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Publications

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  • All HBS Web  (2,870)
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    • Research  (1,500)
    • Events  (6)
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  • All HBS Web  (2,870)
    • People  (2)
    • News  (1,012)
    • Research  (1,500)
    • Events  (6)
    • Multimedia  (23)
  • Faculty Publications  (736)
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  • 09 Jul 2007
  • Research & Ideas

Five Steps to Better Family Negotiations

successfully leveraged in negotiations between family members in family business systems. We will review the principles and their applicability to family negotiations below. 1. Analyze The Negotiation Space The negotiation space consists of all parties that are... View Details
Keywords: by John A. Davis and Deepak Malhotra
  • 03 Jun 2020
  • Research & Ideas

Who Guarantees Your Workplace Is Safe for Return?

School of Public Health and director of the Healthy Buildings program there. John Macomber is a senior lecturer in the Finance Unit at Harvard Business School, where he teaches courses in real estate and infrastructure finance. They are... View Details
Keywords: by John Macomber and Joseph Allen; Real Estate
  • Web

The John H. McArthur Fellowship for Canadian MBA Students - Global

note that this fellowship is a non-need based award and is incremental to any existing HBS Fellowship*. By helping to defray the costs of the MBA program, the John H. McArthur Canadian Fellowship seeks to... View Details
  • 01 Oct 1996
  • News

Kid at Heart — John H. Eyler (MBA 1971)

dolls, elaborate board games, and thousands of unique and trendsetting kid pleasers -- all of which can be fiddled with by hopeful little hands and more than a few big hands as well. The wizard behind the curtains orchestrating all this... View Details
Keywords: Marguerite Rigoglioso
  • 08 May 2020
  • In Practice

Nonprofits Hurt by COVID-19 Must Hoard Cash to Hold On

survey by the Charities Aid Foundation of America. A staggering 97 percent of respondents expect their funding to decline during the next 12 months as the struggling economy and social distancing hurts fundraising efforts. What can... View Details
Keywords: by Danielle Kost
  • June 2013 (Revised November 2013)
  • Case

Bluefin Labs: The Acquisition by Twitter

By: John Deighton and Leora Kornfeld
What is the value of Bluefin Labs's social listening data to Twitter? Acquired by Twitter in 2013, Bluefin had built a system that gathered millions of online comments in an effort to develop new metrics for TV programs and brand advertising. With data from Twitter... View Details
Keywords: Measurement and Metrics; Data and Data Sets; Internet; Software; Communication Technology; Advertising; Social and Collaborative Networks; Acquisition; Television Entertainment; Advertising Industry; Media and Broadcasting Industry; United States
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Deighton, John, and Leora Kornfeld. "Bluefin Labs: The Acquisition by Twitter." Harvard Business School Case 513-091, June 2013. (Revised November 2013.) (request a courtesy copy.)
  • April 2013
  • Teaching Note

Bluefin Labs: The Acquisition by Twitter

By: John Deighton and Leora Kornfeld
What is the value of Bluefin Labs's social listening data to Twitter? Acquired by Twitter in 2013, Bluefin had built a system that gathered millions of online comments in an effort to develop new metrics for TV programs and brand advertising. With data from Twitter and... View Details
Keywords: Knowledge Use and Leverage; Knowledge Acquisition; Marketing; Television Entertainment; Mobile Technology
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Deighton, John, and Leora Kornfeld. "Bluefin Labs: The Acquisition by Twitter." Harvard Business School Teaching Note 513-094, April 2013.
  • 02 Sep 2016
  • Op-Ed

The Twitter Election

time interacting with traditional media.Second, voters who may have enjoyed being entertained and provoked during the primary by Trump's tweets are likely to become more serious as they approach the general election. Given the tough... View Details
Keywords: by John Quelch and Thales Teixeira
  • 27 Aug 2018
  • News

How Best Buy, The New York Times, And John Deere Have Become Digital Leaders

  • Web

Courses by Title - Course Catalog

Elective Curriculum: Course Descriptions Last Updated: 10 Jun 2025 By Course Title View by Unit | View by Course Title | View by Faculty | Print... View Details
  • Web

Courses by Faculty Unit - Course Catalog

Elective Curriculum: Course Descriptions Last Updated: 10 Jun 2025 By Unit View by Unit | View by Course Title | View by Faculty | Print View... View Details
  • 18 Oct 2016
  • Op-Ed

Why Business Should Invest in Community Health

improve health in their communities. The business case for investing in community health is compelling, especially for companies that depend on communities for workers and customers. Sick and absent workers cost American firms some $225 billion annually. Now a study... View Details
Keywords: by John Quelch, Howard Koh, and Pamela Yatsko; Health
  • 01 Oct 2001
  • News

Peter W. Olson: By the Book

world literature, including Salman Rushdie, Toni Morrison, and John Updike. In a volatile industry known for the intelligence, passion, and eccentricity of its publishers, Olson emphasizes the importance of face-to-face meetings over... View Details
Keywords: Hanna, Julia; Publishing Industries (except Internet); Information
  • 05 Jul 2006
  • Working Paper Summaries

The Presentation of Self in the Information Age

Keywords: by John A. Deighton; Advertising
  • Web

Courses by Faculty - Course Catalog

Elective Curriculum: Course Descriptions Last Updated: 10 Jun 2025 By Faculty View by Unit | View by Course Title | View by Faculty | Print View... View Details
  • 01 Nov 1999
  • Lessons from the Classroom

What’s Next & So What? Leading in the 21st Century

Leading in the 21st Century is an HBS Executive Education program being held in January 2000. Professors Gary Hamel and John Kotter talk about the course and the new realities of leadership and competitive... View Details
Keywords: by Staff
  • 2016
  • Blog

Building A Culture of Health - John A. Quelch: The Marketing of Prevention

By: John A. Quelch
The US will devote 17.5% of GDP to health care this year, around $3 trillion. Yet only 3 percent of that will be spent on prevention, including both primary prevention (preventing illness in the first place) and secondary prevention (preventing sick people getting... View Details
Keywords: Healthcare; Healthcare Marketing; Prevention; Wellbeing; Health; Marketing; Health Industry; Insurance Industry; Public Administration Industry; Europe; North and Central America
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Quelch, John A. "The Marketing of Prevention." Building A Culture of Health - John A. Quelch (blog). May 12, 2016. http://johnquelch.org/the-marketing-of-prevention/.
  • 11 Feb 2019
  • Blog Post

John Bracaglia, MBA 2020: “I Want to Find the Machine Learning Strategy That Avoids the Pitfalls While Fulfilling the Promise.”

For John Bracaglia, his academic and professional careers have been driven by two themes: “machine learning and behavioral economics,” he says. “The two work together. Machine learning is about how computers... View Details
Keywords: Technology; Entrepreneurship
  • 24 Aug 2016
  • Research & Ideas

Can Obamacare Be Saved?

On August 15th, Aetna announced that it would reduce by 80 percent its participation in the Obama administration’s public exchanges for health insurance policies in 2017, citing significant financial losses. The move came just a few weeks... View Details
Keywords: by John A. Quelch and Emily Boudreau; Insurance; Health
  • 29 Aug 2019
  • News

HBS Announces 2019-2020 Public Art Exhibition Supported by the C. Ludens Ringnes Sculpture Collection

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