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(959)
- People (6)
- News (263)
- Research (428)
- Multimedia (3)
- Faculty Publications (120)
Show Results For
- All HBS Web
(959)
- People (6)
- News (263)
- Research (428)
- Multimedia (3)
- Faculty Publications (120)
- 20 Apr 2012
- Working Paper Summaries
Why Every Company Needs a CSR Strategy and How to Build It
- 08 Dec 2014
- Research & Ideas
A Manager’s Guide to International Strategy
- Research Summary
Research Questions
One overarching question drives my research: What are effective marketing strategies for managers in creative industries?
I focus on three sub-questions:
- How can managers in creative industries effectively manage products and product... View Details
- 20 Sep 2021
- Blog Post
Taking Your Shot in the Sports Industry with Adam Laitsas (MBA 2016), SVP, Head of Marketing for Madison Square Garden Sports Corp.
- 01 Sep 2023
- Blog Post
Harvard Business School Announces 2023 Goldsmith Fellows
F. Warren McFarlan
Professor McFarlan earned his AB from Harvard University in 1959, and his MBA and DBA from the Harvard Business School in 1961 and 1965 respectively. He has had a significant role in introducing materials on Management Information Systems to all major programs at... View Details
Sandra J. Sucher
Sandra Sucher, professor of management practice at Harvard Business School, is an internationally recognized trust researcher. The Power of Trust, her third book, is based on two decades of global research on how companies build stakeholder trust and how,... View Details
- 2010
- Book
One Strategy: Organization, Planning, and Decision Making
- Dec 13 2017
- Testimonial
Leading Transformative Change
Benson P. Shapiro
Benson P. Shapiro is a well-known authority on marketing strategy and sales management with particular interests in pricing, product line planning, and marketing organization. He is also the Malcolm P. McNair Professor of Marketing Emeritus at the Harvard Business... View Details
- 23 Dec 2002
- Research & Ideas
Partnering and the Balanced Scorecard
- 02 Mar 2010
- First Look
First Look: March 2
- October 2005 (Revised December 2006)
- Case
Bennie Wiley at The Partnership, Inc.
- Career Coach
Kristin Brennan
- 10 Nov 2009
- First Look
First Look: Nov. 10
- 16 Sep 2020
- Blog Post
Turning a Moment into a Movement: How the Anti-Racism Fund Co-Founders are Fighting Racism and Encouraging Other Companies to Do Their Part
Luis M. Viceira
Luis M. Viceira is the George E. Bates Professor in the Finance Unit and a Research Associate at the National Bureau of Economic Research. His research, course development, and teaching focus on the areas of investment management... View Details
- 2008
- Chapter
Conceptual Foundations of the Balanced Scorecard
David Norton and I introduced the Balanced Scorecard in a 1992 Harvard Business Review article. The article was based on a multi-company research project that studied performance measurement in companies whose intangible assets played a central role in value... View Details
Ryan L. Raffaelli
Ryan Raffaelli is the Marvin Bower Associate Professor of Business Administration at Harvard Business School. He created and teaches the MBA course "Leadership: Execution and Action Planning" (LEAP) and serves... View Details