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- All HBS Web (319)
- Faculty Publications (106)
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- 08 Sep 2010
- First Look
First Look: September 8, 2010
more deliberate and slower pace of product development and approval that is typical in healthcare. Purchase this case:http://cb.hbsp.harvard.edu/cb/product/810143-PDF-ENG The Guggenheims View Details
Keywords: Sean Silverthorne
- 24 Jan 2012
- First Look
First Look: Jan. 24
(Study 1). Product priming also increases the speed with which product-relevant individuals come to mind (Study 2). In Study 3, consumers felt subjectively closer to networks primed by specific products, and... View Details
Keywords: Sean Silverthorne
- 22 Apr 2013
- Research & Ideas
Earth Day: Recent Research on Sustainability
lie in research by Robert G. Eccles, Ioannis Ioannou, Shelley Xin Li, and George Serafeim. Power from Sunshine: A Business History of Solar EnergyThis paper by View Details