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Show Results For
- All HBS Web
(406)
- News (92)
- Research (257)
- Events (2)
- Multimedia (2)
- Faculty Publications (103)
- 16 Jun 2020
- Research & Ideas
Your Customers Have Changed. Here's How to Engage Them Again.
to give them a better chance of surviving. In contrast, industries with increasing customer demand—grocery stores, online entertainment, teleconference providers, and their suppliers—need to adjust to this directional reality at a slower,... View Details
- November 2022
- Case
The Battle Among Channels for Marketing Pharmaceuticals: UpScript, Pharmacy Benefit Managers, and Direct-to-Consumer Sales
By: Regina E. Herzlinger and Tiffany Farrell
Can an online, direct-to-consumer pharmacy both improve the quality and speed of care for patients who need branded drugs and stabilize profits for pharmaceutical manufacturers? UpScript, after years spent achieving legal and regulatory compliance and simultaneous... View Details
Keywords: DTC; Internet and the Web; Marketing Channels; Customer Value and Value Chain; Governing Rules, Regulations, and Reforms; Competitive Strategy; Service Delivery; Growth and Development Strategy; Pharmaceutical Industry; Health Industry; Retail Industry
Herzlinger, Regina E., and Tiffany Farrell. "The Battle Among Channels for Marketing Pharmaceuticals: UpScript, Pharmacy Benefit Managers, and Direct-to-Consumer Sales." Harvard Business School Case 323-031, November 2022.
- 11 Jul 2006
- First Look
First Look: July 11, 2006
King 806-166 Edison Schools, Inc., a pioneer in the for-profit management of public schools, demonstrates the challenges and opportunities related to private-sector involvement in the delivery of a public good. The case follows the... View Details
Keywords: Sean Silverthorne
- Web
About the Center - Christensen Center for Teaching & Learning
instructors at other institutions in the United States and abroad. Services for HBS Faculty The Christensen Center supports all current Harvard Business School faculty through online resources and confidential one-on-one consulting... View Details
- 20 Apr 2020
- Blog Post
Introducing LivelyHood, A Volunteer Nonprofit Founded in Response to COVID-19
thereafter, the world started to change quickly and dramatically. The impending health crisis and mass stockpiling consumed the collective psyche. And a tweet from the UK went viral: a nurse who had worked all day taking care of COVID-19 patients was unable to buy... View Details
- 06 Oct 2015
- First Look
October 6, 2015
participants towards choosing payoffs for themselves more often, consistent with excuse-driven responses to risk. Additional results support the existence of excuse-driven types. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=49637 forthcoming... View Details
Keywords: Sean Silverthorne
- Web
Winners & Runners-Up | New Venture Competition
Health helps doctors select the healthiest embryo(s) for assisted reproductive therapy. Darza Yazan Halwani, MBA 2020 Business Track Runner-Up DARZA is a new e-commerce fashion brand that provides the best online shopping fashion... View Details
- 01 May 2020
- What Do You Think?
Does Remote Work Mix with Organizational Culture?
without too much difficulty. It all suggests that responses to the virus may hasten a trend already in process, that of more delivery of work performed remotely. The pros and cons of working remotely have been hashed over repeatedly.... View Details
Keywords: by James Heskett
- Web
Advisory Board - Entrepreneurship
Interactive Messaging Unit (IMU), the online industry's catalyst for going "beyond the banner" and standardizing new ad formats that dramatically enhanced both the user experience and ad performance. His influence in this evolution earned... View Details
- Web
Value Measurement for Health Care - Institute For Strategy And Competitiveness
HBS ISC Health Care Health Care Value-Based Health Care Health Care Courses Fast Facts Health Care Courses Health Care Courses Executive Education Courses Health Care Curriculum Residents & Fellows Course Strategy for Health Care Delivery... View Details
- 21 Aug 2012
- First Look
First Look: August 21
Disruption? Willy Shih and William NobleHarvard Business School Case 612-101 As Clayton Christensen drove to the studio to deliver an online executive education class, he pondered the future of management education. How big a threat did... View Details
Keywords: Sean Silverthorne
- Profile
Enrico Ferrari
grocery delivery venture in Germany and Australia, which was backed by Rocket Internet, the largest European internet incubator and investor. Although that founder's journey ultimately came to an end, Rocket... View Details
Keywords: Tech
- 17 Apr 2012
- First Look
First Look: April 17
interviews of over 80 individuals from 6 service delivery units and 8 support departments that provide them with equipment and supplies, we find that a lack of interconnectedness among interdependent departments-rather than errors or... View Details
Keywords: Carmen Nobel
- 07 May 2020
- Research & Ideas
The One Good Thing Caused by COVID-19: Innovation
makes consumers more willing to pay for safety features." Already during the pandemic, companies have been creative in identifying "low-hanging fruit" that could be quickly implemented in their operations. Grocery stores... View Details
Keywords: by Hong Luo and Alberto Galasso
- Web
Dean Nitin Nohria | About
billion campaign, reaching that goal in 2018. March 2014 HBX, The School’s First Online Offering Launched HBX, renamed HBS Online in 2019, introduced an innovative platform to support the View Details
- May 2021
- Simulation
Customer Compatibility Exercise Application
By: Ryan W. Buell
Customers impose considerable variability on the operating systems of service organizations. They show up when they wish (arrival variability), they ask for different things (request variability), they vary in their willingness and ability to help themselves (effort... View Details
- 01 Jun 2023
- News
Buy Big, Sell Small
least 75 percent of India’s consumer goods sales despite the significant inefficiencies of an outdated business model. “Kiranas are limited-inventory, 2,000- to 5,000-square-foot shops that don’t always get on-time deliveries or access to... View Details
- 08 Jun 2010
- First Look
First Look: June 8
County Hospital: Gastroenterology Care in Sweden Michael E. Porter, Jennifer F. Baron, and Martin RejlerHarvard Business School Case 710-469 Sweden's Highland District County Hospital, similar to a community hospital in the U.S., undertook a major restructuring to... View Details
Keywords: Martha Lagace
- 13 Nov 2013
- Research & Ideas
Should Men’s Products Fear a Woman’s Touch?
percent of Porsche-driving television and movie characters have been male. SUVs, however, are commonly associated with women drivers. To gauge the effect of the change among loyal Porsche owners, Avery analyzed online conversations among... View Details
- 21 Aug 2018
- First Look
New Research and Ideas, August 21, 2018
accuracy of daily sales forecasts. We collaborated with an online apparel retailer to assemble a dataset that combines (1) detailed internal operational information, including data on sales, advertising, and promotions, as well as (2)... View Details
Keywords: Dina Gerdeman