  (22)
    • Multimedia  (46)
  • Faculty Publications  (1,143)

Show Results For

  • All HBS Web  (4,011)
    • People  (10)
    • News  (507)
    • Research  (1,700)
    • Events  (22)
    • Multimedia  (46)
  • Faculty Publications  (1,143)
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  • Article

Trade-offs between Productivity and Quality in Selecting Software Development Practices

By: Alan MacCormack, Chris F. Kemerer, Michael A. Cusumano and Bill Crandall
Keywords: Quality; Applications and Software; Research and Development; Practice; Performance Productivity
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MacCormack, Alan, Chris F. Kemerer, Michael A. Cusumano, and Bill Crandall. "Trade-offs between Productivity and Quality in Selecting Software Development Practices." IEEE Software 20, no. 5 (September–October 2003): 78–85.
  • 12 PM – 1 PM EDT, 21 Mar 2023
  • Webinars: Career

LinkedIn for Job Searching

Data can reveal what matters most in today's job market, and this interactive webinar from CPD and Jeremy Schifeling, LinkedIn's former head of student and alumni education, will share behind-the-scenes insights that can help you optimize LinkedIn for both job hunting... View Details
  • 30 Mar 2018
  • News

Fighting Poverty One Neighborhood at a Time

“Academic achievement opens opportunities for success, but you can’t expect schools to consistently outperform the health of their neighborhoods,” says John Majors (MBA 2000). “The reality is that some employers and educators automatically lower their expectations when... View Details
  • 24 Apr 2014
  • News

Helping one child led to improving the lives of thousands

Gerald Chertavian (MBA 1992) volunteered as a Big Brother and saw firsthand how urban youth suffered from a lack of job options. He wrote his HBS application essay about starting a program to connect those young adults with a growing need... View Details
  • Web

Online Transforming Customer Experiences Course | HBS Online

This course is part of the Entrepreneurship & Innovation and Leadership & Management track. Introduction to Transforming Customer Experiences ENROLL NOW No application needed for our certificate programs. Start your journey today! New... View Details
  • 27 Apr 2015
  • Blog Post

2+2: Building on Business Basics at HBS

afraid to. Working for Walmart in Bentonville, Arkansas turned out to be great! But I would not have been as likely to take that chance without 2+2.What’s your best advice for someone who’s considering applying to the 2+2 program?The View Details
  • Web

Building and Sustaining a Successful Enterprise - Intensive - Course Catalog

HBS Course Catalog Building and Sustaining a Successful Enterprise - Intensive Course Number 1507 Baker Foundation Professor of Management Practice Willy Shih Spring; Q3; 1.5 credits 14 sessions Paper This short version of BSSE will focus on core theories and View Details
  • Web

Generative AI for Business Leaders - Course Catalog

consider? These questions are pivotal whether you aspire to be a corporate innovator driving AI initiatives or a startup founder focused on the burgeoning GenAI market. Understanding the complexities of GenAI goes beyond using ChatGPT-type View Details
  • 01 Mar 2005
  • News

Job Interviews

On the most basic level, job interviews provide an opportunity for companies and potential employees to exchange essential information. But in today’s crowded job market, applicants who really want to outclass the competition need to go... View Details
Keywords: Deborah E. Blagg; Colleges, Universities, and Professional Schools; Educational Services
  • October 2011 (Revised October 2013)
  • Case

Ensighten

By: Lena G. Goldberg and Michael J. Roberts
Focuses on a small start-up software company engaged in a negotiation over its software licensing agreement with a very large potential client. The entrepreneur must weight legal and business issues vs. his desire to land the key customer. View Details
Keywords: Applications and Software; Business Plan; Business Startups; Agreements and Arrangements; Corporate Entrepreneurship; Contracts; Information Technology Industry
Citation
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Goldberg, Lena G., and Michael J. Roberts. "Ensighten." Harvard Business School Case 812-050, October 2011. (Revised October 2013.)
  • May 2024
  • Supplement

HubSpot and Motion AI (B): Generative AI Opportunities

By: Jill Avery
The technologies driving artificial intelligence (AI) had progressed significantly since HubSpot’s acquisition of Motion AI in 2017. Generative AI was the newest major development. Software-as-a-service (SaaS) companies such as HubSpot were analyzing how generative AI... View Details
Keywords: Artificial Intelligence; CRM; Chatbots; Sales Management; Generative Ai; SaaS; Marketing; Sales; AI and Machine Learning; Customer Relationship Management; Applications and Software; Technological Innovation; Competitive Advantage; Technology Industry; United States
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Avery, Jill. "HubSpot and Motion AI (B): Generative AI Opportunities." Harvard Business School Supplement 524-088, May 2024.
  • Web

Nicolas Weninger | MBA

both the technical understanding and the skills needed to build innovative, workable, and scalable solutions alongside my phenomenal peers. Tech areas of interest: I am fascinated by the intersection of new technologies or new View Details
  • Web

Faculty | Information Technology

Creative Cloud Budgeting ChatGPT Edu Computer Upgrades Generative AI Tools at HBS My Requests Information Security Marketing & Communications Templates O365 SharePoint OneDrive O365 Teams Personal Devices Printing Travel Information Working Remotely Teaching & Learning... View Details
  • Web

Residents & Fellows Course - Institute For Strategy And Competitiveness

and the institute have developed a two and one half day seminar focused on frameworks, application tools, and case studies highlighting real-life examples of organizations moving toward value-based care delivery models targeted towards... View Details
  • Web

Doctoral Students | Information Technology

the most of your HBS experience. Adobe Creative Cloud Information & Resources Information Security Microsoft 365 myHBS My Requests SharePoint Essentials Teaching & Learning Applications and technology products to bring teaching and... View Details
  • 05 Apr 2013

WSA Lunch

The Women's Student Association invites prospective women applicants to join us on campus for an informal lunch. View Details
  • 12 May 2015
  • Blog Post

Just Starting to Recruit?

needs. 2) Post a job - Create awareness of opportunities at your firm via our recruiting platform, reaching current MBA students and alumni who are seeking new job opportunities. 3) Access Resumes - Identify applicants who fit your target... View Details
Keywords: All Industries
  • Fast Answer

Forecasts: economic, industry, and country

How can I find economic, industry, and country forecasts worldwide? Datastream: HBS access is limited to Consensus Economics Mean Forecasts. Open the Excel application and select Refinitiv link, then... View Details
  • Web

Accessibility | About

disabilities. Moving forward, Harvard expects University Information Technology and University Digital Content to conform to applicable Digital Accessibility Standards to the fullest extent possible. “Accessibility is about more than... View Details
  • 05 Oct 2022
  • News

Inside the Chip Shortage

says, adding that demand will continue to grow for applications in cars, robots, manufacturing, and health care. Semiconductors are the tools that make it possible to process data, which makes them foundational to modern technology. Most... View Details
Keywords: Computer and Electronic Product Manufacturing; Manufacturing
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