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  • All HBS Web  (10,299)
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  • January 2009 (Revised February 2009)
  • Case

Pitney Bowes: Employer Health Strategy

By: Michael E. Porter and Jennifer F Baron
Pitney Bowes, a Fortune 500 mail and document management firm, offered its first health plans in the years following World War II. Over the ensuing decades, Pitney Bowes adapted its approach to employee health amid rising health care costs, shifting employer attitudes... View Details
Keywords: Cost; Insurance; Policy; Health Care and Treatment; Compensation and Benefits; Employees; Corporate Strategy
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Porter, Michael E., and Jennifer F Baron. "Pitney Bowes: Employer Health Strategy." Harvard Business School Case 709-458, January 2009. (Revised February 2009.)
  • November 1994
  • Case

Citibank European Strategy & Organization

By: Michael Y. Yoshino and Thomas W. Malnight
Examines strategic and organizational issues facing Citibank as it pursues a highly focused strategy in Europe in the face of increasing competition. Central in this consideration is the role of the European regional organization. View Details
Keywords: Management; Growth and Development Strategy; Organizational Design; Competitive Strategy; Competition; Banking Industry; Europe
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Yoshino, Michael Y., and Thomas W. Malnight. "Citibank European Strategy & Organization." Harvard Business School Case 395-099, November 1994.
  • June 2018 (Revised October 2020)
  • Case

Global Brand Management of Anheuser Busch InBev's Budweiser

By: Jill Avery
Brian Perkins, chief architect of the $6 billion Budweiser brand, was excited about 2018, in which the company would launch Budweiser into several new markets in Africa and Latin America. He was feeling the pressure to finalize a global brand strategy that would define... View Details
Keywords: Brand Management; Global Brands; Brand Positioning; Brand Extension; Brand Storytelling; Brand Equity; Marketing; Marketing Strategy; Brands and Branding; Advertising; Global Strategy; Cross-Cultural and Cross-Border Issues; Consumer Behavior; Marketing Communications; Consumer Products Industry; Food and Beverage Industry; Advertising Industry; Africa; China; United States; North America; South Africa; Nigeria; Kenya; Cameroon; Canada
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Avery, Jill. "Global Brand Management of Anheuser Busch InBev's Budweiser." Harvard Business School Case 518-105, June 2018. (Revised October 2020.)
  • August 1988 (Revised December 2000)
  • Case

Dunkin' Donuts (E): 1988 Distribution Strategies

Dunkin' Donuts is exploring various methods of increasing distribution. Possibilities involving new outlets include area development contracts, subfranchising, regional rollout strategies, and an increase in company owned stores. Possibilities focusing on existing... View Details
Keywords: Expansion; Franchise Ownership; Distribution Channels; Retail Industry; Food and Beverage Industry; United States
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Kaufmann, Patrick J. "Dunkin' Donuts (E): 1988 Distribution Strategies." Harvard Business School Case 589-017, August 1988. (Revised December 2000.)
  • November 2010 (Revised May 2012)
  • Case

Innovating into Active ETFs: Factor Funds Capital Management LLC

By: Kenneth A. Froot, Lauren Cohen and Scott Waggoner
Kishore Karunakaran, President and COO of FFCM, faces a variety of challenges in launching an innovative investment management business in the rapidly evolving ETF space. View Details
Keywords: Investment Management; Institutional Investments; Entrepreneurial Finance; Financial Management; Innovation Strategy; Corporate Entrepreneurship; Capital Markets; Investment Funds; Financial Strategy; Management Teams; Financial Services Industry; Boston
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Froot, Kenneth A., Lauren Cohen, and Scott Waggoner. "Innovating into Active ETFs: Factor Funds Capital Management LLC." Harvard Business School Case 211-031, November 2010. (Revised May 2012.)
  • March–April 1979
  • Article

Choosing Strategies for Change

By: Leonard A. Schlesinger and John P. Kotter
"From the frying pan into the fire," "let sleeping dogs lie," and "you can't teach an old dog new tricks" are all well-known sayings born of the fear of change. When people are threatened with change in organizations, similar maxims about certain people and departments... View Details
Keywords: Organizational Change and Adaptation; Strategy; Change Management
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Schlesinger, Leonard A., and John P. Kotter. "Choosing Strategies for Change." Harvard Business Review 57, no. 2 (March–April 1979).
  • April 2005 (Revised April 2005)
  • Background Note

