by Dan Morrell - Publications - Faculty & Research

May 2011 (Revised January 2012)
Supplement

OPOWER: Increasing Energy Efficiency through Normative Influence (B)

By: Maarten W. Bos, Amy J.C. Cuddy and Kyle Todd Doherty

The case profiles OPOWER, an energy efficiency software company that applies Cialdini's principles of social influence to successfully encourage consumers to reduce their energy usage. OPOWER was co-founded in 2008 by two young Harvard graduates, Dan Yates and Alex... View Details

Keywords: Energy Conservation

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October 2017 (Revised April 2019)
Case

Eastern Bank: Innovating Through Eastern Labs

By: Karen Mills, Dennis Campbell and Aaron Mukerjee

Eastern Bank is a 200-year-old New England mutual bank with a community focus. Eastern specializes in small business lending, having made strategic investments to become the top SBA lender in New England in the midst of the Great Recession, when other banks were... View Details

Keywords: Banks and Banking; Technological Innovation; Entrepreneurship; Management

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April 2021 (Revised April 2021)
Teaching Plan

Nehemiah Mfg. Co.: Providing a Second Chance

By: Brian Trelstad and John Masko

Teaching Plan for HBS Case No. 320-008. In 2009, Dan Meyer and Richard Palmer, two veterans of the fast-moving consumer goods (FMCG) industry, founded Nehemiah Manufacturing to build FMCG brands while providing jobs to Cincinnati, Ohio’s beleaguered urban core. Two... View Details

Keywords: Social Entrepreneurship; Retention; Selection and Staffing; Employment; Human Capital; Growth Management; Brands and Branding; Social Marketing; Mission and Purpose; Prejudice and Bias; City; Urban Scope; Consumer Products Industry; Manufacturing Industry; Ohio; United States

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15 Jan 2019
News

Gillette, Brexit and Molasses

06 May 2014
First Look

First Look: May 6

http://www.cambridge.org/US/academic/subjects/economics/economics-general-interest/democracy-and-its-elected-enemies-american-political-capture-and-economic-decline August 2013 Journal of Marketing Research Contingent Match Incentives Increase Donations By: Anik,... View Details

Keywords: Sean Silverthorne

01 Apr 2014
First Look

First Look: April 1

purporting to show that Section 203 did in fact give bidders a meaningful opportunity for success; (3) between 1990 and 2010, not a single bidder was able to achieve the 85% threshold required by Section 203, thereby calling into question... View Details

Keywords: Sean Silverthorne

01 Sep 2017
News

The Biggest Industry You’ve Never Heard Of

professional esports players and amateur gamers streaming video game play. By year’s end, market analyst Newzoo forecasts, the online global esports audience will reach 385 million people with revenues of nearly $700 million. But if all... View Details

Keywords: April White; illustration by Brian Stauffer; esports; Twitch; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment

January 2017 (Revised October 2018)
Case

Novartis: A Transformative Deal

By: David Collis and Ashley Hartman

When Joe Jimenez became CEO of Swiss-based Novartis in 2010, replacing longtime CEO Dan Vasella, he assumed control of one of the top pharmaceutical companies in the world. Vasella, an avowed advocate of diversification, had expanded the scope of the company and... View Details

Keywords: Novartis; GlaxoSmithKline; Asset Swap; Acquisitions; Divestiture; Strategy Alignment; Pharmaceuticals; Strategy; Business Strategy; Corporate Strategy; Diversification; Consolidation; Mergers and Acquisitions; Pharmaceutical Industry

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September 2018 (Revised May 2021)
Teaching Plan

Eastern Bank: Innovating Through Eastern Labs

By: Karen Mills, Dennis Campbell and Aaron Mukerjee

Eastern Bank is a 200-year-old New England mutual bank with a community focus. Eastern specializes in small business lending, having made strategic investments to become the top SBA lender in New England in the midst of the Great Recession, when other banks were... View Details

