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Publications

Publications

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Filter Results: (246) Arrow Down Arrow Up

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  • All HBS Web  (246)
    • News  (41)
    • Research  (119)
  • Faculty Publications  (37)

Show Results For

  • All HBS Web  (246)
    • News  (41)
    • Research  (119)
  • Faculty Publications  (37)
← Page 10 of 246 Results →
  • 31 May 2016
  • First Look

May 31, 2016

June 2016 Medical Care Vaccination Rates Are Associated with Functional Proximity but Not Base Proximity of Vaccination Clinics By: Beshears, John, James J. Choi, David Laibson, Brigitte C. Madrian, and Gwendolyn I. Reynolds Abstract—Background: Routine annual... View Details
Keywords: Sean Silverthorne
  • 07 Jun 2010
  • Research & Ideas

Improving Brand Recognition in TV Ads

some of those consumer eyeballs. In "Moment-to-Moment Optimal Branding in TV Commercials: Preventing Avoidance by Pulsing," forthcoming in Marketing Science, Teixeira and coauthors Michel Wedel of the University of Maryland and... View Details
Keywords: by Julia Hanna; Media & Broadcasting; Entertainment & Recreation
  • 03 Dec 2008
  • What Do You Think?

Can Housing and Credit be “Nudged” Back to Health?

books, by Richard Thaler and Cass Sunstein, maintains that too much economic theory, formed by "Econs," is based on the behavior of homo economicus (economic man, someone with the knowledge and inclination to optimize solutions... View Details
Keywords: by Jim Heskett
  • 10 Jun 2013
  • Research & Ideas

How Numbers Talk to People

Thomas H. Davenport and Jinho Kim offer an introduction to the best methods for consuming data. In this excerpt, Davenport and Kim discuss multiple ways to tell a story with data, "the best way to communicate results to nonanalytical people." The authors... View Details
  • Web

Online Digital Marketing Strategy Course | HBS Online

Challenges of Reaching and Acquiring Customers Online Search Advertising Display Advertising Utilizing Paid Media Channels Measuring Paid Media Featured Exercises Quiz yourself on the most important paid media channels and explore their View Details
  • 01 Mar 2023
  • News

Is AI OK?

willing to pay more for the latter. Unfortunately, by purposefully ignoring real differences in what consumers were willing to pay for Black-owned rentals and basing its calculations on data from predominantly white-owned properties, the algorithm wound up View Details
Keywords: Alexander Gelfand; Funds, Trusts, and Other Financial Vehicles; Finance
  • 11 Oct 2021
  • Blog Post

Crafting a Nontraditional Path to Venture Capital and Private Equity with Morgan Sheil (MBA 2021)

a year and a half working in supply chain optimization at Pinnacle Foods in New Jersey, Sheil faced a choice – begin her MBA now or pull one more lever of change. “I had the option to either go to HBS or I could do something else for a... View Details
  • 04 Dec 2012
  • First Look

First Look: December 4

the detrimental effects of each trigger. We conclude by discussing implications and recommendations for organizational scholars to take a more integrative approach to developing and evaluating theory about unethical behavior. Learning... View Details
Keywords: Carmen Nobel
  • 16 Apr 2007
  • Research & Ideas

Delivering the Digital Goods: iTunes vs. Peer-to-Peer

to work well as there are fewer peers offering it. With this initiative, record companies seem to be applying traditional "brick-and-mortar thinking" in their competition against p2p. But this is surely the wrong mindset to deal with p2p. At the end of the... View Details
Keywords: by Sean Silverthorne; Music
  • 13 Sep 2019
  • Blog Post

An Uncommon Summer: Project Management at an Education Non-Profit

financial models for the big banks, I was trying to figure out where I fit in. Optimizing operations through a consulting project seemed right up my alley, but I didn’t want to spend my energy helping corporations exceed their bottom... View Details
  • 30 Jun 2008
  • Research & Ideas

Rethinking Retirement Planning

employees are asked to input their desired annual income in retirement. If they are not sure, the recommended target to maintain one's standard of living is around 70 percent of your annual income earned in the last few years of your work... View Details
Keywords: by Julia Hanna; Banking; Financial Services
  • 20 Jul 2020
  • News

Responding to Racism Amid a Pandemic; LGBT Alumni Take Pride Celebration Online

result, we are committed to listening and learning from our diverse members and community stakeholders. We are eager to tap into the creativity, passion, and innovation of club volunteers who will ultimately help us craft meaningful View Details
Keywords: Margie Kelley
  • 06 Nov 2007
  • First Look

First Look: November 6, 2007

Fund's Ethics Council. According to a spokesperson of Norway's Finance Ministry, "The recommendation to exclude Wal-Mart cites serious and systematic violations of human rights and labor rights." Before making its View Details
Keywords: Sean Silverthorne
  • 30 Sep 2002
  • Research & Ideas

Use the Psychology of Pricing To Keep Customers Returning

decrease, allowing the club to increase the number of memberships it offers. Q: What do you think of price-optimization software? Can software effectively gauge the market and maximize profit margins? What would you recommend to business... View Details
Keywords: by Manda Mahoney
  • 03 Mar 2008
  • First Look

First Look: March 4, 2008

and senior officers of firms, we test the hypothesis that analysts' school ties to senior officers impart comparative information advantages in the production of analyst research. We find evidence that analysts outperform on their stock View Details
Keywords: Martha Lagace
  • 08 May 2007
  • First Look

First Look: May 8, 2007

school is sufficient to produce the set of student optimal stable matchings. Our main theoretical result is that a student-proposing deferred acceptance mechanism that breaks indifferences the same way at every school is not dominated by... View Details
Keywords: Martha Lagace
  • 21 Jul 2008
  • Research & Ideas

Solving the Marketing Resources Allocation Puzzle

calculated so that directional recommendations can be made. 'What if' analysis or simulations: A small number of marketing plans are considered by simulating their effects on sales and profit. The best plan can then be chosen from this... View Details
Keywords: by Sean Silverthorne
  • 19 May 2014
  • Research & Ideas

Why Companies Should Compete for Your Privacy

in their privacy policies, the paper states. The researchers were quick to point out that they were not recommending a restriction of disclosure practices, since "high-disclosure services play an important role in a competitive... View Details
Keywords: by Dina Gerdeman; Consumer Products
  • 22 Jan 2018
  • News

The First Five Years: ‘30 Under 30’ Edition

optimize for both my own and my employees' strengths.” What is your favorite HBS case and why? Gaglani:“One that I find myself referencing frequently is on Polyface and the way it focused on economies of scope versus traditional... View Details
Keywords: Ambulatory Health Care Services; Health, Social Assistance; Nonstore Retailers; Retail Trade; Educational Support Services; Educational Services
  • 17 Jan 2012
  • First Look

First Look: January 17

consumers. One view argues intermediaries provide valuable product education and guide consumers towards suitable products. Consumers understand how commissions affect agents' incentives and make optimal product choices. The second view... View Details
Keywords: Sean Silverthorne
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