Publications
Publications
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- All HBS Web
(808)
- Faculty Publications (274)
- June 2008 (Revised February 2011)
- Teaching Note
Maria Sharapova: Marketing a Champion (A) & (B)
By: Anita Elberse
Teaching Note for [507065] and [507066]. View Details
- June 2008
- Article
Current State of Fellowship Hiring: Is a Universal Match Necessary? Is It Possible?
By: Christopher D. Harner, Anil S. Ranawat, Muriel Niederle, Alvin E. Roth, Peter J. Stern, Shepard R. Hurwitz, William Levine, G. Paul DeRosa and Serena S. Hu
Currently, approximately ninety percent of the six hundred twenty graduating orthopaedic residents are planning on entering a post-graduate fellowship. Since January of 2005, two of the largest fellowship match programs, Sports Medicine and Spine Surgery, were... View Details
- January 2008 (Revised February 2011)
- Case
Club Atlético Boca Juniors
By: Anita Elberse, Alberto Ballve and Gustavo Herrero
Club Atlético Boca Juniors is the most popular soccer club in Argentina and one of the most decorated clubs in the world. Throughout its storied history, the club has recruited and developed dozens of star players. In his eleven years at Boca Juniors, president... View Details
- December 2007 (Revised October 2008)
- Case
Real Madrid Club de Fútbol in 2007: Beyond the Galácticos
By: Anita Elberse and John A. Quelch
On June 17, 2007, Real Madrid sealed its first Spanish league championship under new president Ramon Calderon, ending an unprecedented title drought. Real Madrid had seen a significant growth in revenues and now was the world's biggest soccer club and among the largest... View Details
- winter 2007
- Article
Unraveling Yields Inefficient Matchings: Evidence from Post-Season College Football Bowls
By: Guillaume R. Frechette, Alvin E. Roth and M. Utku Unver
- September 2007
- Case
Dice-K: The Hundred (Plus) Million Dollar Man
Describes the efforts made by the Boston Red Sox to sign superstar Japanese pitcher Daisuke (Dice-K) Matsuzaka within the context of the team's attempts to keep pace with longtime rival, the New York Yankees. In late 2006, Dice-K is viewed as the prize of the free... View Details
- June 2007 (Revised March 2010)
- Supplement
Maria Sharapova: Marketing a Champion (B)
By: Anita Elberse and Margarita Golod
- May 2007 (Revised March 2010)
- Case
Maria Sharapova: Marketing a Champion (A)
By: Anita Elberse and Margarita Golod
In July 2004, a then 17-year-old Maria Sharapova won Wimbledon, arguably the most prestigious tennis tournament in the world. Max Eisenbud, Sharapova's agent at International Management Group (IMG), knew the championship would lead to a flood of new opportunities. What... View Details
- March 2007 (Revised October 2008)
- Case
The Vancouver 2010 Olympics
By: Anita Elberse, Catherine Anthony and Joshua Callahan
It is February 2007, exactly three years before Vancouver hosts the 2010 Winter Olympics. Judy Rogers, City Manager for the City of Vancouver and a member of the Board of Directors for Vancouver's Organizing Committee (VANOC), is keen to ensure the Games will have a... View Details
- January 2007 (Revised May 2008)
- Case
Henry Luce and the American Century
By: Nitin Nohria, Anthony Mayo and Logan Wilcox
Henry Luce, founder of the publishing company which produced Time, Life, Fortune, and Sports Illustrated, created the largest media company in the world by the mid-20th century. Luce's flagship magazine, Time, was able to gross over $20 million in sales during its... View Details
- October 2006 (Revised February 2009)
- Teaching Note
Spyder Active Sports - 2004 (TN)
By: Belen Villalonga and Dwight B. Crane
Teaching Note to (206-027). View Details
- October 2006
- Supplement
Spyder Active Sports - 2004 Spreadsheet Supplement
By: Dwight B. Crane and Belen Villalonga
- May 2006 (Revised April 2009)
- Case
Cola Wars Continue: Coke and Pepsi in 2006
By: David B. Yoffie and Michael Slind
Examines the industry structure and competitive strategy of Coca-Cola and Pepsi over 100 years of rivalry. New challenges in 2006 include boosting flagging carbonated soft drink (CSD) sales and finding new revenue streams. Both firms also began to modify their... View Details
- February 2006 (Revised March 2006)
- Case
Negotiating on Thin Ice: The 2004-2005 NHL Dispute (A)
By: Deepak Malhotra and Maly Hout
On September 15, 2004, the existing collective bargaining agreement (CBA) between the National Hockey League (NHL) and the National Hockey League Players' Association (NHLPA) expired. Because the two sides had failed to negotiate a new CBA by that date, NHL... View Details
- February 2006 (Revised March 2006)
- Supplement
Negotiating on Thin Ice: The 2004-2005 NHL Dispute (B)
By: Deepak Malhotra and Maly Hout
- January 2006
- Teaching Note
The Augusta National Golf Club Controversy (TN) (A), (B) and (C)
By: Herman B. Leonard, Marc J. Epstein and Melissa Tritter
- January 2006 (Revised October 2009)
- Case
Negotiating Star Compensation at the USAWBL (A-1): Confidential Instructions for Jesse J.
By: Ian Larkin, James K. Sebenius and Guhan Subramanian
In this three-party negotiation exercise, Jesse J, star center in the U.S.A. Women's Basketball League, with her agent, is negotiating a possible compensation package with the Boston Sharks involving a base salary, a possible share of team merchandising profits, and a... View Details
- January 2006 (Revised October 2009)
- Supplement
Negotiating Star Compensation at the USAWBL (A-2): Confidential Instructions for the Boston Sharks General Manager
By: Ian Larkin, James K. Sebenius and Guhan Subramanian
- October 2005 (Revised January 2006)
- Case
Augusta National Golf Club Controversy, The (A)
By: Herman B. Leonard, Marc J. Epstein and Melissa Tritter
The prestigious Augusta National Golf Club's secret membership is widely believed to exclude women. When feminist advocate Martha Burk receives a mysterious list of "members," she must decide how best to use this information in her efforts to crack the glass ceiling.... View Details
- October 2005 (Revised January 2006)
- Supplement
Augusta National Golf Club Controversy, The (B)
By: Herman B. Leonard, Marc J. Epstein and Melissa Tritter