Publications

April 1979 (Revised April 1986)
Case

Mexico: Development Strategies and Performance

By: James E. Austin

Keywords: Developing Countries and Economies; Growth and Development Strategy; Mexico

July 1994
Article

Retail Pricing and Advertising Strategies

By: R. Lal and C. Matutes

Keywords: Price; Strategy; Advertising

Winter 2013
Article

Corporate Governance Reform and Executive Incentives: Implications for Investments and Risk-Taking

By: Daniel Cohen, Aiyesha Dey and Thomas Lys

We investigate the mechanism through which the Sarbanes Oxley Act (SOX) was associated with changes in corporate investment strategies. We document that the passage of the governance regulations in SOX was followed by a significant decline in pay‐performance... View Details

September 2012 (Revised January 2013)
Case

J.C. Penney's 'Fair and Square' Pricing Strategy

By: Elie Ofek and Jill Avery

As a he gets ready to release 2nd quarter 2012 results, Ron Johnson, the new CEO of department store J.C. Penney, is reconsidering the dramatic changes he initiated for the business model and brand image of his company. A new pricing scheme he put in place in February,... View Details

Keywords: Change Management; Consumer Behavior; Management Teams; Business Model; Marketing Strategy; Price; Brands and Branding; Decision Making; Retail Industry; United States

February 2010
Supplement

Organization and Strategy at Millennium (B)

By: Julie M. Wulf and Scott Waggoner

This case examines Millennium's strategic and organizational responses to the rapid evolution of the biopharmaceutical industry. In the early 2000s, as Millennium's competitive advantage in early-stage research slipped away and its losses mounted, founder CEO Mark... View Details

Keywords: Leading Change; Transformation; Decision Choices and Conditions; Crisis Management; Competitive Advantage; Commercialization; Selection and Staffing; Product Development; Organizational Change and Adaptation; Pharmaceutical Industry

June 2011 (Revised May 2012)
Case

Nestlé SA: Nutrition, Health and Wellness Strategy

By: Rebecca M. Henderson and Ryan Johnson

In 1997 Nestlé committed to a strategic vision of becoming the leading nutrition, health and wellness (NHW) company in the world. Over the next 13 years, the NHW strategy guided strategic decisions and choices at Nestlé including merger and acquisition choices,... View Details

Keywords: Nutrition; Health; Growth and Development Strategy; Decision Choices and Conditions; Goals and Objectives; Value Creation; Food and Beverage Industry

2021
Working Paper

The Demand for Executive Skills

By: Stephen Hansen, Raffaella Sadun, Tejas Ramdas and Joseph B. Fuller

We use a unique corpus of job descriptions for C-suite positions to document skills requirements in top managerial occupations across a large sample of firms. A novel algorithm maps the text of each executive search into six separate skill clusters reflecting... View Details

Keywords: C-Suite; Jobs and Positions; Competency and Skills; Management Skills; Job Search; Job Design and Levels

Read Now

March 2000 (Revised April 2017)
Teaching Note

The Cross Country Group: A Piece of the Rock (A) and (B)

By: Robert Simons and Indra A. Reinbergs

Teaching Note for (9-199-044) and (9-100-044). View Details

Keywords: Management Control Systems; Strategy And Execution; Compensation; Performance Measures

5 Jul 2012
Conference Presentation

Social Networks and Customer Strategy

By: Vineet Kumar

Keywords: Social Networking; Social Platforms; Social and Collaborative Networks

October 1978 (Revised March 1980)
Background Note

Corporate Strategy and Technological Policy

November 2003 (Revised November 2005)
Case

Arcor: Global Strategy and Local Turbulence

Argentine confectionery manufacturer, Arcor Group, seeks to implement an international strategy but in 2003, recovering from the Argentine financial crisis, thwarts globalization plans. Already Latin America's leading candy producer and an exporter to over 100... View Details

Keywords: Risk and Uncertainty; Decision Making; Global Strategy; Food and Beverage Industry; Argentina

09 Jul 2012
Research & Ideas

The Unconscious Executive

What strategy do you use when making complex decisions? Do you burn the midnight oil to carefully weigh the pros and cons of each alternative? Or do you take your mind off the decision View Details

Keywords: by Martha Lagace

Research Summary

Organizational Identity and Firm Strategy

By: Michael L. Tushman

This research stream focuses on the role of... View Details

2000
Chapter

Location, Clusters, and Company Strategy

By: M. E. Porter

Keywords: Geographic Location; Industry Clusters; Business Strategy

January 2004 (Revised May 2004)
Background Note

Strategy and Positioning in Professional Service Firms

By: Ashish Nanda

This case provides a definition of strategy, distinguishes between corporate and practice strategy, and discusses how and why developing and implementing strategy for professional service firms is different from developing and implementing strategy for commercial... View Details

Keywords: Corporate Strategy; Service Industry

October 2013
Background Note

Multi-Sided Platforms: Foundations and Strategy

By: Andrei Hagiu

This note offers an analysis of four fundamental strategic decisions and associated tradeoffs that set MSPs apart from other types of businesses (e.g. product firms) and that every MSP entrepreneur and investor should carefully consider. In the last section I also... View Details

Keywords: Multi-Sided Platforms; Strategy; Technology; Technology Industry

April 2010
Article

From Strategy to Business Models and onto Tactics

By: Ramon Casadesus-Masanell and Joan Enric Ricart

The notion of business model has been used by strategy scholars to refer to "the logic of the firm, the way it operates and how it creates value for its stakeholders." On the surface, this notion appears to be similar to that of strategy. We present a conceptual... View Details

Keywords: Business Model; Competitive Strategy; Value Creation; Business and Stakeholder Relations; Framework; Negotiation Tactics; Competition

August 1996 (Revised July 2008)
Exercise

Network Assessment Exercise: Executive Version

Designed to help executives identify patterns in their approaches to developing networks of relationships. A "network" refers to the set of relationships that help people to advance professionally, get things done, and more generally, develop professionally and... View Details

Keywords: Networks