Publications

December 2010 (Revised May 2011)
Case

Cola Wars Continue: Coke and Pepsi in 2010

By: David B. Yoffie and Renee Kim

Examines the industry structure and competitive strategy of Coca-Cola and Pepsi over 100 years of rivalry. The most intense battles of the cola wars were fought over the $74 billion CSD industry in the United States, where the average American consumes 46 gallons of... View Details

Keywords: Profit; Growth and Development Strategy; Industry Structures; Competitive Strategy; Food and Beverage Industry; United States

August 2021
Case

Precision Paint Co.

By: Iavor I. Bojinov, Chiara Farronato, Janice H. Hammond, Michael Parzen and Paul Hamilton

Describes a marketing director about to launch a new process for demand forecasting. Provides data that allow students to do a multivariable regression analysis. A rewritten version of an earlier case. View Details

Keywords: Regression; Prediction; Forecasting; Data Science; Analysis; Forecasting and Prediction

October 2002
Exercise

Luster Paint Corporation, The

By: Janice H. Hammond

Describes a marketing director about to launch a new process for demand forecasting. Provides data that allow students to do a multivariable regression analysis. A rewritten version of an earlier case. View Details

Keywords: Forecasting and Prediction; Analytics and Data Science; Management Practices and Processes; Demand and Consumers; Mathematical Methods

2012
Working Paper

Componential Theory of Creativity

By: Teresa M. Amabile

The componential theory of creativity is a comprehensive model of the social and psychological components necessary for an individual to produce creative work. The theory is grounded in a definition of creativity as the production of ideas or outcomes that are both... View Details

Keywords: Creativity; Theory; Social Psychology; Organizational Culture

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January 1991
Supplement

Suzuki Samurai, Supplement

By: John A. Quelch

A condensed version of Suzuki Samurai: The Rollover Crisis. Suzuki management must plan a response to a Consumers Union demand for a recall of the Samurai on grounds of its unacceptable propensity to roll over. View Details

Keywords: Safety; Crisis Management; Auto Industry

October 1990 (Revised May 1994)
Case

Confederated Pulp & Paper

By: David E. Bell

A rewritten version of an old case that updates the dates and prices and simplifies the economics. The issue is still one of determining a suitable inventory of wood for the mill to last through the winter. View Details

Keywords: History; Supply Chain Management; Spending; Forecasting and Prediction; Economic Growth; Information Management; Pulp and Paper Industry

September 2003 (Revised March 2004)
Compilation

Max Green: Work Patterns at Ditto (C)

By: Leslie A. Perlow

According to his managers, Max, a software engineer on a product development team, is an organizational superstar. Describes his life and provides a log of how Max spends his time. A rewritten version of an earlier case. View Details

Keywords: Product Development; Time Management; Groups and Teams; Work-Life Balance; Information Technology Industry

2009
Working Paper

Farsighted House Allocation

By: Bettina-Elisabeth Klaus, Flip Klijn and Markus Walzl

In this note we study von Neumann-Morgenstern farsightedly stable sets for Shapley and Scarf (1974) housing markets. Kawasaki (2008) shows that the set of competitive allocations coincides with the unique von Neumann-Morgenstern stable set based on a farsighted version... View Details

Keywords: Microeconomics; Housing; Resource Allocation; Mathematical Methods; Competitive Strategy; Equality and Inequality

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January 2005 (Revised November 2005)
Case

Irene Charnley at Johnnic Group (A)

By: Linda A. Hill and Maria Farkas

When she becomes chairperson of a large telecommunications board, Irene Charnley must transform the mostly white-led company to be more representative of South Africa's demographics. A rewritten version of an earlier case. View Details

Keywords: Change Management; Organizational Change and Adaptation; Demographics; Communication Technology; Telecommunications Industry; South Africa

July 1999 (Revised March 2003)
Background Note

Marketing Strategy--An Overview

By: E. Raymond Corey

An elementary treatment of all aspects of marketing strategy. Intended as a supplement to case discussions in the early stages of an introductory marketing course. A rewritten version of an earlier note. View Details

Keywords: Marketing Strategy

April 1987 (Revised April 1987)
Case

Tiberg Co.

By: Michael Beer and Daniel J. Isenberg

Describes the efforts of a vice president of purchasing to coordinate and centralize purchasing procedures in a multinational company. He encounters a lack of active cooperation. A rewritten version of an earlier case by G. Lombard. View Details

Keywords: Cost Management; Multinational Firms and Management; Governance Controls; Managerial Roles; Organizational Change and Adaptation; Organizational Design; Power and Influence

August 2000
Case

Belmont Industries, Inc. (A)

By: Joseph L. Bower

A new general manager has to propose a salary structure for the top 20 managers. His task is complicated as he learns about past performance, ambitions, interpersonal relations, and market conditions. A rewritten version of an earlier case. View Details

Keywords: Executive Compensation; Goals and Objectives; Performance Evaluation; Compensation and Benefits

May 1990 (Revised December 1998)
Case

Technology Transfer at a Defense Contractor (Abridged)

By: Linda A. Hill

Covers the same material concerning the specific transfer of technology as described in the longer version but summarizes the environmental and organizational context of the transfer. Most appropriate when the instructor wishes to focus on the action questions. View Details

Keywords: Organizational Change and Adaptation; Change Management; Conflict Management; Managerial Roles; Management Teams; Employees; Competitive Strategy; Projects

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December 1999 (Revised April 2012)
Background Note

Earnings Per Share

By: David F. Hawkins

Discusses accounting rules for earnings per share measurement. The U.S. approach is described in detail and non-U.S. practices are briefly covered. A rewritten version of an earlier note. View Details

Keywords: Business Earnings; Stock Shares; Profit; Governing Rules, Regulations, and Reforms; Measurement and Metrics; United States

January 1997
Background Note

Simulation as a Decision Aid

By: Roy D. Shapiro

A brief introduction to simulation--what it is, why it's used, etc. Meant to set context for a first class on simulation. A rewritten version of an earlier note. View Details

Keywords: Mathematical Methods; Decision Making

September 2003 (Revised March 2004)
Compilation

Laura Barr: Work Patterns at Ditto (B)

By: Leslie A. Perlow

According to her managers, Laura is an "ideal female employee." Depicts her life and provides a log of how she spends her time. This is a rewritten version of an earlier case. View Details

Keywords: Time Management; Work-Life Balance; Gender; Information Technology Industry

June 1998
Background Note

Note on Alternative Methods for Estimating Terminal Value

By: William E. Fruhan Jr.

Reviews basic techniques for estimating terminal value in the valuation of businesses. Among the techniques discussed are perpetuities, growing perpetuities, use of multiples, and liquidation value. A rewritten version of an earlier note. View Details

Keywords: Financial Liquidity; Bonds; Valuation

November 1994 (Revised February 1996)
Case

Toy World, Inc.

By: W. Carl Kester

A shift from seasonal to level production of toys will change the seasonal cycle of Toy World's working capital needs and necessitate new bank credit arrangements. A rewritten version of an earlier case. View Details

Keywords: Working Capital; Business Cycles; Cash Flow; Forecasting and Prediction; Investment Funds; Financial Statements

March 2002 (Revised May 2002)
Case

Astel Manufacturing Company

By: Joseph L. Bower

The FBI indicates that three purchasing agents are suspected recipients of bribes. After an inconclusive investigation, the agents leave. The superiors are unsure what to do. A rewritten version of an earlier case. View Details

Keywords: Crime and Corruption; Ethics; Problems and Challenges; Decision Choices and Conditions; Government and Politics; Resignation and Termination