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      by Lynda M. ApplegateRemove by Lynda M. Applegate →

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      • September 1999
      • Case

      Throughline Company Business Plan

      By: Lynda M. Applegate and Sheila L Marcelo
      Keywords: Business Plan
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      Applegate, Lynda M., and Sheila L Marcelo. "Throughline Company Business Plan." Harvard Business School Case 800-140, September 1999.
      • September 1999
      • Case

      Chemdex.com Business Plan

      By: Lynda M. Applegate
      Keywords: Business Plan; Chemical Industry
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      Applegate, Lynda M. "Chemdex.com Business Plan." Harvard Business School Case 800-139, September 1999.
      • September 1999 (Revised January 2000)
      • Technical Note

      Last Mile of Broadband Access, The: Technical Note

      By: Jay O. Light, Lynda M. Applegate and Daniel J. Green
      Provides an overview of broadband access technology. Includes technical overviews of cable, DSL, fixed wireless, and satellite systems, and suggests the technical suitability of each to accommodate broadband applications. View Details
      Keywords: Business Model; Infrastructure; Internet and the Web; Mobile and Wireless Technology
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      Light, Jay O., Lynda M. Applegate, and Daniel J. Green. "Last Mile of Broadband Access, The: Technical Note." Harvard Business School Technical Note 800-076, September 1999. (Revised January 2000.)
      • September 1999
      • Background Note

      Revolution in the Communications Switching Industry

      By: Jay O. Light, Lynda M. Applegate and Daniel J. Green
      As data packet switches threatened the voice circuit switch industry in 1999, major switch and router vendors began paying high premiums to acquire venture-backed switch companies. This note explains what a switch is and suggests why large vendors might be so anxious... View Details
      Keywords: Acquisition; Restructuring; Capital; Information Technology; Technology Adoption; Communications Industry; Electronics Industry
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      Light, Jay O., Lynda M. Applegate, and Daniel J. Green. "Revolution in the Communications Switching Industry." Harvard Business School Background Note 800-121, September 1999.
      • February 1999 (Revised September 2001)
      • Teaching Note

      BAE Automated Systems (A) and (B) TN

      By: Lynda M. Applegate
      Teaching Note for (9-396-311) and (9-396-312). View Details
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      Applegate, Lynda M. "BAE Automated Systems (A) and (B) TN." Harvard Business School Teaching Note 399-099, February 1999. (Revised September 2001.)
      • February 1999
      • Teaching Note

      Colliers International Property Consultants, Inc.: Managing a Virtual Organization TN

      By: Lynda M. Applegate
      Teaching Note for (9-396-080). View Details
      Keywords: Real Estate Industry
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      Applegate, Lynda M. "Colliers International Property Consultants, Inc.: Managing a Virtual Organization TN." Harvard Business School Teaching Note 399-101, February 1999.
      • February 1999
      • Teaching Note

      Singapore Unlimited: Building the National Information Infrastructure, Teaching Note

      By: Lynda M. Applegate
      Teaching Note for (9-196-012). A rewritten version of an earlier teaching note. View Details
      Keywords: Information Management; Infrastructure; Policy; Government Administration; Information Industry; Singapore
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      Applegate, Lynda M. "Singapore Unlimited: Building the National Information Infrastructure, Teaching Note." Harvard Business School Teaching Note 399-098, February 1999.
      • February 1999 (Revised May 2002)
      • Teaching Note

      MicroAge, Inc.: Orchestrating the Information Technology Value Chain TN

      By: Lynda M. Applegate
      Teaching Note for (9-398-068). View Details
      Keywords: Technology Industry; Arizona
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      Applegate, Lynda M. "MicroAge, Inc.: Orchestrating the Information Technology Value Chain TN." Harvard Business School Teaching Note 399-115, February 1999. (Revised May 2002.)
      • February 1999 (Revised October 2001)
      • Teaching Note

      Taco Bell, Inc.(1983-1994) TN

      By: Lynda M. Applegate
      Teaching Note for (9-398-129). View Details
      Keywords: Food and Beverage Industry; Service Industry; Mexico
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      Applegate, Lynda M. "Taco Bell, Inc.(1983-1994) TN." Harvard Business School Teaching Note 399-096, February 1999. (Revised October 2001.)
      • October 1998 (Revised February 2000)
      • Case

      RealNetworks, Inc.: Converging Technologies/Expanding Opportunities

      By: Lynda M. Applegate and Kirk A. Goldman
      Highlights issues related to the impact of the Internet on industry and technology convergence. RealNetworks has succeeded in establishing its position as a market leader (over 90% market share) in the Internet streaming media segment. Can they maintain this position... View Details
      Keywords: Outcome or Result; Opportunities; Competitive Strategy; Expansion; Internet; Information Technology Industry
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      Applegate, Lynda M., and Kirk A. Goldman. "RealNetworks, Inc.: Converging Technologies/Expanding Opportunities." Harvard Business School Case 399-025, October 1998. (Revised February 2000.)
      • September 1998 (Revised February 1999)
      • Case

      Interactive Insurance Services: Redefining Insurance Distribution

      By: Lynda M. Applegate and Marla Malcom-Nagler
      Founded in July 1995, Interactive Insurance Services provided personal lines of insurance over the World Wide Web. In June 1996, the company was acquired by Intuit for $7.5 million. The case details the competitive and organizational issues faced by this rapidly... View Details
      Keywords: Acquisition; Restructuring; Growth and Development; Distribution; Business Processes; Competitive Strategy; Web; Insurance Industry
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      Applegate, Lynda M., and Marla Malcom-Nagler. "Interactive Insurance Services: Redefining Insurance Distribution." Harvard Business School Case 399-017, September 1998. (Revised February 1999.)
      • August 1998 (Revised May 1999)
      • Case

      Network Computer, Inc.

