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- All HBS Web
(364)
- People (1)
- News (76)
- Research (190)
- Events (3)
- Multimedia (1)
- Faculty Publications (54)
- 29 Oct 2018
- Research & Ideas
Hunting for a Hot Job in High Tech? Try 'Digitization Economist'
even seven figures because their expertise is just so valuable.” What does a digitization/tech economist do every day? Problems they work on include: Online advertising design. Advertising inventory on View Details
- Web
Startups: venture-backed, by industry, geography, funding amounts & rounds | Baker Library
etc. using sections under Company Details. In the Company Details section, click on Ownership and select Pending and Current Sponsor Backed. Under Company Details > Company Statistics , select Total Amount Raised . Enter desired values.... View Details
- Fast Answer
Pharmaceuticals: Pipeline
service of the U.S. National Institutes of Health. Contains trials sponsored by the NIH, other federal agencies, and private industry. Studies listed in the database are conducted in 50 states and 157 countries. EU Clinical Trials... View Details
- Career Coach
Rena Clark
on everything from job search strategies to transitioning from one sector to another. She’s skilled at helping people understand how to present their skills and experiences effectively, whether they’re just starting out or looking to make... View Details
Jerry Yang
money in 1995, Yang and Filo launched the search engine, Yahoo! By including advertising on their site (one of the first to do so) and by structuring deals with Netscape Navigator and others, Yahoo has been... View Details
Keywords: Computers & Electronics
- Web
Seen and Unseen | Baker Library | Bloomberg Center | Harvard Business School
Skip to Main Content Contemporary Black Artists at Harvard Business School Search Baker Library Search Search Search Overview SEEN AND UNSEEN... View Details
- 13 Dec 2018
- Blog Post
"I Wanted to Move from Analyzing Results to Creating Them": Cynthia Samanian, MBA 2012
content. The plan was to grow an audience of sufficient size to attract advertisers but, she says in retrospect, "It wasn't the right business model for me." Cynthia knew she wanted a positive cash flow business that could... View Details
- 05 May 2003
- What Do You Think?
Is This a Golden Era for Marketing Productivity?
"employment" of a relatively small number of these customers on behalf of a product or service can greatly improve both the efficiency and effectiveness of a marketing strategy. And it is made increasingly viable by Internet-based services. Similarly, the... View Details
Keywords: by James Heskett
- Web
Collection Highlights | Baker Library
most creative and innovative companies of the 20th century. 1934 Art and Industry Exhibition Photograph Collection Photographs that were on display in New York City and Chicago in an exhibition sponsored by the National Alliance of Art... View Details
- Web
Find Books, Articles, & More | Baker Library
Find Books, Articles, & More HOLLIS Overview HOLLIS, the Harvard Library Catalog, is the library's main search and discovery tool. HOLLIS searches across the library system’s vast collection of books,... View Details
- 04 Jun 2014
- What Do You Think?
Does Internet Technology Threaten Brand Loyalty?
some people will always need references such as brands. Others will be more adventurous, enjoying the search for new features. "At the core of human behaviour is human biology and that will not change because of information... View Details
- 01 Dec 2011
- News
Inside MTV’s Global Fame
integrated marketing, constantly cutting deals with advertisers not just to buy spots on MTV Europe but also to sponsor entire shows and concerts and to offer unique rewards to viewers as well. He takes... View Details
- 08 May 2007
- First Look
First Look: May 8, 2007
paper: http://www.benedelman.org/publications/searchsafety.pdf Strategic Bidder Behavior in Sponsored Search Auctions Authors:Benjamin Edelman and Michael Ostrovsky Periodical:Journal of Decision Support... View Details
Keywords: Martha Lagace
- 28 Oct 2014
- First Look
First Look: October 28
shown to users who performed similar searches, they find that Google's prominent placement of its Flight Search service increased the clicks on paid advertising listings by more than half while decreasing... View Details
Keywords: Carmen Nobel
- 19 Jul 2019
- Blog Post
Meet PRIDE, the student association for LGBTQ+ MBAs at Harvard Business School
beyond HBS. Contact the Pride Club to: Promote relevant internship or full-time opportunities to Pride members Join our mailing list for updates on cross-school and open access events Support Pride as a sponsor and receive our Resume Book... View Details
Keywords: All Industries
- 14 May 2013
- First Look
First Look: May 14
click-through rates for non-paid algorithmic links and an 85% increase in click-through rates for paid advertising listings of competing online travel agencies. Moreover, the exclusive integration of search... View Details
Keywords: Sean Silverthorne
- Web
Lehman Brothers Deal Books | Baker Library | Bloomberg Center | Harvard Business School
Lehman Brothers Timeline Sept-Oct 2008 Video-Coverage of the Financial Crisis Download the Exhibition Catalog (PDF) Lehman Brothers Archives Lehman Brothers Deal Books Search Exhibition Lehman Brothers - Introduction 1840s – 1880s General... View Details
- 01 Dec 2015
- News
Snapping Up Voters
Illustration by Chris Gash When Rob Saliterman (MBA 2011) started selling online political ads at Google, they were almost all destined for people already seeking political content, placed either on specific networks or in response to user searches. Over nearly four... View Details
Keywords: Sasha Issenberg
- 26 Jun 2025
- Blog Post
Partner with a Student Club
companies in key markets) These events give you opportunities to meet students in more informal, interactive settings while showcasing your organization’s culture and values. How to Get Started 1. Identify Relevant Clubs Start by visiting the HBS Student Club List. Use... View Details
- 01 Jun 2005
- News
South Asian Women at Work
Conference on India and Its Neighbors, a student-organized gathering held on the HBS campus in February and sponsored by the HBS South Asian Business Association. Shahla Aly, now a general manager at Microsoft, came to North America in... View Details