Strategies of Related Diversification

By: Bharat N. Anand
Which businesses should a firm expand into? This question of corporate scope is central to corporate strategy. Flawed scope decisions can have severe consequences, and the trauma experienced by many companies as a result of mistaken decisions to expand scope is often... View Details
Keywords: Diversification; Business Conglomerates; Corporate Strategy; Problems and Challenges
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Anand, Bharat N. "Strategies of Related Diversification." Harvard Business School Background Note 705-481, April 2005. (Revised April 2005.)
  • March 1998 (Revised June 1999)
  • Teaching Note

Linking Strategy and Innovation TN

By: Clayton M. Christensen
An overview note to guide instructors in teaching the third module of the Managing Innovation course. Describes how managers can use aggregate project planning to manage the resource allocation process in new product development. View Details
Keywords: Innovation and Management; Managerial Roles; Resource Allocation; Product Development; Planning; Projects; Strategy
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Christensen, Clayton M. "Linking Strategy and Innovation TN." Harvard Business School Teaching Note 698-075, March 1998. (Revised June 1999.)
  • October 2010 (Revised June 2014)
  • Case

Volkswagen do Brasil: Driving Strategy with the Balanced Scorecard

By: Robert S. Kaplan and Ricardo Reisen de Pinho
A new management team at VW do Brazil develops and deploys a strategy map and Balanced Scorecard to accomplish a turnaround and cultural change after eight consecutive years of financial losses and market share declines. The team uses the strategy map to align... View Details
Keywords: Business Cycles; Developing Countries and Economies; Management Teams; Leadership; Balanced Scorecard; Strategic Planning; Balance and Stability; Motivation and Incentives; Communication Strategy; Competitive Advantage; Auto Industry; Brazil; Germany
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Kaplan, Robert S., and Ricardo Reisen de Pinho. "Volkswagen do Brasil: Driving Strategy with the Balanced Scorecard." Harvard Business School Case 111-049, October 2010. (Revised June 2014.)
  • July 2014
  • Case

Thompson Asset Management

By: William Fruhan and John Banko
Thompson Asset Management (TAM) is a small investment advisory and asset management firm in Jacksonville, Florida, with about $100 million in assets under management in two different funds. Since starting the firm in 2009, the CEO and founder Allison Thompson has had a... View Details
Keywords: Small Business; Asset Management; Expansion; Investment Portfolio; Financial Services Industry; Florida
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Fruhan, William, and John Banko. "Thompson Asset Management." Harvard Business School Brief Case 914-565, July 2014.
  • April 1992 (Revised July 1993)
  • Case

Conoco's: "Green" Oil Strategy (A)

By: Malcolm S. Salter and Joseph L. Badaracco Jr.
Conoco faces challenges in formulating a proactive environmental strategy for its proposed oil development in Ecuador's pristine tropical rain forest region. The case outlines the innovative process in which Conoco collaborated with a wide range of often conflicting... View Details
Keywords: Decision Choices and Conditions; Ethics; Collaborative Innovation and Invention; Corporate Social Responsibility and Impact; Outcome or Result; Problems and Challenges; Business and Stakeholder Relations; Conflict Management; Ecuador
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Salter, Malcolm S., and Joseph L. Badaracco Jr. Conoco's: "Green" Oil Strategy (A). Harvard Business School Case 392-133, April 1992. (Revised July 1993.)
  • May 2010
  • Supplement

Clayton Industries, Inc.: Peter Arnell, Country Manager for Italy, Spreadsheet for Instructors (Brief Case)

By: Christopher A. Bartlett and Benjamin H. Barlow
Keywords: Organizational Behavior; International Business; Subsidiaries; Project Management; Multinational Corporations; Implementing Strategy; Leadership; Business Subsidiaries; Behavior; Multinational Firms and Management; Corporate Strategy; Organizations; Labor Unions; Organizational Culture; Product Development
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Bartlett, Christopher A., and Benjamin H. Barlow. "Clayton Industries, Inc.: Peter Arnell, Country Manager for Italy, Spreadsheet for Instructors (Brief Case)." Harvard Business School Spreadsheet Supplement 104-202, May 2010.
  • Research Summary

Managing Networked Businesses

By: Thomas R. Eisenmann
Platform-based businesses that leverage network effects face a distinctive set of management challenges. A platform encompasses components and rules that facilitate interactions between the platform's users. A platform-based product or service exhibits a network... View Details
  • Research Summary

Understanding Financial Communication Strategy

Greg Miller is investigating financial communication. Financial communication is the process through which managers explain the firm to the external stakeholders. While capital providers are the primary audience for this information, effective financial communication... View Details
  • May 1994 (Revised May 1995)
  • Case

