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Publications

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  • All HBS Web  (3,134)
    • People  (21)
    • News  (1,016)
    • Research  (1,480)
    • Events  (8)
    • Multimedia  (12)
  • Faculty Publications  (156)

Show Results For

  • All HBS Web  (3,134)
    • People  (21)
    • News  (1,016)
    • Research  (1,480)
    • Events  (8)
    • Multimedia  (12)
  • Faculty Publications  (156)
← Page 10 of 3,134 Results →
  • July 2015
  • Article

BYOB: How Bringing Your Own Shopping Bags Leads to Treating Yourself, and the Environment

By: Uma R. Karmarkar and Bryan Bollinger
As concerns about pollution and climate change have become more central in public discourse, shopping with reusable grocery bags has been strongly promoted as environmentally and socially conscious. In parallel, firms have joined policy makers in using a variety of... View Details
Keywords: Grocery Shopping; Reusable Bags; Licensing; Priming; Goals; Hedonic; Marketing Strategy; Consumer Behavior; Environmental Sustainability; Retail Industry
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Karmarkar, Uma R., and Bryan Bollinger. "BYOB: How Bringing Your Own Shopping Bags Leads to Treating Yourself, and the Environment." Journal of Marketing 79, no. 4 (July 2015): 1–15.
  • 08 Nov 2021
  • Blog Post

Building an Internship Program at Your Startup: An Interview with Facily’s Diego Dzodan (MBA 1999)

needed to reach a milestone – a valuation of $1B. Based on this experience, Dzodan encourages other alumni and entrepreneurs to spend the time necessary to bring on interns, even when there are dozens of other tasks on View Details
Keywords: Entrepreneurship; Consumer Products / Retail

    Your Body Language Shapes Who You Are: Amy Cuddy at TEDGlobal 2012

    Within two months of being posted, Amy Cuddy's viral TEDTalk reached 2 million views and became one of the 50 most-viewed TEDTalks of all time. It was also the 8th most-saved video of 2012, according to Pocket (from GetPocket.com,... View Details

    • 08 Aug 2016
    • Lessons from the Classroom

    Panic Management: Keep Your Eyes on the Road

    and hardiness identify as crucial: Control: Which facets of the situation can you potentially influence? Think about how a person you emulate and admire would act. Then, work with your team to identify all... View Details
    Keywords: by Dina Gerdeman
    • 10 Nov 2008
    • What Do You Think?

    How Much Can You Ask of Your Customers?

    And Gerald Nanninga posed the interesting question: "Have we limited our potential by not only mislabeling potential partners as 'customers' but in mislabeling everyone in the entire supply chain?"... View Details
    Keywords: by Jim Heskett
    • 06 Dec 2010
    • Sharpening Your Skills

    Sharpening Your Skills: Doing Business in Emerging Markets

    Sharpening Your Skills dives into the HBS Working Knowledge archives to bring together articles on ways to improve your business skills. Questions To Be Answered: How do I identify opportunities in emerging... View Details
    • 31 Mar 2022
    • Blog Post

    Setting Interns Up for Success at Your Startup

    feel overwhelming. How will we integrate interns into the team? What project would drive the most value for our company and help the intern learn? Where do we start with this process? If these questions sound familiar to you and your... View Details
    Keywords: Entrepreneurship
    • 01 Dec 2022
    • News

    Case Study: Your Call Is Important to Us

    If you’ve ever tried to call an airline or almost any service business of a certain size, you’re probably familiar with the problem: After navigating a seemingly endless set of options, you’re asked by an automated message to share information, but it fails to... View Details
    Keywords: Computer Systems Design and Related Services; Professional Services
    • 20 Dec 2022
    • Blog Post

    Thinking About an MBA? Think About Your Purpose

    inevitable at any startup. In my classes I show how it is entirely possible to build a business that both makes a profit and improves the lives of all its stakeholders, including society as a whole. In order to reach that point, though,... View Details
    • 26 Jul 2016
    • Research & Ideas

    Where will Pokémon Go with Your Personal Information?

    Shih: It has a lot of potential for misuse and could cause safety problems. It’s going to mine a load of data. The question is: do people really want to share that much information? The bargain on the modern internet is: “You’ll give me... View Details
    Keywords: Re: Willy C. Shih; Video Game; Entertainment & Recreation
    • 01 Dec 2017
    • News

    The Robots Are Coming to Save Your Job

    robot, meant for simpler jobs like unpacking boxes; Sawyer is a one-armed robot designed for more precise tasks like placing memory cards into motherboards. The humanizing is intentional and essential to integrating the bots into a factory’s workflow. “It’s not the... View Details
    Keywords: Dan Morrell
    • 19 Sep 2012
    • Research & Ideas

    Funding Innovation: Is Your Firm Doing it Wrong?

    "I don't present these approaches as cure-alls, saying if you just run a contest or a corporate venture program everything's going to be wonderful," Lerner says. "But there's a lot of promise and potential in this tool... View Details
    Keywords: by Carmen Nobel
    • 30 Nov 2022
    • Research & Ideas

    Recruiters: Highlight Your Company’s Diversity, Not Just Perks and Pay

    Why diverse organizations are attractive The researchers sent follow-up questions to ask why applicants value diversity information. “Many indicate that such information was useful because it signals the quality of the company, highlights the job seeker’s chance of... View Details
    Keywords: by Sean Silverthorne
    • 01 May 2017
    • Blog Post

    Getting Out of Your Comfort Zone at HBS

    how the school runs).   Managing a large, diverse team of my peers has provided a great learning environment to practice some of the management techniques we learned in RC year. I’ve also had many students reach out to me for one on one... View Details
    • 13 Nov 2019
    • Research & Ideas

    Don't Turn Your Marketing Function Over to AI Just Yet

    to do now, and to have any hope of doing that, we need to be integrating the specialized domain knowledge that managers possess into these tools and systems.” Marketers have long envisioned the potential for technology to bring about a... View Details
    Keywords: by Kristen Senz
    • 16 Nov 2021
    • Blog Post

    Building an Internship Program at Your Startup: An Interview with Facily’s Diego Dzodan (MBA 1999)

    needed to reach a milestone – a valuation of $1B. Based on this experience, Dzodan encourages other alumni and entrepreneurs to spend the time necessary to bring on interns, even when there are dozens of other tasks on View Details
    • 14 Jun 2021
    • Op-Ed

    When Your Nerves Get the Best of You, Change the Narrative

    phenomenon holds true outside of medicine. How I expect to do at something beforehand—whether a meeting with a potential client, a joint project with new colleagues, or teaching a class full of executives—actively influences how I... View Details
    Keywords: by Francesca Gino
    • Web

    Your Social Entrepreneurship checklist | Social Enterprise | Harvard Business School

    propel your venture forward. Student i-lab members get access to a range of resources, including one-on-one expert advising, interactive workshops, networking events, funding, and co-working space. Membership is available by semester in... View Details
    • 21 Feb 2023
    • Research & Ideas

    Are Your Employees Passing Up Incentives? Try Promoting the Programs More

    Program to Encourage You to Walk (earn Bonus Points),” included a calendar with potential points to be earned highlighted for each day. That was followed by seven other emails over the two-week period, with incentives highlighted. [div... View Details
    Keywords: by Scott Van Voorhis
    • 08 Jul 2016
    • News

    So Why Don't You Have Your Dream Job Yet?

    Big Think, “it's relatively easy to maximize one point on the triangle and it's often okay to maximize the second, but usually the third point slips.” Citrin, partner at executive search firm Spencer Stuart, offers a few potential... View Details
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