Keywords: Banks; Fintech; Innovation; Innovation ＆ Entrepreneurship; Innovation And Strategy; Technological Change; Technology And Innovation Management; Entrepreneurial Management; Intrapreneurship; Banks and Banking; Innovation and Invention; Entrepreneurship; Innovation Strategy; Technological Innovation; Information Technology; Management

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24 May 2011
First Look

First Look: May 24

PublicationsClusters and Competitiveness: Porter's Contribution Authors:Christian H.M. Ketels Publication:Chap. 10 in Competition and Competitive Advantage: The Ideas of Michael Porter, edited by Robert Huggins and Hiro Izushi, 173-192.... View Details

Keywords: Sean Silverthorne

10 Apr 2012
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First Look: April 10

Corstjens and Rajiv Lal Publication:Harvard Business Review 90, no. 4 (April 2012) Abstract Most companies assume that the easiest way to grow is by investing overseas and that the developing world offers the best opportunities for... View Details

Keywords: Carmen Nobel

06 Feb 2018
First Look

First Look at New Research and Ideas: February 6, 2018

workers; and the production of knowledge, including the idea of the economy, among other topics. Together, the essays suggest emerging themes in the field: a fascination with capitalism as it is made by political authority, how it is... View Details

02 Jun 2009
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First Look: June 2, 2009

Working PapersTruth in Giving: Experimental Evidence on the Welfare Effects of Informed Giving to the Poor Authors:Christina Fong and Felix Oberholzer-Gee Abstract It is often difficult for donors to predict the value of charitable giving because they know little... View Details

Keywords: Martha Lagace

25 Jan 2011
First Look

First Look: Jan. 25

grow and become successful, they are often marked by the negative stigma associated with size and power, which elicits anticorporate sentiment from consumers. An underdog brand biography can be strategically wielded to prevent or offset... View Details

Keywords: Sean Silverthorne

18 Sep 2012
First Look

First Look: September 18

relationships. We call for a new direction in socialization theory examining how both organizations and employees benefit by emphasizing newcomers' authentic best selves. Download the paper: http://www.hbs.edu/research/pdf/12-067.pdf The... View Details

Keywords: Sean Silverthorne

11 Jan 2011
First Look

First Look: Jan. 11

painful, difficult journey. It's trial and error, endless effort, and slowly acquired personal insight. Many managers never complete the journey. At best, they just learn to get by. At worst, they become terrible bosses. This new book explains how to avoid that fate... View Details

Keywords: Sean Silverthorne

January 2020 (Revised May 2021)
Case

Salary Finance US

By: John R. Wells and Benjamin Weinstock

In October 2019, Dan Macklin, the newly-appointed chief executive of Salary Finance Inc., was weighing his options for the future of the business. The company’s value proposition was quite simple: partner with employers to offer employees affordable loans that were... View Details

Keywords: Employees; Credit; Financing and Loans; Wages; Innovation and Invention; Expansion; Growth Management; Decision Making; Financial Services Industry; United States

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15 Jul 2014
First Look

First Look: July 15

performance to provide quantitative insight into the link between a firm's business model choices and its profit consequences. The method is applied to Walmart by building a qualitative representation of its business model and mapping... View Details

Keywords: Carmen Nobel

23 Feb 2016
First Look

February 23, 2016

February 2016 Review of Financial Studies Industry Window Dressing By: Chen, Huaizhi, Lauren Cohen, and Dong Lou Abstract— We explore a new mechanism by which investors take correlated shortcuts and present evidence that managers... View Details

Keywords: Sean Silverthorne

January 2011
Article

Building a Better America—One Wealth Quintile at a Time

By: Michael I. Norton and Dan Ariely

Disagreements about the optimal level of wealth inequality underlie policy debates ranging from taxation to welfare. We attempt to insert the desires of "regular" Americans into these debates, by asking a nationally representative online panel to estimate the current... View Details