Laura Ashley (B): Defining a Strategy

By: Richard L. Nolan
A turnaround CEO engineers a business transformation and formulates short-term and long-term strategy after assessing the business situation. View Details
Keywords: Organizational Change and Adaptation; Change Management; Management Teams; Business Strategy; Consumer Products Industry; Apparel and Accessories Industry
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Nolan, Richard L. "Laura Ashley (B): Defining a Strategy." Harvard Business School Case 194-143, May 1994. (Revised May 1995.)
  • 2008
  • Book

Execution Premium: Linking Strategy to Operations for Competitive Advantage

By: Robert S. Kaplan and David P. Norton
In a world of stiffening competition, business strategy is more crucial than ever. Yet most organizations struggle in this area--not with formulating strategy but with executing it, or putting their strategy into action. Owing to execution failures, companies realize... View Details
Keywords: Management Analysis, Tools, and Techniques; Operations; Performance; Strategic Planning; Business Strategy
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Kaplan, Robert S., and David P. Norton. Execution Premium: Linking Strategy to Operations for Competitive Advantage. Harvard Business Press, 2008.
  • June 1981 (Revised May 1988)
  • Case

L.L. Bean, Inc.: Corporate Strategy

By: Hirotaka Takeuchi
L.L. Bean, Inc., a Maine-based manufacturer and mail-order retailer of sporting goods and apparel, has grown from $3 million in sales (1967) to over $120 million (1980). Current projections predict an annual compounded growth of 25% through 1985. Management must decide... View Details
Keywords: Globalization; Growth and Development; Growth Management; Production; Quality; Sales; Situation or Environment; Corporate Strategy; Internet and the Web; Apparel and Accessories Industry; Retail Industry
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Takeuchi, Hirotaka. "L.L. Bean, Inc.: Corporate Strategy." Harvard Business School Case 581-159, June 1981. (Revised May 1988.)
  • July–August 2018
  • Article

How CEOs Manage Time

By: Michael E. Porter and Nitin Nohria
In 2006 Harvard Business School’s Michael E. Porter and Nitin Nohria launched a study tracking how large companies’ CEOs spent their time, 24/7, for 13 weeks: where they were, with whom, what they did, and what they were focusing on. To date, Porter and Nohria have... View Details
Keywords: CEOs; Executives; Time Management; Attitudes; Managerial Roles; Leadership; Performance Effectiveness; Strategy; Decision Making; Organizational Culture
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Porter, Michael E., and Nitin Nohria. "How CEOs Manage Time." Harvard Business Review 96, no. 4 (July–August 2018): 42–51.
  • May 2017
  • Teaching Note

Hilti Fleet Management (A) and (B)

By: Ramon Casadesus-Masanell, Oliver Gassmann and Roman Sauer
These notes are meant to accompany Hilti Fleet Management (A): Turning a Successful Business Model on Its Head (717-427) and Hilti Fleet Management (B): Towards a New Business Model (717-465).
This case explores the introduction of fleet management in the... View Details
Keywords: Hilti; Business Model Innovation; BMI; Fleet Management; Decision-making; Implementation; Power Tools Industry; Europe; Switzerland; Liechtenstein; Business Model; Restructuring; Transformation; Transition; Customer Value and Value Chain; Customer Focus and Relationships; Construction; Innovation and Invention; Leasing; Strategy; Decision Making; Growth Management; Construction Industry; Switzerland; Liechtenstein; Germany; Austria; Europe; United States; Asia; Brazil; China; Latin America; Africa; Japan; Hong Kong; France; Italy; Spain
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Casadesus-Masanell, Ramon, Oliver Gassmann, and Roman Sauer. "Hilti Fleet Management (A) and (B)." Harvard Business School Teaching Note 717-507, May 2017.
  • February 2018 (Revised October 2020)
  • Case

The Marriott-Starwood Merger: Navigating Brand Portfolio Strategy and Brand Architecture

By: Jill Avery, Chekitan S. Dev and Laure Mougeot Stroock
In September 2016, Marriott completed its $13.3 billion acquisition of Starwood Hotels & Resorts, which added 11 brands to its already robust 19 hotel brand portfolio. Tina Edmundson, Marriott's global brand officer, was charged with making sense of the brand portfolio... View Details
Keywords: Brand Management; Brand Architecture; Brand Portfolio; Merger; Hospitality Industry; Services Marketing; Branded House; House Of Brands; Sub-branding; Marketing; Marketing Strategy; Brands and Branding; Mergers and Acquisitions; Consumer Behavior; Advertising; Travel Industry; Accommodations Industry; Tourism Industry; United States; North America; Europe; Asia
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Avery, Jill, Chekitan S. Dev, and Laure Mougeot Stroock. "The Marriott-Starwood Merger: Navigating Brand Portfolio Strategy and Brand Architecture." Harvard Business School Case 518-081, February 2018. (Revised October 2020.)
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