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Show Results For
- All HBS Web
(950)
- People (8)
- News (231)
- Research (378)
- Multimedia (5)
- Faculty Publications (98)
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- 26 Feb 2020
- News
Phoenix Rising
persuade people, when the country was falling apart, that you see an incredible opportunity to move ahead,” she says. But all of those cases from second-year Entrepreneurial Finance proved invaluable in helping her grow the business in spite of a fractured economy.... View Details
Keywords: Jen McFarland Flint
- 10 Dec 2014
- News
Front-Row Seat
Bradley’s personal involvement in its digital strategy and the recruitment of key positions is clear. But that success has been like the man himself—dramatic yet understated. The turnaround deployed two key tactics central to any... View Details
- 01 Mar 2012
- News
Alumni Book Briefs
'75) ((Amazon Digital Services)) Frank Batten: The Untold Story of the Founder of the Weather Channel by Connie M. Sage ((University of Virginia Press)) Smarter Branding without Breaking the Bank: Five Proven Marketing Strategies You Can... View Details
- 01 Mar 2018
- News
March 2018 Alumni and Faculty Books
Alumni Books Dress Like a Million from Goodwill: The Ultimate Recycle Store by Jean Kelley (OPM 29, 2000) (JKLA Publishing) Goodwill stores are the ultimate retail location for getting great deals on name brand clothing. In this book, the... View Details
- 16 Jul 2013
- News
Embracing Chaos
where he lives with his wife. "We've created a platform so that if you want to make a difference, there's a place for you to come in, meet like-minded people, and have resources and a brand so you can go out and have an impact in the... View Details
- 22 Feb 2022
- News
March 2022 Alumni and Faculty Books
trusted brand in business. Building a Winning Career: A complete guide to securing and thriving in your ideal senior role By William Cowan (MBA 1972) Stradis Pty LTD Do you know how to seek out and win your next executive role? Are you... View Details
- 12 Dec 2018
- News
Lesson Plan
hope. So last December, speaking in a crowded, harshly lit room typical of government offices the world over, Cognetti put herself forward as one of 10 candidates to vie for a seat on the Scranton School Board. As part of her personal... View Details
- 01 Jun 2001
- News
Teaching for the Ages: the MBA Classroom in the 21st Century
couple of students to help me sort out how new technology is affecting their lives at HBS. Immediately, they mention the Course Platform (see sidebar below). This wondrous-sounding intranet for the HBS community contains not only their course syllabi, daily assignment... View Details
- 20 Jul 2022
- News
Wired to be Inspired
thinking about your employees, you’re thinking about your communities and you’re thinking about the planet. It’s palpable. You can see how they talk about themselves. You can see how they envision their strategy. You can see how employees show up to work. You see how... View Details
- 01 Dec 2013
- News
14 for '14
author detailing his current four-year journey through all 54 African countries at Africa54.com "Consumers will acquire a greater appreciation of targeted, personal marketing. A growing number of advertisers will embrace online marketing... View Details
- 01 Dec 2016
- News
Alumni Books of 2016
and extraordinarily detailed maps. Leading YOU: The Power of Self-Leadership to Build your Executive Brand and Drive Career Success by Brenda Bence (MBA 1991) (Global Insight Communications, LLC) The most important driver of overall... View Details
- 01 Mar 2010
- News
Sole Mates
position. The job has taken me to some forty countries around the world, usually accompanying the prime minister on official visits while presenting the investment opportunities in the country, or meeting directly with potential investors. Invest Macedonia’s role... View Details
- 04 Aug 2020
- News
How Business Can Advance Racial Equity
impact coming from? Lisa Lewin: First, I think what we have seen from consumers has been incredible. Their increasing commitment to spending money on companies and brands aligned with their values has been an incredible, catalyzing force... View Details
- 29 Apr 2025
- News
Challenge Accepted
later. So I think that the challenge, which at first seemed like a disaster, turned out to be one of the best things that happened to me in my career. I went to smaller and smaller places, finally starting my own and making it bigger and bigger. One other thing to add... View Details
- 01 Sep 2015
- News
The Business of Love
inspiration boards with images ranging from playful to sexy to Brooklyn, to get a better sense of the brand Jess Deckinger describes as “warm and fuzzy,” and “a cooler way to do dating.” As the meeting ends, one designer sums up the... View Details
Keywords: April White
- 01 Dec 1996
- News
An Entrepreneurial Journey
bar for which he became responsible accounted for $80,000 annually of the $500,000 business. With his personal style of leadership, that brand grew into the Neutrogena Corporation in 1961, went public in... View Details
- 08 Jun 2023
- News
Three Alumni Clubs Celebrate Leadership, Community, and History over Dinner
introduced the banquet's featured speaker, Marissa Solis, the senior vice president for global brand and consumer marketing at the NFL. "She's an amazing and inspirational Latino professional," says Pérez-Riera. "We had an absolutely... View Details
Keywords: Margie Kelley
- 01 Oct 1998
- News
Andresen Becomes First European and First Exec. Ed. Graduate to Endow HBS Professorship
program at the Nestlé Group in Germany, where he showed a particular talent for marketing and product management. His skills attracted the attention of the management at Pfizer-Germany, who hired him in 1966 as senior brand manager. A... View Details
- 13 Dec 2017
- News
Skydeck Live: What Really Motivates American Voters?
sad state of affairs when we business people have a reputation for being really good at the hard core stuff and not great at the soft stuff. I also think it says that we should all be aware of the fact that Donald Trump has had a significant impact on the View Details
- 06 Dec 2018
- News
Cold Call Horror Stories
case in the course that at that point was called POM—Production and Operations Management—and the section gave me a round of applause because it never happened before that the same person was called to open twice in a day. So of course I... View Details