Taiwan PC Industry - Publications - Faculty & Research

April 1995
Case

Montague Corporation (A)

By: Norman A. Berg and James Weber

The Montague Corp. is a small company started in 1987 and owned by David Montague, age 31, and his father. The company designs, manufactures in Taiwan, and sells through distributors worldwide a high-quality "bicycle that folds." The company offices are located in... View Details

Keywords: Business Strategy; Financial Strategy; Financial Management; Job Cuts and Outsourcing; Globalized Firms and Management; Family Business; Bicycle Industry; Taiwan; Cambridge

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27 Jun 2017
First Look

First Look at New Research and Ideas, June 27

they overcame huge obstacles to execute their strategies in industries as diverse as renewable energy, organic food, natural beauty, eco-tourism, recycling, architecture, and finance. The pioneering efforts to build certification schemes... View Details

Keywords: Sean Silverthorne

13 Jul 2010
First Look

First Look: July 13

holding across a wide range of industries and controlling for factors such as productivity and related technological capabilities. The results are explicated by a framework I develop for understanding the drivers of this behavior and... View Details

Keywords: Martha Lagace

23 Jun 2003
Research & Ideas

Historically Speaking: A Roundtable at HBS

development of the U.S. railroad industry in the latter half of the 19th century. Al went straight to the sources and expanded upon them in a series of important articles in the Business History Review. That work developed into his... View Details

Keywords: by Jim Aisner

October 2024 (Revised April 2025)
Case

Nvidia

By: Andy Wu and Matt Higgins

This case study examines Nvidia's strategic pivot from gaming GPUs to becoming a leader in general-purpose computing and AI. It explores how Nvidia leveraged its GPU architecture to dominate the growing fields of data center acceleration and AI training, outpacing... View Details

Keywords: Strategy; Technological Innovation; AI and Machine Learning; Product Development; Manufacturing Industry; Manufacturing Industry; Manufacturing Industry; United States; China; Taiwan

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Educators

17 Mar 2009
First Look

First Look: March 17, 2009

industry players such as the major oil companies? Should he try raising money from the managers of the sovereign funds in countries such as Singapore, Kuwait, and China? How should the firm work with its strategic partners? Khosla knew... View Details

Keywords: Martha Lagace

December 2012 (Revised April 2025)
Case

AmTran Technology Ltd.

By: Willy Shih, Jyun-Cheng Wang and Karen E. Robinson

As an original design manufacturer (ODM) of television sets and leading supplier to Vizio, a market leader in the U.S. for LCD flat panel TVs, AmTran Technology Ltd. uses what founder Alpha Wu describes as a "WE" model in which western companies perform sales,... View Details

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August 1996
Teaching Note

Montague Corporation (A) and (B) TN

By: Norman A. Berg and Judith Maas

Teaching Note for (9-395-037) and (9-395-143). View Details

Keywords: Bicycle Industry; Taiwan; Cambridge

Citation

June 2017
Case

AKB48: Going Global? (A)

By: Juan Alcácer, Kotaro Sasamoto, Tee Chayakul and Mayuka Yamazaki

After a remarkable success in Japan, the producer of the Japanese female singing group AKB48 evaluates market opportunities overseas for his artistic creation. This case introduces the business model behind the AKB48 concept and allows students to identify what... View Details

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17 Jul 2014
Panel Discussion

Monitoring the Monitors: How Social Factors Influence Supply Chain Auditors

By: Jodi L. Short and Michael W. Toffel

Citation

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25 Sep 2007
First Look

First Look: September 25, 2007

Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=608053 Dell Computers (B): The Transition Harvard Business School Supplement 607-081 The case presents the outcome of the (A) case and explores challenges in the View Details

Keywords: Martha Lagace

31 Mar 2009
First Look

First Look: March 31, 2009

Shadow of a Giant (A) Harvard Business School Case 609-002 As the only significant competitor to Intel Corporation in PC microprocessors, Advanced Micro Devices faced daunting investment choices. Not only did it have to fund... View Details

Keywords: Martha Lagace

09 Nov 2006
Research & Ideas

Andy Grove: A Biographer’s Tale

was "The PC is it" in the late 1980s and that's what made Intel, Intel. Get everybody behind it. Another part of Intel culture: We argue specifically over principles or over proposals or over issues, not over the people who... View Details

Keywords: by Sean Silverthorne; Computer

15 Feb 2011
First Look

First Look: Feb. 15

on two of the most important historical episodes in the history of the computing industry, the introduction of the PC and of the browser, to develop a third hypothesis. Both IBM and Microsoft, having been extremely successful in an old... View Details

Keywords: Sean Silverthorne

08 Feb 2011
First Look

First Look: Feb. 8

M. Howitt Publication:In Integrative Risk Management: Advanced Disaster Recovery, edited by Simon Woodward. Zürich, Switzerland: Swiss Re Centre for Global Dialogue, 2010 Abstract Societies face a wide array of significant hazards—ranging from the possibility of... View Details

Keywords: Sean Silverthorne

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Montague Corporation (A)

First Look at New Research and Ideas, June 27

First Look: July 13

Historically Speaking: A Roundtable at HBS

Nvidia

First Look: March 17, 2009

AmTran Technology Ltd.

Montague Corporation (A) and (B) TN

AKB48: Going Global? (A)

Monitoring the Monitors: How Social Factors Influence Supply Chain Auditors

First Look: September 25, 2007

First Look: March 31, 2009

Andy Grove: A Biographer’s Tale

First Look: Feb. 15

First Look: Feb. 8

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