Publications

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March 2007 (Revised August 2009)
Case

Grupo Bimbo

By: Jordan I. Siegel

In 2007 Grupo Bimbo, a leading global player in the baking industry, expands into China while at the same time undertaking initiatives to make its U.S. and South American operations more profitable. Allows students to analyze the company's entire global strategy.... View Details

Keywords: Cross-Cultural and Cross-Border Issues; Global Strategy; Multinational Firms and Management; Organizational Change and Adaptation; Business and Government Relations; Food and Beverage Industry; China; Mexico; United States; South America

2008 - 2008
Conference Presentation

Organizational Identity as an Anchor for Adaptation: An Emerging Market Perspective

By: Andres Hatum, Luciana Silvestri and Roberto Vassolo

There is little doubt that organizational identity—that which is central, distinctive, and enduring about an organization—mediates in adaptive processes. Exactly how this mediation takes place, and whether it is favorable or unfavorable to adaptation, must still be... View Details

Keywords: Identity; Organizational Change and Adaptation; Family Business; Strategy; Emerging Markets

02 Apr 2015
Research & Ideas

Digital Initiative Summit: Companies Must Forget—and Borrow

As companies ride the digital wave, many find that switching up old, tired practices and deviating from the norm can be crucial to survival. But sometimes things can be taken too far. During the Digital Initiative Summit at Harvard Business School on March 30, business... View Details

Keywords: by Dina Gerdeman; Education; Advertising

October 2023 (Revised March 2024)
Case

Fortinet: Cybersecurity Pioneer Ken Xie Considers the Long Game

By: Tsedal Neeley, Jeff Huizinga and Emily Grandjean

Ken Xie, cofounder of cybersecurity giant Fortinet, faced a critical decision that would validate his leadership. Fortinet became the industry’s second-largest pureplay cybersecurity firm by developing differentiated hardware and investing in R&D. However, after a... View Details

Keywords: Leadership Development; Leadership Style; Marketing Strategy; Communication Strategy; Cybersecurity; Competitive Advantage; Information Technology Industry; United States; Sunnyvale

06 Jul 2017

How to Teach Civics in School

23 Jul 2012
Research & Ideas

Book Excerpt: ‘Talk, Inc.’

Editor's note: As traditional hierarchical organizations flatten, new ways of thinking about internal communications must be developed—news no longer flows just from top to bottom. In Talk, Inc.: How Trusted Leaders Use Conversation to Power Their Organizations,... View Details

Keywords: Re: Boris Groysberg

05 Jul 2023
Cold Call Podcast

How Unilever Is Preparing for the Future of Work

Keywords: Re: William R. Kerr; Retail; Consumer Products

May 2008
Case

Thomas Green: Power, Office Politics and a Career in Crisis

By: W. Earl Sasser Jr. and Heather Beckham

The case describes the dilemma of a marketing manager, Thomas Green, who, after being rapidly promoted, is harshly criticized by his boss, Frank Davis. Green and Davis disagree on work styles and market projections. Green believes the sales goals set by Davis are based... View Details

Keywords: Superior ＆ Subordinate; Performance Management; Personal Strategy ＆ Style; Management Style; Conflict Management; Communication; Rank and Position; Personal Characteristics; Power and Influence

May 2014 (Revised January 2015)
Case

Gastón Acurio: A Recipe for Success

By: Anat Keinan, Michael Norton, German Echecopar and Cintra Scott

Gastón Acurio, star chef and restaurateur from Peru, must decide whether and how to adapt his signature Peruvian cuisine to local tastes as he opens restaurants in new countries. View Details

15 Feb 2015
News

The Invention Mob, Brought to You by Quirky

19 Dec 2018
News

With Online Shopping Edging Out Brick-and-Mortar Stores, What's A Mall Santa To Do?

September 2000 (Revised January 2001)
Case

Managing IBM Research in Internet Time

IBM must adapt its research process to the volatility of the Internet market. Issues include incentives, research charter, reward systems, and linkages to business units and customers. View Details

Keywords: Internet and the Web; Research and Development; Information Technology Industry

23 Jul 2012
News

Book Excerpt: 'Talk, Inc.'

November 1999 (Revised July 2000)
Case

Roly International: Consumer Licensed Products in China

In this case Roly International, the largest Disney apparel licensee in China, considers how to adapt their distribution channel strategy to the downturn in the Chinese market. View Details

Keywords: Emerging Markets; Distribution Channels; Brands and Branding; Apparel and Accessories Industry; China

2012
Working Paper

An Outside-Inside Evolution in Gender and Professional Work

By: Lakshmi Ramarajan, Kathleen McGinn and Deborah Kolb

We study the process by which a professional service firm reshaped its activities and beliefs over nearly two decades as it adapted to shifts in the social discourse regarding gender and work. Analyzing archival data from the firm over eighteen years and... View Details

Keywords: Professional Service Firms; Social Institutions; Organizational Learning; Organizational Change and Adaptation; Employment; Gender; Society; Service Industry