Publications

2021
Working Paper

Does Who Helps You Impact Your Behavior? Examining the Effects of Social Interactions on Knowledge Sharing in Online Communities

By: Eunkwang Seo, Frank Nagle and Sonali K. Shah

Online communities provide vibrant forums for knowledge sharing and are increasingly being used by individual users and firms to source knowledge and create and capture value. Yet, there is much to learn about how the actions of community members affect other members,... View Details

Keywords: Online Communities; Knowledge Development; Innovation; Reciprocity; Knowledge Sharing; Networks; Innovation and Invention; Interpersonal Communication

SSRN

Web

Accounting & Management Awards & Honors - Faculty & Research

Ranjani Krishnan and Frank Moers. Ethan C. Rouen : Selected as a 2015 AAA/Deloitte/J. Michael Cook Doctoral Consortium Fellow by the American Accounting Association. Ethan C. Rouen : Selected as a Finalist... View Details

09 Jun 2020
News

Accelerating Innovation Through a Network of Ecosystems

March 2019
Article

Open Source Software and Firm Productivity

By: Frank Nagle

As open source software (OSS) is increasingly used as a key input by firms, understanding its impact on productivity becomes critical. This study measures the firm-level productivity impact of nonpecuniary (free) OSS and finds a positive and significant value-added... View Details

Keywords: Applications and Software; Open Source Distribution; Performance Productivity; Information Technology; Strategy

Find at Harvard

12 May 2023
News

Alabama's Yella Fella

he took inspiration from an HBS case about Frank Perdue's efforts to brand chicken with the tagline, "It takes a tough man to make a tender chicken." From the 1980s and 1990s, Rane sponsored NCAA football teams and hired college coaches... View Details

Keywords: Merchant Wholesalers, Durable Goods; Wholesale Trade

September 2023
Technical Note

Free and Open Source Software and Hardware

By: Frank Nagle

This technical note surveys the concepts of free and open source software and hardware. It introduces the concepts in general, providing a brief history of their development and numerous examples of how companies employ them in practice. Further, it identifies various... View Details

Keywords: Corporate Strategy; Collaborative Innovation and Invention; Technological Innovation; Nonprofit Organizations; Competitive Strategy; Patents; Information Technology; Business Model; Open Source Distribution; Applications and Software; Information Technology Industry; Technology Industry

Educators

02 Feb 2016
News

Hiring Star Salespeople Isn’t the Best Way to Grow

04 Dec 2017
News

How a Fast-Growing Startup Built Its Sales Team for Long-Term Success

May 2022
Article

Strengthening Digital Infrastructure: A Policy Agenda for Free and Open Source Software

By: Frank Nagle

While there is little debate that digital forces are playing an increasingly crucial role in the economy, there is limited understanding of the importance of the digital infrastructure that underlies this role. Much of the discussion around digital infrastructure has... View Details

Keywords: Open Source; Applications and Software; Policy; Infrastructure; Open Source Distribution

28 Feb 2019
News

New Program Will Develop Leaders of Innovative Ventures

Thomas S. Roberts (MBA 1989) and his wife Kristen (photo by Russ Campbell) Thomas S. Roberts (MBA 1989) and his wife Kristen (photo by Russ Campbell) Believing that today’s complex problems require... View Details

2011
Article

Strategic Change and the Jazz Mindset: Exploring Practices That Enhance Dynamic Capabilities for Organizational Improvisation

By: Ethan S. Bernstein and Frank J. Barrett

How can leaders adopt a mindset that maximizes learning, remains responsive to short-term emergent opportunities, and simultaneously strengthens longer-term dynamic capabilities of the organization? This chapter explores the organizational decisions and practices... View Details

Keywords: Dynamic Capabilities; Strategic Change; Jazz; Jazz Mindset; Improvisation; Innovation; Change Management; Collaborative Innovation and Invention; Innovation and Management; Innovation Leadership; Knowledge Use and Leverage; Leading Change; Leadership Style; Leadership; Management; Management Style; Organizational Change and Adaptation; Organizational Culture; Organizations; Creativity; Strategy; Auto Industry; Banking Industry; Bicycle Industry; Computer Industry; Consulting Industry; Consumer Products Industry; Education Industry; Electronics Industry; Entertainment and Recreation Industry; Financial Services Industry; Food and Beverage Industry; Health Industry; Information Technology Industry; Manufacturing Industry; Music Industry; Pharmaceutical Industry; Retail Industry; Semiconductor Industry; Service Industry; Technology Industry; United States; Japan; Taiwan; Europe; Asia

15 Aug 2014
News

Sales Still Matters More than Social Media

March 2022 (Revised July 2022)
Case

Nexleaf Analytics: Saving the World Using the Internet of Things

By: Frank Nagle

In 2019, a decade after co-founding Nexleaf Analytics, CEO Nithya Ramanathan faced an important decision that would impact the ability of the small, but growing, not-for-profit organization to thrive for another decade. Their sensor technologies and big data analytics... View Details

Keywords: Corporate Strategy; Collaborative Innovation and Invention; Technological Innovation; Nonprofit Organizations; Competitive Strategy; Patents; Expansion; Information Technology; Health Industry; Information Industry; Medical Devices and Supplies Industry; Technology Industry

Educators

2015
Working Paper

Online Word of Mouth and Product Review Disagreement

By: Frank Nagle and Christoph Riedl

Studies of online word of mouth have frequently posited―but never systematically conceptualized and explored―that the level of disagreement between existing product reviews can impact the volume and the valence of future reviews. In this study we develop a theoretical... View Details

Keywords: Online Word Of Mouth; Online Communities; Viral Marketing; Online Product Reviews; Quality; Internet and the Web; Consumer Behavior; Marketing Reference Programs; Social and Collaborative Networks; Digital Marketing; Analytics and Data Science

SSRN

06 Feb 2015
News

The myths behind pushy salespeople

August 2017 (Revised July 2020)
Case

Cumplo.com

By: Frank V. Cespedes, Fernanda Miguel and Mariana Cal

In August 2017, Cumplo’s Founder Shea and CEO Kirberg meet to discuss growth and strategy issues faced by this Chilean fintech startup. What sales and marketing strategy will best foster the compny’s growth? Are changes needed in the product lineup? How and when should... View Details

Keywords: Fintech; Alternative Finance; Crowdfunding; Crowdlending; Marketing Strategy; Growth and Development Strategy; Social Entrepreneurship; Expansion; Latin America; South America; Chile

Educators

29 Oct 2013
First Look

First Look: October 29

bias. We discuss both the theoretical and practical implications of our findings. Download working paper: http://ssrn.com/abstract=2280370 Digital Dark Matter and the Economics of Apache By: Greenstein, Shane, and Frank View Details

Keywords: Sean Silverthorne

19 Feb 2019
First Look

New Research and Ideas, February 19, 2019

deductibles. We show how choice difficulties or biases may lead patients to respond to such increases in patient cost-sharing by reducing demand for high-value care, muddying the traditional argument that the price elasticity of demand... View Details

Keywords: Sean Silverthorne

August 15, 2022
Article

Preparing Sales for a Changing Economy: Part 2: Getting More from Your Training Spending

By: Frank V. Cespedes

A previous article discussed changing business development requirements and some implications. This article discusses three areas that are fundamental to getting ROI from training initiatives and how engagement between Sales and L&D professionals, completed by smart... View Details

Keywords: Training; Sales