Publications

10 Jan 2017
News

A Side of Data with Your Dinner

company that helps restaurants collect and analysis data to better understand their businesses, and, this month, a new book, The Underground Culinary Tour: How the New Metrics of Today’s Top Restaurants Are... View Details

January – February 2011
Article

Creating Shared Value

By: Michael E. Porter and Mark R. Kramer

The capitalist system is under siege. In recent years business has been criticized as a major cause of social, environmental, and economic problems. Companies are widely thought to be prospering at the expense of their communities. Trust in business has fallen to new... View Details

Keywords: Customer Value and Value Chain; Economic Growth; Economic Systems; Corporate Social Responsibility and Impact; Environmental Sustainability; Trust; Human Needs; Welfare; Competitive Advantage; Value Creation

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Teaching Interest

Data Science for Managers

Served as a teaching fellow; assisted MBA students with classroom coding exercises.
Developed course materials, including new case studies, technical notes, and code notebooks students used to analzye case data.
Developed interactive web... View Details

09 Oct 2020
Working Paper Summaries

Where the Cloud Rests: The Economic Geography of Data Centers

Keywords: by Shane Greenstein and Tommy Pan Fang

01 Jun 2012
News

Drivers of Long-term Business Value

20 Nov 2023
News

The Value of Corporate Purpose

July 2010 (Revised January 2017)
Background Note

Marketing Analysis Toolkit: Customer Lifetime Value Analysis (2024)

By: Thomas Steenburgh and Jill Avery

Customers are increasingly being viewed as assets that bring value to the firm. Customer lifetime value is a metric that allows managers to understand the overall value of their customer base and relate it to three customer strategies firms employ: asset... View Details

Keywords: Customer Lifetime Value; Return On Investment; Customer Acquisition; Customer Retention; Customer Churn; ＂Marketing Analytics＂; Marketing; Customer Relationship Management; Customer Focus and Relationships; Customer Value and Value Chain; Management Analysis, Tools, and Techniques; Marketing Strategy; Measurement and Metrics; Strategic Planning; Value

May 2022 (Revised April 2024)
Case

Third Point in 2020: Growth Is Where the Value Is?

By: Robin Greenwood, James Williams and Denise Han

In early May 2020, Daniel Loeb’s team at Third Point was evaluating a potential growth opportunity in the Walt Disney Company and whether investor activism might play a role. Battered by the effects of COVID-19, the company’s stock had initially tumbled to $86 and then... View Details

Keywords: Growth; Equity; Disney; Value; COVID-19 Pandemic; Economics; Strategy; Growth and Development; Investment Return; Opportunities; Business and Stakeholder Relations; North America

2007
Working Paper

The Price of Capital: Evidence from Trade Data

By: Laura Alfaro and Faisal Ahmed

We use highly disaggregated data on trade in capital goods to study differences in the price of capital across countries. This strategy is motivated by the fact that most countries import the bulk of machinery equipment from a small number of industrialized countries.... View Details

Keywords: Price; Goods and Commodities; Trade

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2013
Tool

Harvard Business Review's Go to Market Tools: Customer Lifetime Value

By: Thomas Steenburgh and Jill Avery

How much are your customers worth? Has your marketing budget been slashed? Need to figure out the best place to invest your time and effort to reach your growth target? HBR's Go to Market Tool helps calculate your customer's lifetime value, allowing you to prioritize... View Details

Keywords: Quantitative Analysis; Tools; Customer Lifetime Value; Customer Defection; CRM; Customer Relationship Management; Marketing; Marketing Strategy; Customer Focus and Relationships

07 Aug 2024
News

The Value of Intelligent Failure

October 2018
Article

The Operational Value of Social Media Information

By: Ruomeng Cui, Santiago Gallino, Antonio Moreno and Dennis J. Zhang

While the value of using social media information has been established in multiple business contexts, the field of operations and supply chain management have not yet explored the possibilities it offers in improving firms' operational decisions. This study attempts to... View Details

Keywords: Machine Learning; Information; Sales; Forecasting and Prediction; Social Media

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May 2007
Article

Aspects of Endowment: A Query Theory of Value Construction

By: Eric Johnson, Gerald Häubl and Anat Keinan

How do people judge the monetary value of objects? One clue is provided by the typical endowment study (D. Kahneman, J. L. Knetsch, & R. H. Thaler, 1991), in which participants are randomly given either a good, such as a coffee mug, that they may later sell ("sellers")... View Details

Keywords: Profit; Forecasting and Prediction; Theory; Valuation; Loss; Ownership; Decision Choices and Conditions

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17 Mar 2015
News

The Success of Monitoring the Economy With Big Data

April 2006
Background Note

Informing Service Management with Customer Data

By: Frances X. Frei and Dennis Campbell

Taught as the third module in a Harvard Business School course on Managing Service Operations. Explores the role of data analysis in ongoing service management. Describes how to realize the maximum amount of value from analyses and use this information in... View Details

Keywords: Decision Making; Design; Analytics and Data Science; Service Operations; Mathematical Methods; Value

December 1997
Supplement

Data Supplement The Tax Cut of 1964

By: David A. Moss, Louis T. Wells Jr. and Courtenay Sprague

Supplements Tax Cut of 1964. View Details

2019
Working Paper

The Value Potential of New Business Models

By: David J. Collis

One attempt to regain the ground that strategy has recently lost, which was described in the first article, has been the introduction of “business models” as the precursor to competitive positioning within an industry. Understanding a business model provides a... View Details

Keywords: Business Model; Value Creation

SSRN

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August 1976 (Revised October 1976)
Background Note

Cash Flow and the Time Value of Money

With the use of charts and examples, gives a detailed description of cash flows, the time value of money, and discounted cash flow analysis. View Details

Keywords: Cash Flow; Value