      By: Lynda M. Applegate and Kirk A. Goldman
      Keywords: Information Infrastructure; Networks; Corporate Strategy; Information Technology; Internet and the Web; Computer Industry
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      Applegate, Lynda M., and Kirk A. Goldman. "Network Computer, Inc." Harvard Business School Case 399-026, August 1998. (Revised May 1999.)
      • July 1998 (Revised February 2000)
      • Case

      TPN Register: The Trading Process Network

      By: Lynda M. Applegate
      Keywords: Market Transactions; Information Technology
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      Applegate, Lynda M. "TPN Register: The Trading Process Network." Harvard Business School Case 399-015, July 1998. (Revised February 2000.)
      • July 1998 (Revised September 1998)
      • Case

      Day in the Life of a Professor in 1998, A

      By: Lynda M. Applegate and Jared Bleak
      Keywords: Teaching; Education
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      Applegate, Lynda M., and Jared Bleak. "Day in the Life of a Professor in 1998, A." Harvard Business School Case 399-009, July 1998. (Revised September 1998.)
      • June 1998 (Revised November 2010)
      • Teaching Note

      M-TRONICS (TN) (A) and (B)

      By: Joseph L. Bower and Lynda M. Applegate
      Teaching Note for 807156 and 807157. View Details
      Keywords: Corporate Entrepreneurship; Business Subsidiaries; Problems and Challenges; Integration; Manufacturing Industry
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      Bower, Joseph L., and Lynda M. Applegate. "M-TRONICS (TN) (A) and (B)." Harvard Business School Teaching Note 398-171, June 1998. (Revised November 2010.)
      • May 1998 (Revised October 2001)
      • Case

      Taco Bell Inc. (1983-1994)

      By: Lynda M. Applegate, Leonard A. Schlesinger and Dave DeLong
      Details the actions of John Martin, newly named CEO, as he leads Taco Bell through a decade of incremental and radical changes. By the end of the case, total system sales within Taco Bell, a Mexican style fast-food restaurant chain and a division of PepsiCo, have grown... View Details
      Keywords: Business Subsidiaries; Transformation; Economic Growth; Food; Leadership Style; Growth and Development Strategy; Organizational Design; Performance Effectiveness; Food and Beverage Industry; Service Industry; Mexico
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      Applegate, Lynda M., Leonard A. Schlesinger, and Dave DeLong. "Taco Bell Inc. (1983-1994)." Harvard Business School Case 398-129, May 1998. (Revised October 2001.)
      • November 1997 (Revised May 2002)
      • Case

      MicroAge, Inc.: Orchestrating the Information Technology Value Chain

      By: Lynda M. Applegate and Kirk A. Goldman
      MicroAge, Inc. started as a storefront in Tempe, AZ in 1976 selling personal computer kits to hobbyists. During their first year of operation, founders Jeff McKeever and Alan Hald sold $1.5 million worth of computer kits, priced at under $1,000 each. Twenty years... View Details
      Keywords: Transformation; Growth Management; Risk Management; Product; Opportunities; Horizontal Integration; Information Infrastructure; Information Technology; Internet and the Web; Technology Industry; Arizona
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      Applegate, Lynda M., and Kirk A. Goldman. "MicroAge, Inc.: Orchestrating the Information Technology Value Chain." Harvard Business School Case 398-068, November 1997. (Revised May 2002.)
      • 1997
      • Working Paper

      Electronic Commerce and the Internet: Looking Back as We Look Ahead

      By: Lynda M. Applegate
      Citation
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      Applegate, Lynda M. "Electronic Commerce and the Internet: Looking Back as We Look Ahead." Harvard Business School Working Paper, No. 97-056, September 1997.
      • October 1996 (Revised January 1997)
      • Case

      Internet Securities

      By: Lynda M. Applegate and Janis Lee Gogan
      Keywords: Internet
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      Applegate, Lynda M., and Janis Lee Gogan. "Internet Securities." Harvard Business School Case 397-052, October 1996. (Revised January 1997.)
      • May 1996
      • Case

      Colliers and the Technology Solution

      By: Lynda M. Applegate and Carin-Isabel Knoop
      Keywords: Technology
      Citation
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      Applegate, Lynda M., and Carin-Isabel Knoop. "Colliers and the Technology Solution." Harvard Business School Case 396-081, May 1996.
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